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Protecting the offering from unfair competition in the knowledge economy: Design management in virtual enterprises
Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics. (Marknadsföring)ORCID iD: 0000-0003-3323-907X
2005 (English)In:  :  , 2005, p. 1-20Conference paper, Published paper (Refereed)
Abstract [en]

The future wealth of the industrialised world is based on the design and marketing of new products and services. To an increasing extent design is based on the co-operation of numerous companies and experts in technology and content. The variable cost of the production of the product or service is a smaller and smaller share of its price. Hence the protection of embedded intellectual assets is becoming a critical aspect of all business ventures.

In this paper I propose a technological environment (“environment” is used in the information technology sence) for design in complex networks of independent companies and experts. An environment intended to make the protection of intellectual assets possible and in which the participants can build trust between each other for the common exploitation of assets owned individually and jointly. The environment, so far not tested, is based on my 25 years of experience as executive officer and management consultant in the media, telecommunication and engineering industries. I hope to test the environment in future research.

Place, publisher, year, edition, pages
2005. p. 1-20
Keywords [en]
design management; virtual enterprises, intellectual assets
National Category
Business Administration
Research subject
Economy, Marketing
Identifiers
URN: urn:nbn:se:vxu:diva-7331OAI: oai:DiVA.org:vxu-7331DiVA, id: diva2:300016
Conference
Design for Innovation - Design for Entrepreneurship in Växjö, October 20-21, 2005
Available from: 2010-02-24 Created: 2010-02-24 Last updated: 2014-09-23Bibliographically approved

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Philipson, Sarah

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf