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Sharing economy companies' internationalization: A business ecosystem strategy
Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies (MTS).ORCID iD: 0000-0003-3778-7751
Univ Arkansas Little Rock, USA.
2025 (English)In: International Business Review, ISSN 0969-5931, E-ISSN 1873-6149, Vol. 34, no 2, article id 102355Article in journal (Refereed) Published
Abstract [en]

This study focuses on the internationalization of sharecoms, specifically on how foreign sharecoms foster local communities and integrate them into a global business ecosystem. Using a qualitative multi-case study approach to examine the internationalization of eight European sharecoms, this study introduces a framework that delineates how sharecoms can engage with both core and non-core players in a foreign market. This research enriches the discourse on platform internationalization by proposing a strategic, replicable template for sharecoms to alleviate the challenges of foreignness and outsidership through building value-creating relationships with local players.

Place, publisher, year, edition, pages
Elsevier, 2025. Vol. 34, no 2, article id 102355
Keywords [en]
Business ecosystem, Local community, Internationalization, Sharing economy, Sharecoms
National Category
Business Administration
Research subject
Economy, Business administration
Identifiers
URN: urn:nbn:se:lnu:diva-134817DOI: 10.1016/j.ibusrev.2024.102355ISI: 001397830200001Scopus ID: 2-s2.0-85204890100OAI: oai:DiVA.org:lnu-134817DiVA, id: diva2:1935280
Available from: 2025-02-06 Created: 2025-02-06 Last updated: 2025-05-06Bibliographically approved

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Thornton, Heidi Coral

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