Submitted Abstract:
Climate activism is often a reaction on how authorities and policy makers ignore thethreats from global warming and the sixth mass extinction. Changing this state is crucialfor the survival of humanity and the world, as we know it. This paper examines briefly theintermedial communication used by climate activists under the banners of Fridays for Future (FFF), Red Rebel Brigade (RRB) and Extinction Rebellion (XR). These groups havein common a need to raise awareness about the ongoing environmental crises. This includes a transmediation of the result from climate research to media products that, not onlymake sense to the audience, but also influence and inspire them to take action against theshort-sighted current politics.Through their activities FFF, RRB and XR create different spaces for actions, i.e. a mediaproduction that includes representational and epistemological challenges and considerations. Space is here used as an analytic tool to capture, not only the modalities of the mediainvolved, but also to reflect on the actions these spaces promotes. FFF, RRB and XR usedifferent actions and manifestations – from the sit-ins and demonstrations by FFF, to thechoreographed performances by RRB and XRs playful civil disobedience.This paper is guided by the concepts of semiotic resource and affordance, and by the intermedial and transmedia theories developed by Professor Lars Elleström. The web pagesof FFF, RRB and XR is the point departure for this study.