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Increasing visibility of culture through online information services: The case of Småland
Linnaeus University, Faculty of Arts and Humanities, Department of Cultural Sciences.ORCID iD: 0000-0003-4169-4777
Linnaeus University, Faculty of Technology, Department of computer science and media technology (CM).
Linnaeus University, Faculty of Arts and Humanities, Department of Cultural Sciences.
Linnaeus University, Faculty of Technology, Department of computer science and media technology (CM).ORCID iD: 0000-0002-6937-345X
2019 (English)In: Presented at iConference 2019: Inform, include, inspire. March 31 - April 3, Maryland, USA, 2019Conference paper, Poster (with or without abstract) (Other academic)
Abstract [en]

Cultural events are of increasing importance as value creators in our society. They can serve to promote the attractiveness of a region, to increase social interactions and the quality of life and, not the least, to boost local economies. Today, a comprehensive and up-to-date online overview of cultural events in Småland, a region in southeastern Sweden, is missing mainly due the fact that information is distributed across different actors, communication channels and different media (e.g. individual organizers, commercial vendors, community calendars, newspapers calendars).

The ultimate purpose of our research is to significantly increase access to information and awareness of cultural attractiveness in Småland using innovative web technologies, both for its inhabitants as well as tourists. Reporting on the first stage of the project, this paper focuses on the exploration of requirements to design a mobile application and a website.

First guidelines for the design of web and mobile interfaces have been in existence since the early 2000s (Weiss, 2003) and have been updated accordingly to reflect the evolution of technology and the evolution of web and mobile applications. In order to get users to use the application or website, they need to be simple, easy to understand, and present meaningful information to the user (Rubino et al., 2014).

Functionalities for a cultural event app and/or website include those referring to general ones pertinent to any user-friendly app and specific ones related to information on cultural events. General major functionalities identified in the literature include:

  • Clear and concise way of displaying the content (Boiano et al., 2012);

  • Interactive and quick responding interfaces (ibid.);

  • An interface which is easy to understand with few controls (Gena et al., 2013);

  • The ability to share information, write reviews and connect, which in turn will make the application more visible for the general public (ibid.); and,

  • Utilising user-generated content (ratings, tags, comments, and so on) as a source of information about a user, and for adaptation and recommendation purposes (ibid.).

Our methodological approach involved three major steps. First, an interview with cultural events providers, using contemporary art as a use case, was conducted in order to identify initial needs and requirements for building the two types of interfaces. The interviews were conducted with two representatives of a governmental institution promoting contemporary art in the region, called Nya Småland (in English New Småland, http://www.nyasmaland.se/9/). After the first round of interviews, initial mock-ups of the interfaces were built, followed by another round of interviews to gain insights and feedback on those designs. Themes in the interviews focused on requirements, functionalities, cultural event providers in the different regions and user groups. The interviewees said that it is generally important to make contemporary art galleries and their activities visible to a wider audience through a good-quality app and a web site. It is often hard to reach the public with cultural events; one reason could be lack of money for advertising. The information gathered from the interviews was then used when creating a new round of refined mock-ups.

In conclusion, the interviewees consider a quality app and a website for cultural events on contemporary art an important way in which to increase visibility of cultural events in the region and beyond. In addition, preserving information about past events for future uses is considered important, especially for journalists, politicians and journalists. Future research efforts will focus on developing an interactive prototype and gain feedback from content providers and a range of potential end user groups.

Place, publisher, year, edition, pages
2019.
Keywords [en]
Cultural events, requirement gathering, web design, app design, usability
National Category
Information Studies Media and Communication Technology
Research subject
Humanities, Library and Information Science; Computer and Information Sciences Computer Science, Media Technology
Identifiers
URN: urn:nbn:se:lnu:diva-81759OAI: oai:DiVA.org:lnu-81759DiVA, id: diva2:1303176
Conference
iConference 2019. Inform, include, inspire. March 31 - April 3, Maryland, USA
Available from: 2019-04-09 Created: 2019-04-09 Last updated: 2019-04-09Bibliographically approved

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Poster(1360 kB)4 downloads
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Golub, KoraljkaHerault, Romain ChristianLundman, MadeleineMilrad, Marcelo

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