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Corporate strategy and the environment: fit through teleological approaches
Linnaeus University, School of Business and Economics, Department of Marketing. (Marknadsföring)
Oslo School of Management.
2013 (English)In: International Journal of Business Excellence, ISSN 1756-0047, E-ISSN 1756-0055, Vol. 6, no 5, 572-583 p.Article in journal (Refereed) Published
Abstract [en]

Complexity-based approaches to corporate strategy are particularly important in times of extensive environmental uncertainty where previous corporate predictions and forecasts regarding environmental changes frequently turn out to be invalid. The purpose of the article is to develop a framework that integrates corporate strategy and complexity-based teleological approaches. The framework is accompanied by propositions that contribute to literature by showing what teleological approaches are consistent within different corporate strategies and environmental settings. The propositions represent ways of achieving a fit between the number of freedom degrees in corporate strategy formulation and the level of environmental uncertainty. The application of teleological approaches in the context of corporate strategy generates additional and valuable insights to both theory and practice.

Place, publisher, year, edition, pages
InderScience Publishers, 2013. Vol. 6, no 5, 572-583 p.
Keyword [en]
Corporate strategy, Environment, Teleology, Uncertainty, Freedom degrees
National Category
Economics and Business
Research subject
Economy, Marketing
Identifiers
URN: urn:nbn:se:lnu:diva-29656DOI: 10.1504/IJBEX.2013.056109Scopus ID: 2-s2.0-84883504703OAI: oai:DiVA.org:lnu-29656DiVA: diva2:656703
Available from: 2013-10-16 Created: 2013-10-16 Last updated: 2017-12-06Bibliographically approved

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Pehrsson, Anders

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