lnu.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
The Important Assets of Leading through a Crisis
University of Kalmar, Baltic Business School.
University of Kalmar, Baltic Business School.
2005 (English)Independent thesis Advanced level (degree of Magister), 15 poäng / 22,5 hpStudent thesis
Abstract [en]

Many companies aim at becoming global organizations nowadays. Pointing towards the globe produces business opportunities to them; however, the companies are more exposed to crisis consequently. When all the businesses are tightly related, a small incident in a corner of the world may trigger crisis in the other corner if it is not well managed. Thus, crisis management has become a crucial task in any organization.

The major principle of crisis management is turning the danger into opportunity. In this research paper, we will find out the crucial elements which could help to remove the danger and develop opportunity for organizations proactively. Major theories on the subject will be discussed in the first parts and it will be followed by case studies on two successful crisis management practices- Johnson & Johnson Tylenol Crisis 1982 and Chrysler Financial Crisis in the late 1980s. We will try to develop some new visions on crisis management with the analysis on the two cases. From the case studies, we discover trust and innovation to be the two crucial elements in their crisis management experience. These two elements, together with crisis leadership, produced successful crisis management practices in the two companies. Hence, the paper concludes with some emerged visions on building trust and innovation within and outside the organizations for the achievement of essential crisis management.

Place, publisher, year, edition, pages
Handelshögskolan BBS , 2005. , p. 73
Keywords [en]
Crisis, Crisis Management, Crisis Communications Management, Leadership, Organizations, Johnson & Johnson Tylenol Crisis 1982, Chrysler Financial Crisis
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hik:diva-114OAI: oai:DiVA.org:hik-114DiVA, id: diva2:888
Uppsok
samhälle/juridik
Supervisors
Available from: 2008-02-06 Created: 2008-02-06 Last updated: 2010-03-09

Open Access in DiVA

No full text in DiVA

By organisation
Baltic Business School
Business Administration

Search outside of DiVA

GoogleGoogle Scholar

urn-nbn

Altmetric score

urn-nbn
Total: 141 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf