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The role of mechanics in gamification: an interdisciplinary perspective
Linnaeus University, School of Business and Economics, Department of Marketing.ORCID iD: 0000-0003-2924-2874
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.ORCID iD: 0000-0002-4194-6957
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.ORCID iD: 0000-0002-1992-7979
2019 (English)In: International Journal of Virtual and Augmented Reality, ISSN 2473-537X, Vol. 3, no 1, p. 18-41Article in journal (Refereed) Published
Abstract [en]

With regard to the contemporary discussion of gamifying processes in various domains, it is obvious that there exists a naive notion that simply adding leaderboards/pins/points/badges would lead to success. Even though other instances of gamification mechanics could actually perform better. The literature has not yet managed to prove whether different domains require different mechanics in order to impact on engagement and motivation. To address these critical issues, a literature review was conducted across six domains that examined game mechanics, including their uniqueness for gamification research. Findings show a myriad of mechanics with different sharing properties, which are more or less domain-congruent. These mechanics can be separated into four levels: general, mostly similar, partly similar and unique. The findings enable a better understanding of how to employ situation-congruent mechanics to a given context, which is important for both research and practice.

Place, publisher, year, edition, pages
IGI Global, 2019. Vol. 3, no 1, p. 18-41
Keywords [en]
Domain, Game, Game mechanics, Gamification, Levels, Mechanics, Situation-congruent, Unique mechanics
National Category
Business Administration
Research subject
Economy, Business administration
Identifiers
URN: urn:nbn:se:lnu:diva-83391DOI: 10.4018/IJVAR.2019010102OAI: oai:DiVA.org:lnu-83391DiVA, id: diva2:1317941
Available from: 2019-05-24 Created: 2019-05-24 Last updated: 2019-09-12Bibliographically approved

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Helmefalk, MiralemLundqvist, SiwMarcusson, Leif

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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf