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Predicting Customer Churn
Linnaeus University, Faculty of Technology, Department of Mathematics.
2022 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

The focus of this project is in predicting customer churn. It is essential to consider and handle the imbalance problem, that is why this project explains the imbalance problem, states its importance and presents some methods to handle it. It continues to describe the algorithms of three classification algorithms; logistic regression, classification trees and random forest. Finally, it states the importance of using appropriate assessment metrics and uses suitable ones to evaluate the performance of the imbalance techniques and models. The results were contradicting to the conclusions found in scientific literature due to the underlying nature of the data. Further analysis should be done to understand some of the results obtained. 

Place, publisher, year, edition, pages
2022. , p. 34
National Category
Engineering and Technology
Identifiers
URN: urn:nbn:se:lnu:diva-114349OAI: oai:DiVA.org:lnu-114349DiVA, id: diva2:1671734
External cooperation
Fortnox
Subject / course
Mathematics
Educational program
Applied Mahtematics Programme, 180 credits
Presentation
2022-05-25, K2049, Linneuniversitetet hus K, Växjö, 14:00 (English)
Supervisors
Examiners
Available from: 2022-06-17 Created: 2022-06-17 Last updated: 2022-06-17Bibliographically approved

Open Access in DiVA

churn thesis(1975 kB)198 downloads
File information
File name FULLTEXT01.pdfFile size 1975 kBChecksum SHA-512
857a7d1a5b0072f9bf453e01ecf88eeb70509f6c96b5504ab59a75c6f544dfe5dc3d8d6b4780f9494d8eaf14fb42ac53d076c757ae4c8bdeb8f27294fc67ff74
Type fulltextMimetype application/pdf

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Del Peso, Claudia
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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf