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Supplier Relationship Management: Chinese Supplier Evaluation in Swedish Manufacturing Companies
Linnaeus University, School of Business and Economics, Department of Marketing.
Linnaeus University, School of Business and Economics, Department of Marketing.
Linnaeus University, School of Business and Economics, Department of Marketing.
2016 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

In today’s business world, successful companies no longer exist solely on their own. Hence, it includes other parties that go up and down the supply chain. It is important for companies to clearly understand the marketplace. Manufacturing companies that depend on their suppliers should be concerned about their performance, therefore most of them include Supplier Relationship Management (SRM) in their Supply Chain Management (SCM) activities. SRM consists of several areas that conclude the overall relationship between two companies. One of the aspects are Supplier Evaluation (SE) where invoking SE methods and Key Performance indicators which allow manufacturer to evaluate and monitor the performance of their suppliers. This action is becoming increasingly critical for companies. By evaluating supplier performance, companies have the chance to improve and thus boost their own performance. Cultural differences are usually obstacles for companies when conducting business with suppliers from another culture. According to Hofstede et. al (2010), culture is usually more often a source of conflict than of synergy. Therefore, the purpose of this study is to describe how culture influences the difference of supplier evaluation between Chinese and Swedish suppliers in Swedish manufacturing companies. The purpose will be reached through a deductive method in qualitative study, applying interviews with employees from Swedish manufacturing companies.

Place, publisher, year, edition, pages
2016. , 114 p.
Keyword [en]
supply chain management, supplier relationship management, cultural element, switching costs, Key performance indicators, transaction cost, supplier evaluation, Chinese business culture, Swedish business culture.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:lnu:diva-54162OAI: oai:DiVA.org:lnu-54162DiVA: diva2:941834
Subject / course
Business Administration - Marketing
Educational program
International Sales and Marketing, 180 credits
Presentation
2016-06-02, Ljungby, 13:33 (English)
Supervisors
Examiners
Available from: 2016-06-23 Created: 2016-06-23 Last updated: 2016-06-23Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf