The objective of this report is to provide an overview of actual, implemented good practices of wellbeing tourism in some of the main tourism sectors - accommodation, gastronomy, services and products - primarily in the South Baltic region (see the wellbeing tourism concept illustrated on pp 18). Further, through these examples of good practices we aim to share ideas and give inspiration to various actors, such as tourism and para-tourism businesses, academia, local and regional authorities, investors etc., with the intent that it will contribute to an increase in wellbeing practices in tourism entrepreneurship, supporting a development towards increased sustainability and prosperity, as well as increased life quality for both visitors and hosts in tourism.