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Beautiful teaching and good performance
Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics. (Gunilla Bradley Centre for Digital Business)
2016 (English)In: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, no 5, 1887-1891 p.Article in journal (Refereed) Published
Abstract [en]

Research on the consequences of being physically attractive during the last century concludes almost unanimously that attractive people do better than less attractive individuals do in most aspects of life. This study tries to determine whether this effect also influences students' perceptions of the performance of higher educational services. A review of relevant literature and subsequent analysis of empirical data from 180 university courses reveals that the perceived physical attractiveness of university instructors positively affects the perceived performance of the instructors and the performance of the university courses they provide in northern Europe.

Place, publisher, year, edition, pages
Elsevier, 2016. Vol. 69, no 5, 1887-1891 p.
Keyword [en]
Higher education services, Course performance, Physical appearance, Attractiveness
National Category
Business Administration
Research subject
Economy, Business administration
Identifiers
URN: urn:nbn:se:lnu:diva-51453DOI: 10.1016/j.jbusres.2015.10.074ISI: 000372687500064Scopus ID: 2-s2.0-84959112300OAI: oai:DiVA.org:lnu-51453DiVA: diva2:914942
Available from: 2016-03-28 Created: 2016-03-28 Last updated: 2016-09-07Bibliographically approved

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Citation style
  • apa
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  • Other locale
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