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Transformation of business models from non-digital to digital: a dominant logic perspective
Linnaeus University, Faculty of Technology, Department of Informatics.
2017 (English)In: Dilemmas 2015 Papers from the 18th annual International Conference Dilemmas for Human Services: Organizing, Designing and Managing, Växjö: Linnaeus University Press , 2017Conference paper (Refereed)
Abstract [en]

Digital innovations are persuasively shifting the business landscape thus challenging traditional business models of incumbents. Information intensive sectors have been most affected and challenged to embrace the new realm. The central argument is that transformation of the business model from non-digital to digital involves a distinct set of activities and distinct assumptions about value creation and capture. Non-digital businesses operate and are guided by the conventional economic rules, whereas digital world of businesses function based on digital economics and economics of digital information (negligible marginal costs, transaction cost reduction, distinct cost structure mechanisms, different sources of revenues, etc). Thus a change of the business model involves a fundamental shift of existing core assumptions that profoundly challenges managers’ beliefs about value creation and capture. 

Place, publisher, year, edition, pages
Växjö: Linnaeus University Press , 2017.
Keyword [en]
business models, digitalization, cognition, dominant logic, transformation.
National Category
Information Systems
Research subject
Computer and Information Sciences Computer Science
Identifiers
URN: urn:nbn:se:lnu:diva-64590DOI: 10.15626/dirc.2015.13ISBN: 978-91-87925-74-0 (electronic)OAI: oai:DiVA.org:lnu-64590DiVA: diva2:1104315
Conference
18th annual International Conference Dilemmas for Human Services: Organizing, Designing and Managing, 9-11 september,2015 Växjö
Available from: 2017-05-31 Created: 2017-05-31 Last updated: 2017-06-01Bibliographically approved

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CiteExportLink to record
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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf