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Antecedents and outcomes of luxury brand love: a millenial consumer perspective
(Sensory Marketing Research Group)ORCID iD: 0000-0002-1540-2657
2017 (English)Conference paper, Abstract (Refereed)
Place, publisher, year, edition, pages
2017.
Keyword [en]
luxury brand love, brand image, sensuality
National Category
Business Administration
Research subject
Economy, Marketing
Identifiers
URN: urn:nbn:se:lnu:diva-67933OAI: oai:DiVA.org:lnu-67933DiVA: diva2:1140867
Conference
12th Global Brand Conference of the Academy of Marketing
Available from: 2017-09-13 Created: 2017-09-13 Last updated: 2017-09-13

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Clarinda, Rodrigues
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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf