lnu.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Wexiö Rugby: En grafisk profil
Linnaeus University, Faculty of Arts and Humanities, Department of Design.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor of Fine Arts), 15 credits / 22,5 HE creditsStudent thesis [Artistic work]
Abstract [sv]

Detta projekt handlar om att formge en grafisk profil, med fokus på logotyp, åt Wexiö Rugby Klubb. Föreningen består idag av ett herrlag och ett halvt damlag. Deras långsiktiga mål är att inom två år ha ett herrlag, ett damlag och ett juniorlag. Logotypen idag har dålig upplösning och föreställer en stor, stark och aggressiv man, vilket damerna inte kunnat identifiera sig med. De har vid flertalet tillfällen ändrat på logotypen då de åkt på match eller turneringar. Min roll och mitt syfte med detta projekt har varit att göra research och analyser för att ta fram en logotyp och grafisk identitet som gör att alla i föreningen skall kunna känna sig inkluderade. Slutartefakten skall bli en logotyp och grafisk manual med riktlinjer för hur den nya identiteten kan se ut och användas. 

Abstract [en]

This project is about creating a graphic profile, with focus on logotype, to Wexio Rugby club. The club today consists of a men´s team and a half women´s team. Their long-term goal is to have a men´s team, a women´s team and a junior team within two years. Their logotype today has a poor resolution and represents a big, strong and aggressive man, which the ladies could not identify with. They have changed the logo on a number of occasions when they went on a macth or tournaments. My role and purpose with this project has been to research and analyze to develop a logotype and graphic identity that makes everyone in the club able to feel included. The final artifact will be a graphic manual and guidelines for how the new identity can look and be used. 

Place, publisher, year, edition, pages
2017. , p. 58
Keywords [sv]
grafisk design, grafisk manual, hållbarhet, sport, jämställdhet, rugby, logotyp
National Category
Design
Identifiers
URN: urn:nbn:se:lnu:diva-64618OAI: oai:DiVA.org:lnu-64618DiVA, id: diva2:1104640
Subject / course
Design
Educational program
Design Programme - specialization Sustainability, 180 credits
Supervisors
Examiners
Available from: 2017-06-07 Created: 2017-06-01 Last updated: 2017-06-07Bibliographically approved

Open Access in DiVA

fulltext(19915 kB)53 downloads
File information
File name FULLTEXT01.pdfFile size 19915 kBChecksum SHA-512
d1425f6ded9a164ff4ff35edc0fa9916d21ce558607b4bc36d8d79e758dbcda9c82845328cd3f0bb5cc7a9dc65ac821c29cebc10d3b24ef0d133422afd3d9219
Type fulltextMimetype application/pdf

Search in DiVA

By author/editor
Magnus, Stålgren
By organisation
Department of Design
Design

Search outside of DiVA

GoogleGoogle Scholar
Total: 53 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 34 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf