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Swedish solar car innovation: new product and venture development in a higher education and sustainability context
Linnaeus University, School of Business and Economics, Department of Marketing.ORCID iD: 0000-0003-3325-1482
2019 (English)In: ACERE 2019 Conference Proceedings, 2019Conference paper, Published paper (Refereed)
Abstract [en]

Student entrepreneurship has become an increasingly important topic for academics and practitioners alike. A major reason for that is the recognition that startups by students and recent university graduates have been found to be much more frequent than spin-offs by their faculty, and not of lower quality (Åstebro, Bazzazian & Braguinsky, 2012). According to the “Triple Helix” model (Etzkowitz et al., 2000) universities play a critical role in regional innovation systems and student’s entrepreneurial activities are found to be responsible of regional competitiveness (Guerrero et al., 2016). Jönköping University’s (JU) Solar Car Project (SCP) aims at fostering student entrepreneurship in an innovative pedagogical context. JU-SCP is a unique real-life and cross-functional collaborative educational project involving instructors and students from various Schools within JU (School of Engineering, International Business School, School of Education and Communication) as well as stakeholders from the wider community (e.g. industry and public sector organizations). The project provides the participating student with in-depth knowledge and skills in automotive engineering, entrepreneurship, marketing and project management as well as sustainability thinking, by combining theory with an innovative activity-based learning approach. Mastering JU-SCP requires the student to run and develop the entrepreneurial venture JU Solar Team (JUST) – the fundamental identity behind the SCP. Its core activity consists of: (i) constructing a competitive solar-powered electric car; (ii) venture marketing and finance; and (iii) planning and participating in the Bridgestone World Solar Challenge 2019. The presentation describes the SCP/JUST and its major outputs, with a particular focus on innovative pedagogy.

Place, publisher, year, edition, pages
2019.
Keywords [en]
Student entrepreneurship, innovation, sustainability thinking, activity-based learning
National Category
Business Administration
Research subject
Economy, Business administration
Identifiers
URN: urn:nbn:se:lnu:diva-82552OAI: oai:DiVA.org:lnu-82552DiVA, id: diva2:1315663
Conference
Australian Centre for Entrepreneurship Research Exchange 2019 Conference, Sydney, NSW, 5-8 February
Available from: 2019-05-14 Created: 2019-05-14 Last updated: 2019-06-03

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Anisimova, Tatiana

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf