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Covid-19: How does it affect international e-commerce firms?: A qualitative case study about how the Covid-19 situation affects e-commerce firms and how they respond to it
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
2020 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The purpose of this thesis is to investigate how Covid-19 affects international e-commerce firms. Covid-19 has been the source of changes in the international business environment across world from the beginning of year 2020. The effects on e-commerce firms are nearly unknown, therefore this research is unique. The aim of this study is to gain more knowledge on how international e-commerce firms are responding to the pandemic. By following a qualitative research method, the study will explore and conduct a deeper understanding on the e-commerce firms experience through a data collection. The literature review has been established, theories are mostly related to digital business environment and international value chain activities. The literature review has been summed up into a conceptual framework which illustrates the connections between the theories and Covid-19. Furthermore, the conceptual framework has been used to analyze the findings from the empirical data which was conducted in a multi-case study. The analysis chapter discusses similarities differences between the cases and connection to theory. Lastly, the conclusion chapter of this thesis concludes the findings and analysis, and it contains theoretical implications, recommendations, limitations and suggestions for future research.

Place, publisher, year, edition, pages
2020. , p. 76
Keywords [en]
E-commerce, Covid-19, Digital business environment, Digitalization, Value chain, Virtual value chain, International activities, Customer intimacy
National Category
Business Administration
Identifiers
URN: urn:nbn:se:lnu:diva-96835OAI: oai:DiVA.org:lnu-96835DiVA, id: diva2:1447822
Educational program
International Business Programme, 180 credits
Supervisors
Examiners
Available from: 2020-06-30 Created: 2020-06-26 Last updated: 2020-06-30Bibliographically approved

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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf