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Oberoende skivbolag i förändringstider: Om den förändrade affärslogiken i skivbolagsbranschen
University of Kalmar, Baltic Business School.
University of Kalmar, Baltic Business School.
University of Kalmar, Baltic Business School.
2009 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

During the last decade the conditions for the music industry have been changed significantly. With the dropping sales of physical phonograms and the increasing illegal file sharing, the record labels have been forced to adapt and thus seek alternative sources of income next to the traditional sales of phonograms. Our purpose was to investigate how smaller Swedish record labels adapt themselves to the changing environment within the music industry and which new alternative sources of income they can use to finance their music production. To do this we used a deductive approach where we started by researching theories we thought were relevant to the subject, which we then used to get valuable information out of our informants.

From our empirical investigations it appears that the independent record labels are rather positive about the future and that they will be able to survive, even though they will have to change their ways of working to a large extent. Our results show that the record labels as we know then will disappear. Instead, the future will consist of music companies where the phonograms mainly will function in marketing purposes and the income will come from other sources like advertising, sponsorship and synchronisation et cetera. The record labels, as we know them, are indeed a fading phenomenon.

Place, publisher, year, edition, pages
2009. , p. 54
Keywords [sv]
musikindustri, skivbolag, affärslogik, digital distribution
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hik:diva-1843OAI: oai:DiVA.org:hik-1843DiVA, id: diva2:223301
Presentation
(English)
Uppsok
samhälle/juridik
Supervisors
Available from: 2009-06-11 Created: 2009-06-11 Last updated: 2010-03-10Bibliographically approved

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Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf