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  • 1. Aaboe, L
    et al.
    Lindelöf, Peter
    University of Kalmar, Baltic Business School.
    Löfsten, H
    Incubator performance: An efficiency frontier analysis2008In: International Journal of Business Innovation and Research, ISSN 1751-0252, E-ISSN 1751-0260, Vol. 2, no 4, p. 354-380Article in journal (Refereed)
    Abstract [en]

    Assessments and evaluations of incubators has been a topic of discussion for as long as incubators have been in existence due to the fact that there has not been an agreement on how to determine good performance. This paper demonstrates the use of Data Envelopment Analysis (DEA) when studying performance of incubators. More specifically, it does so within the four dimensions of cooperation with universities, business networks, external funding and competence development on a sample of 16 Swedish incubators. We show that DEA enables us to measure non-numerical dimensions, and to simultaneously take into account the efforts made by both the incubator and the outcomes. Moreover, DEA provides benchmarks and, based on a model that divides the incubators into four different groups, illustrates the difference between the benchmark and the incubators' current situation.

  • 2. Aaboen, L
    et al.
    Lindelöf, Peter
    University of Kalmar, Baltic Business School.
    Löfsten, H
    Critical dimensions for technology transfer Incubator-facilitated links between finance, academia and NTBFs2008In: International Journal of Management and Enterprise Development, ISSN 1468-4330, E-ISSN 1741-8127, Vol. 5, no 3, p. 331-335Article in journal (Refereed)
    Abstract [en]

    This paper explores incubator facilitation of technology transfer for their New Technology-Based Firms (NTBFs). Empirical evidence gathered from six interviews with incubator managers, together with a survey of 131 NTBFs in incubators in Sweden, in 2005, and the findings made in a survey of 273 NTBFs situated inside-and-outside Science Parks in 1999, are used for the exploration. It is suggested that incubators do facilitate technology transfer for their NTBFs. It is further suggested that the development towards increased ability to facilitate technology transfer will continue as a results of the efforts made on the incubator and systemic level.

  • 3.
    Aaboen, Lise
    et al.
    Norwegian University of Science and Technology, Norway.
    Laage-Hellman, Jens
    Chalmers University of Technology, Sweden.
    Lind, Frida
    Chalmers University of Technology, Sweden.
    Öberg, Christina
    Örebro University, Sweden.
    Shih, Tommy
    Örebro University, Sweden.
    Exploring the roles of university spin-offs in business networks2016In: Industrial Marketing Management, ISSN 0019-8501, Vol. 59, p. 157-166Article in journal (Refereed)
    Abstract [en]

    This paper identifies different university spin-off (USO) roles related to resource interaction among business parties. It does so by mapping how USOs become part of business networks in terms of their roles relative to other parties. The theoretical frame of reference focuses on roles and resource interaction based on an industrial network approach to business markets. The empirical research is based onfive cases of USOs representing a variety in terms of technology, degree of newness, sector, and area of application. As a result of the analysis, three different roles are identified: the USO as resource mediator, resource re-combiner and resource renewer. These roles reflect how USOs adapt resources to, or require changes among, business parties' resources. The paper also discusses the main resource interfaces associated with the three roles and related challenges. The paper contributes to previous research through illustrating USOs' roles relative to business parties from a resource interaction point of view, and by pointing to the establishment of new companies in business networks as a way of implementing innovation. Finally, the paper discusses the managerial implications of the research in terms of the USO's need to understand which role to take and how to develop it.

  • 4. Aaboen, Lise
    et al.
    Laage-Hellman, Jens
    Lind, Frida
    Öberg, Christina
    Shih, Tommy
    University spin-offs and their roles in business networks2014In: IMP Conference, Bordeaux, 2014Conference paper (Refereed)
  • 5.
    Aaboen, Lise
    et al.
    Chalmers tekniska högskola.
    Lindelöf, Peter
    The University of Nottingham.
    von Koch, Christopher
    School of Economics and Commercial Law, Department of Business Administration, Göteborg.
    Löfsten, Hans
    Chalmers universitet.
    Corporate governance and performance of small high-tech firms in Sweden2006In: Technovation, ISSN 0166-4972, E-ISSN 1879-2383, Vol. 26, no 8, p. 955-968Article in journal (Refereed)
    Abstract [en]

    The approach uses data from a sample of 183 small high-tech firms, new technology-based firms (small high-tech firms) in Sweden (54 variables under the headings of work experience, board and advice, financing, motivation—performance priorities, technological innovation and strategy). This study identifies some core areas of importance in corporate governance. Few managers in this study had a strong background and experience of finance and the preparation of business. Only 64 per cent of the managers have had previous work experience before starting the firm. The survey makes it clear that the small high-tech firms are likely to have a strong link with banking institutions. The consequence of these links is that most of the firm's capital supply is from banks, and that there are strong ownership links between banks and industry. The background of the founder does seem to have had an effect on the problem of financing and ownership issues. It is private sector organizations (banks) and families that are most frequently consulted by small high-tech firms (However, low means). It is also the private and public sector organizations, in connection with external board membership, regional development agencies and banks that are most frequently consulted. In the future, it is reasonable to search for factor patterns that can begin to explain and predict the direction of corporate governance in small new technology-based firms.

  • 6.
    Aarnio, Jenny
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Erlandsson, Ida
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Kalmar - ett platsvarumärke i skuggan av Öland och Glasriket: En studie om destinationsutveckling2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Turismen i Kalmar har ökat de senaste åren, men hamnar till synes i skymundan av Öland och Glasriket. Hur får man besökare att få upp ögonen för Kalmar som primära resmålet och hur får man dem att stanna? Vi har i denna uppsats intresserat oss för att ta reda på hur ett starkt platsvarumärke skapas och vad som således krävs för att bli en framgångsrik destination, samt hur man kan använda sig av platsmarknadsföring för att nå ut med platsvarumärket till potentiella målgrupper.

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  • 7.
    Abazi, Valbon
    et al.
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics. Växjö University.
    Emilsson, Jonas
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics. Växjö University.
    Bengtsson, Daniel
    Växjö University. Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Fallstudie på Andritz - Styrkortets utformning och användning: -2009Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
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  • 8.
    Abd, Naimul
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Forouzan, Mona
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Overcoming social constraints for immigrantentrepreneurs in Sweden2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Entrepreneurship is in full-swing across the globe and it is widely regarded as a sustainable solution to long-unresolved economic issues like unemployment and poverty. Immigration is also a growing reality and the immigrating individuals can contribute to the new societies either by settling for a job or launching a business as an entrepreneur and in turn creating more jobs. However, social constraints are a key hurdle in the way of immigrant entrepreneurs. This paper aims to not only understand the social constraints faced by immigrant entrepreneurs but also provide a set of guidelines on how to overcome these social constraints. A qualitative research study focused on immigrant entrepreneurs in Sweden was designed around this purpose and was conducted in two cities of Sweden. Entrepreneurs in the study were from diverse nationalities of origin and business sectors. Key social constraints identified through the study are cultural differences, differences in business practices, and language – all acting as a wall for foreign entrepreneurs. Networking – both business and social – is regarded as the main solution to overcome these barriers and the weight for this lies equally on state, entrepreneurship industry, and the immigrant entrepreneurs. Immigrant entrepreneurs can overcome the social constraints by also researching their business area in detail as well as marketing themselves and their businesses especially by establishing a strong and trustable social media profile. Government needs to recognize the diversity of immigrant entrepreneurship communities and create tailor-made social interaction programs for different nationalities, educational backgrounds, and business sectors. It can also project positive image of successful immigrant entrepreneurs not only to inspire other immigrant entrepreneurs but also to increase trust regarding immigrant entrepreneurs among native population. Another important step by government could be early orientation for immigrant entrepreneurs to Swedish business market. Entrepreneurship advisory industry needs to understand immigrant entrepreneurs better and organize more multi-cultural events to lower the barriers between native and immigrant communities.

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  • 9.
    Abdillahi, Mohammed
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Ghayoomi, Khaled
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Anpassning av belöningssystem under konjunkturnedgångar: – En kvalitativ studie av Länsförsäkringar, Kalmar Bilcentrum AB, Goexcellent och Swedbank2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

     

    Bakgrund: I de flesta företag och organisationer finns det idag någon form av belöningssystem som har till syfte att motivera anställda till att prestera goda resultat men också att göra företaget till en både framgångsrik och attraktiv arbetsgivare. Belöningar kan vara av olika slag, materiella, immateriella, individuella, kollektiva, omedelbara eller långsiktiga. Företag och marknaders förutsättningar kan ändras under konjunkturnedgångar vilket påverkar företagens målsättningar och strategier.

    Syfte: Syftet med denna studie är att analysera hur företag anpassar sitt belöningssystem för att motivera sina anställda under konjunkturnedgångar.

    Metod: Studie är genomförd med kvalitativ forskningsmetod med en induktiv forskningsansats. Studien har genomförts av en semi–strukturerad intervjumetod då vi intervjuade fyra chefer från fyra olika företag.

    Slutsats: företagen väljer sitt belöningssystem av strategiskt syfte för att påverka relationen mellan företag och anställda. Vi kan även se att våra respondenter lägger stor tyngd på icke monetära belöningar för att ge anställda en inre belöning. Studien visar att tre av fyra företag som vi har studerat har blivit berörda av konjunkturnedgången vad gäller personalens motivationsnivå. Följden utav detta visar att två av dessa företag dessutom har anpassat sitt belöningssystem efter konjunkturläget.

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  • 10.
    Abdoulkader, Safa
    et al.
    Linnaeus University, School of Business and Economics, Department of Management (MAN).
    Janson, Hanna
    Linnaeus University, School of Business and Economics, Department of Management (MAN).
    Revisionskvalitet i familjeföretag: En studie om bolagsstyrning och revisionskvalitet i medelstora och stora familjeföretag2023Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
  • 11.
    Abdul, Daria
    et al.
    Linnaeus University, School of Business and Economics, Department of Management (MAN).
    Samuelsson, Frida
    Linnaeus University, School of Business and Economics, Department of Management (MAN).
    Blir ett plus ett verkligen två?: En kvalitativ fallstudie om hur en privat organisation hanterar spänningar i styrningen efter företagsförvärv2023Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Abstract 

    Master's thesis, Master of Science in Business and Economics - Controller, Linnaeus University School of Business, Växjö, spring semester 2023. 

    Title: Does one plus one really equals two? 

    A qualitative case study on how a private organization handles management control tensions after an acquisition. 

    Background & problem

    Acquisitions have become a popular approach to achieve fast and high growth. Nevertheless, it has been shown that the majority of acquisitions fail due to the difficulty of integrating the structural, cultural and strategic differences of the companies. To address these differences, it is crucial to design a management control system that considers the systems of the acquiring and acquired firms. However, existing research has not shed light on how firms should construct their control systems following a completed acquisition. The lack of interaction between the two firms eventually led to internal conflicts, also known as management control tensions. 

    Purpose

    The purpose of this study is to examine an organization's management control system both during and after a business acquisition. Particular attention has been given to identify and illustrate the tensions that have arisen in management control and to investigate the underlying reasons for their emergence. Finally, the investigation also aims to find and explain how these tensions in management control are handled within a private organization. 

    Method

    The research has investigated a private organization that carries out corporate acquisitions. The starting point for this investigation has been through a qualitative research approach with semi-structured interviews, where a case study with an explanatory character has been applied. The empirical collection has been obtained from both the acquiring and acquired companies' employees. In addition, internal documents and annual reports have been used to complement the empirical material of the study. 

    Conclusion

    The study identified five management tensions that have arisen after acquisitions; "Power to employees vs Formal structures", "Old systems vs New systems", "Old monitoring procedures vs New monitoring procedures," "Old benefits vs New benefits", "Old identity vs New identity". The emergence of these management control tensions is explained on the basis that there are contrasts in the management control systems of the acquiring and acquired company. Moreover, it is because the acquired employees had expectations that were not met after the acquisition. In addition, institutional logics have been another contributing factor, with one logic weakening the other. How these five management control tensions have been tackled depends on the circumstances and is thus context dependent. 

    Keywords: Mergers and acquisitions, integration process, formal controls, informal controls, institutional logics, management control tensions 

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  • 12.
    Abdul Majed, Mojeb
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics. Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Neemeh Attaalla, Marc
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics. Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Verksamhetsstyrning i cirkulära företag: En kvalitativ intervjustudie om vad, hur och varför2022Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background: Circular economy is a topic that has received increasing attention amongcompanies and organizations in order to increase sustainability and counteract lack ofresources. The circular economy has no definition that is widely accepted even though it iswidely used around the world. However, there is something in common between the differentdefinitions, which is that the circular economy flows like a cycle where the products andresources do not lose value and are discarded just as quickly. The concept can be seen as animproved waste management and a business model that offers a sustainable economy.Previous studies show many different definitions of the term. At company level, it is thus stillunclear what is considered circular economy. Businesses that work with circular economyneed to adapt their financial management according to previous studies. How circularcompanies manage their operations is a topic that has not yet been investigated. Previousstudies claim that you work with circular economy as it generates economic benefits whileothers believe that it is about legitimacy. Some argue that it is more costly with circulareconomy in companies. It is therefore still not entirely clear why companies work withcircular economy.Porpuse: The purpose of the thesis is to gain an understanding of what circular economymeans according to companies, how circular companies manage and why they work withcircular economy.

    Method: A qualitative interview study has been conducted in 14 different companies thatwork with circular economy.

    Conclusion: The view of circular economy is thus different in different companies, but youcan still see similarities in how companies work with circular economy. The business's focusareas in the value chain can be different depending on the industry, size, product, and materialoffering. Circular businesses combine different strategies in order to work with circularity.Circular companies have a financial management that can be related to Malmi and Brown's(2008) manage and control package. However circular businesses management is based oncircular economy. All parts of the package such as vision, strategy, and goals have to beadapted to circular economy. The management within circular companies also needs to consider the time perspective. Managing in circular companies requires that you have a long-term mindset. In most companies, the big reason for working with the circular economy is profitability. However, it can be seen that other factors can also be important, such as lawsand environmental requirements. Another reason for circular economy is pressure fromvarious stakeholders and companies' personal interest in the environment.

    Keywords: Circular economy, Cradle to Cradle, the 3R principle, financial management,control packages, formal financial management, the stakeholder model, legitimacy,contingency theory.

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  • 13.
    Abell, Annika
    et al.
    University of Tennessee, USA.
    Lund, Kaisa
    Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies (MTS).
    How Can a Product Display Lead to Healthier Choices?: Horizontal and Vertical Organization of Foods and Beverages2023In: Society for Consumer Psychology Annual Conference 2023, San Juan, Puerto Rico, March 2-4, Society for consumer psychology , 2023Conference paper (Refereed)
  • 14.
    Abell, Annika
    et al.
    University of Tennessee, USA.
    Lund, Kaisa
    Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies (MTS).
    Biswas, Dipayan
    University of South Florida, USA.
    Can a Complement-Based Organization Lead to Healthier Choices?: Horizontal and Vertical Display of Foods and Beverages2022In: AMA Winter AcademicConference 2022: Reconnecting and Reconceiving theMarketplace / [ed] Humphreys, A. et al., American Marketing Association, 2022, Vol. 33, p. 224-227Conference paper (Refereed)
  • 15.
    Abelmazovs, Ivans
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Engström, Henrik
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Response strategies of traditional firms indisruptive times.: A case study on sustainable strategies of the hotel industry in response tothe sharing economy evolution.2016Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose - Traditional firms within mature markets are challenged, as they have to rely a lot on adaptation of new technologies in order to keep their service sales among consumers and survive in a highly competitive globalized environment. One of the examples of a mature industry is the hotel industry, in which sustainability is a vital necessity, however implementation efforts are slow. Nowadays, a business shift is occurring from traditional to disruptive innovation models. One such model is that of the sharing economy. The aim of this thesis therefore targets the finding of the understanding and reaction, by analyzing and describing actions, of traditional hotel firms for sustaining their business in times when sharing economy firms become increasingly influential on the traditional business.

    Design/methodology/approach - An abductive approach was followed throughout the thesis spanning a qualitative data analysis of the empirical base of the study, which consisted of six semi- structured interviews of traditional hotel firms that were chosen through theoretical sampling. The multiple and holistic case study setup is a means of explaining response strategies in the hotel industry.

    Findings - The findings are that while some are aware of the growing impact of sharing economy on the mature industry, few firms have concrete strategies to sustain their own business in the light of the upcoming challenges. Moreover, the interviewed firms have lost large percentages of their traditional direct sales channels, making it essential to sell increasingly through online channels and third party providers such as online travel agencies. This adds to the challenge that the service offerings of sharing economy firms and established firms are becoming more comparable to each other, making it easier for the customer to compare directly which choice is preferable. The empirical data suggests that this is of relevance for both the leisure and business segment of travelers. However, there were also positive effects found, that the sharing economy is an opportunity for traditional firms to learn and for travel destinations to be boosted through increased supply and variety.

    Research limitations/implications - The chosen case study setup is a means of explaining responses from the hotel industry due to the sharing economy. However, there is an indication that a similar phenomenon can occur in a different mature industry, such as the taxi industry with Uber or the financial industry with Bitcoin. Moreover, this case had hotel firms operating on a 3-star level or higher, which imposes potential limitations for the applicability. However, for the research implications this thesis includes a model that contains theoretical description of a practical phenomenon within a shifting context.

    Practical implications - Traditional businesses must find new ways to highlight their unique values, core competences and what most significantly distinguishes their offering, for example beyond being an accommodation provider, in order to develop a sustainable business that can withstand the challenges in the 21st century. It is recommended for firms to assess their position in the market, their customers and competitors to decide on which strategy is best suited, as it may vary with every firm. Analogous, it is not recommended to rest on previous successes.

    Originality/value - Increasing influence of the sharing economy forces traditional firms to respond with their own strategic countermeasures. However, the response of traditional firms to the impact of sharing economy firms is not well described and has empirically been insufficient. In this way, the thesis contributes to the existing research on the sharing economy and its impact by studying the consequences for and responses of firms in a mature industry. Therefore, it addressed challenges in theory all well as in practice for the affected businesses. The finding and combination of response strategies in this thesis presents a valuable contribution to academia and practical implications for the mature industries.

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    Response strategies of traditional firms in disruptive times
  • 16.
    Abid, Umair
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Ahmed, Bilal
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Semwoul, Shamaoun
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Managing Finished Goods Inventory at regional level: A case study on Dalda Foods (Pvt.) Ltd. Pakistan2009Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
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  • 17.
    Abo Sabih, Sara
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Sutarzewicz, Emil
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Utveckling och förbättring av inköpsprocessen för transporter: En fallstudie på Wexiödisk AB i Växjö2020Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: Development and improvement of the purchasing process for transports. A case study at Wexiödisk Ab in Växjö. 

    Background: An increasing number of companies choose not to perform transportation on their own and instead collaborate with third-party logistics companies. The purchasing process for transports is the process that ensures that the transport services for thecustomers are purchased. Wexiödisk experiences some problems regarding the purchasing process for transports in the form of lack of knowledge about the process’s activities, problems with standardization and feels that it is done in an old-fashioned way. This leads to waste, problems with delegation and inefficiency. An increased degree of outsourcing often leads to increased cost savings, but it is difficult to capture how costs change from managing the process internally to being managed by a third party.

    Purpose: The purpose of this study is to identify non-value creating activities that currently occurs in the purchasing process for transports by mapping the process, with the intention of developing and proposing improvement work. The purpose is also to identify and investigate how costs change and what factors may affect them in a potential outsourcing of the purchasing process for transports in SME, and to develop a cost model for identifying these costs.

    Method: This study is a one-case study using qualitative methods. Relevant data for the study were collected using un- and semi-structured interviews and as well as on-site observations. First, the process maps were created for the process for each market with theaim to create knowledge about the process’s activities and identifying non-value-creating activities. Subsequently, improvement proposals were identified to reduce waste. At the end, possible outsourcing of the process is analyzed and cost changes that can occur.

    Conclusions: The purchasing process for transport at Wexiödisk is characterized by anumber of manual work steps and short comings in the information flow that leads to waste, especially in the form of overworking. There are more non-value-creating activities regarding the process for the foreign market than the Swedish one. Improvement proposals that have been identified and can reduce waste are in form of digitalization and development of existing business systems and increased integration. Even increased standardization. Even increased standardization of the process can have positive effects on the process and a tool to achieve it is 5S. Several costs were identified by managing the process internally, especially indirect costs. The highest cost is personnel costs for the transport manager. Costs that may be incurred in outsourcing of the process were categorized into five categories, namely contract-related costs, transaction costs, entertainment and service costs, risk costs and hidden costs. These costs depend on various factors and the size may be greater or lower depending on different conditions.

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  • 18.
    Abou Osman, Andrei
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Gerzic, Amela
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Content creation activities related to content marketing through social media.: A qualitative study in a B2B context2017Independent thesis Basic level (university diploma), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: Companies have lately been engaging their business activities onto social mediaand its platforms. They are taking advantage of the opportunities provided by social media and they are starting to realize the importance of content marketing.

    Problem Discussion: Content marketing has been researched previously research. However, the research regarding B2B content marketing and the differences between B2B and B2C content is still rather limited. The question lingers whether the same principles apply to firms working with B2B as well. Moreover, a clear framework or guide regarding the way that content should be created does not yet exist – a guide including the aspects may be taken into account when creating content and implementing content marketing.

    Purpose: The purpose of this study is to understand and describe how companies deal with the content creation process, within content marketing through social media.

    Research Question: How do companies handle content creation for content marketing through social media?

    Methodology: This thesis has taken a qualitative and abductive approach on the study. It hasbeen based on a multiple-case study, where semi-structured interviews took place with sevenfirms working with content marketing and content creation - in a B2B context.

    Conclusion: All seven firms have a uniform understanding of content marketing, aligned withprevious research. The study concludes that there are similarities between the ways that companies handle content marketing. Furthermore, the study concludes that there are general traits that needs to always be taken into consideration when creating content s.a. long term planning, providing value to the customer, well thought out message and choosing the right channels for content distribution.

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  • 19.
    Abraham, Yafet
    et al.
    University of Kalmar, Baltic Business School.
    Humolli, Ylli
    University of Kalmar, Baltic Business School.
    Yusuf, Muse
    University of Kalmar, Baltic Business School.
    Framtidsbedömningar: hur organisationer förhåller sig till bedömningar om framtiden2009Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med denna uppsats är att ta reda på vilka metoder som förekommer vid skapande av framtidsbedömningar samt hur de förhåller sig till de organisationer vi valt.

    Vi har i denna uppsats valt en kvalitativ metod i form av kvalitativa personliga intervjuer, då vi vill få en djupare förståelse kring framtidsbedömningar. Vi har samtidigt valt att arbeta utifrån ett abduktivt tillvägagångssätt.

    Med utgångspunkt från vårt syfte med uppsatsen, har vi identifierat fem metoder som används inom de organisationer vi har intervjuat. Dessa metoder är Intentions, Conjoint analysis, Expert opinions, Ekonometri samt Regelbaserade prognoser. I vår slutsats har vi kommit fram till att dessa metoder är vanligt förekommande inom de organisationer som vi har intervjuat, pga. att metoderna är enkla och billiga att framställa. Dessutom utnyttjas den kunskap och erfarenhet som finns inom organisationerna.

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  • 20.
    Abraham, Yafet
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Humolli, Ylli
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Yusuf, Muse
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Rådgivningens betydelse för revisionsbyråer: en studie om hur rådgivningen påverkar revisorns oberoende samt relationen till klientföretagen2010Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
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  • 21.
    Abrahamsson, Amanda
    et al.
    Linnaeus University, School of Business and Economics, Department of Economics and Statistics.
    Andersson, Thea
    Linnaeus University, School of Business and Economics, Department of Economics and Statistics.
    Ethnic and Gender Differences in the Swedish Labour Market: Do Attitudes Towards Immigrants Matter?2021Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    International migration has had a steady growth over the last decades and the integration of immigrants into the labour market is a challenge for many countries. Previous literature has found that immigrants, especially non-European immigrants, are disadvantaged in the labour market, and that the size of this disadvantage differs between male and female immigrants. One potential explanation for non-European immigrants’ labour market disadvantage is discrimination, which can be expressed through negative attitudes towards immigrants. Using individual data from the European Social Survey, this paper investigates whether there is a relation between negative attitudes towards immigrants and the employment gap between non-European immigrants and natives in Sweden, and whether this relation differs by gender. The results, however not statistically significant, indicate that there is a negative relation between negative attitudes towards immigrants and the immigrant-native employment gap. Moreover, the female immigrant-native employment gap is found to be more negatively affected by negative attitudes towards immigrants. 

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  • 22.
    Abrahamsson, Anders
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Sustainopreneurship - Business with a Cause: Conceptualizing Entrepreneurship for Sustainability2007Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This thesis presents a tentative definition of the concept of sustainopreneurship - in the most simplified form described as entrepreneurship and innovation for sustainability - “Business with a Cause”. The concept takes its departure from generic entrepreneurship theory development, its extensions and further contextualization into the domains of sustainability, primarily through recent research. A literature review provides core references related to the conceptualization of sustainability entrepreneurship. A claim is made that there is a need for further conceptual development, especially viewed in contrast to the empirical material and experience, when digesting the literature that deals with concepts preceding sustainopreneurship. These concepts are eco-preneurship and social entrepreneurship, as well as current descriptions of sustainability entrepreneurship, including some sources where the word sustainopreneurship in itself is introduced for the first time. The methodological approach used when conducting the literature review is an analytical stance. Additional analysis, integrating and extending the reviewed sources, leads us to a performative definition of sustainopreneurship. This tentative definition is presented as an imagined prospective wordbook entry in a “future history” format. One of the key distinctions in between entrepreneurship in general and sustainopreneurship, is that sustainopreneurship is mission- and cause oriented - business activity is used as a means to solve sustainability-related problems. In short, to turn business activity from being a part of the problem to be a part of the solution.

    This world of ideas is set in contrast to the practical enaction of On a Mission Sweden – Inc. Ass, and the seven brands developed from this business platform – Club PuLS™, DJ Anders, SEEDS Sustainability Investment Fund, SEEDS Magazine, Ignition®, SLICE Services and Publishing™ and S*E*N*S*A. Three of these only reached conceptual stage for future potential launch. Four got established, and of these; one idle, two spun off in their own ventures, and one intended to spin off during 2007. Entrepreneurship as a concept to describe the nature of these ventures was experienced as insufficient, until 2003, when the concept of “sustainopreneurship” was found by serendipity. The conceptual dissatisfaction with “entrepreneurship-as-usual”, together with finding this new concept, made me instantly embrace this concept in the moment when stumbled upon. Another major driver for this work is a strong aspiration to take the abstract, general words and statements from world summits and conferences to the practical, hands on, down to earth, grass-root, local level with real world interaction to make possibilities of the problems related to the sustainability agenda. The ventures created from a time span of over seven years, forms a vast, deep, dense, intense and extremely rich “gross” empirical base from where the study collects its selective “net” material relevant for this study. The methodological approach to make sense and use of these serial and parallel self-initiated and self-experienced venturing processes is enactive research. The enactive research provides an opportunity to test the suggested formulation of sustainopreneurship – from the abstract idea to the concrete interaction. A special form of ethnography is used named self-ethnography. The ventures who have proven to perpetually evolve, develop and sustain are focused; On a Mission Sweden – Inc. Ass. and Ignition®. These ventures have provided the most significant change in both idea development, practice, and effect - both regards my inner world of insight breakthroughs and personal development, and the findings on a more abstract, conceptual, theoretical level. In order to highlight the three key dimensions of the concept, some key courses of events have been selected where they are considered to hold illustrative power: Firstly, the central events before the formalized venturing. Secondly, the milestones singled out during the venturing. Thirdly, some post-venture reflections around the process as such. The ethnographic style of the tales of the field is predominantly realist, with some degree impressionist.

    The final chapter summarizes and presents an intermediary conclusion whether the concept has met the test and also discusses the meaning of the exercise as a whole. My own function is examined and evaluated briefly. The promise of the conceptual introduction is contrasted towards the approaches-as-usual regards the sustainability agenda that introduced the thesis, and some key points are delivered. Venturing in the name of sustainability allows agents to “act outside the box” related to the institutional framework that governs the structures that is set to solve the problems today, equipped with an upgraded mindset, operating with an agility made possible by the flexibility offered by creative business organizing. The quest to make (business) opportunities from the agenda set by sustainability, and organizing upon them in itself creates a sustaining meaning internally within the team to be able to ride through the storms – the same force traditionally driving NGO’s “not-for profit”, now coupled with a good business sense operating “for-profit”, with profit as a means, not as an end in itself - in a new in-between-land named “for prosperity”. When properly understood from knowledge increasing among other stakeholders than the sustainopreneurial teams and their closest supporters and early adopters, the welcoming of sustainopreneurial ventures are destined to increase. Proliferation and diffusion of sustainopreneurship in idea, applied interaction and reflective practice beyond this point can turn sustainability to be the main driver for business activity, internalizing the external sustainability demands as the primary purpose of the business creation and idea, forming its strategic intent, and integrated in its “organizational DNA”. Sustainopreneurship holds the power to give even more leverage to forces emerging from the business world that contributes to sustainability. Throughout the process, a question has been emerging to serve as a new opening for further interaction, where the claim is that sustainopreneurship delivers a good part of the answer;

    How can we innovate and interact in order to reach a critical mass of people and energies to create a sustainable world?

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  • 23.
    Abrahamsson, Anna
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Beckne, Stina
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Hur värderas en trend?: Lagerredovisning i konfektionsbranschen2018Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: How is a trend valued? Inventory accounting in the clothing industry.

    Background: Inventory is one of the major asset items in the balance sheet for clothing companies. It is therefore important that the valuation of it becomes fair and provides accurate information to the company's stakeholders. As trends today are moving faster, companies' inventories are subjected to greater obsolescence than before, making it harder to value. This means that companies in their pursuit of legitimate inventory accounting need to relate to their social context. This will be the basis for the study's problem and purpose, which therefore aims to identify the social factors that underlie inventory reporting in clothing companies.

    Purpose: The study intends to provide an understanding of how the social context shapes the accounting of inventories in the clothing industry. The purpose is to supplement the knowledge of how clothing companies responds to the challenges and uncertainties in inventory accounting.

    Method: Based on existing literature, a social context has been drawn up, to which companies need to relate its inventory report. The thesis then consists of a qualitative interview study with companies in the clothing industry. The purpose of the interviews is also to identify additional factors that may affect how companies inventory accounting shapes.

    Results / Conclusions: The results of the survey shows that companies today are aware of the problems with fast-paced trends, but that's nothing they take into major account in their inventory accounting. It also appears that the inventory valuation in the industry today is standardized.

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  • 24.
    Abrahamsson, Daniel
    et al.
    University of Kalmar, Baltic Business School.
    Eriksson, Jens
    University of Kalmar, Baltic Business School.
    Larsson, Martin
    University of Kalmar, Baltic Business School.
    Oberoende skivbolag i förändringstider: Om den förändrade affärslogiken i skivbolagsbranschen2009Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    During the last decade the conditions for the music industry have been changed significantly. With the dropping sales of physical phonograms and the increasing illegal file sharing, the record labels have been forced to adapt and thus seek alternative sources of income next to the traditional sales of phonograms. Our purpose was to investigate how smaller Swedish record labels adapt themselves to the changing environment within the music industry and which new alternative sources of income they can use to finance their music production. To do this we used a deductive approach where we started by researching theories we thought were relevant to the subject, which we then used to get valuable information out of our informants.

    From our empirical investigations it appears that the independent record labels are rather positive about the future and that they will be able to survive, even though they will have to change their ways of working to a large extent. Our results show that the record labels as we know then will disappear. Instead, the future will consist of music companies where the phonograms mainly will function in marketing purposes and the income will come from other sources like advertising, sponsorship and synchronisation et cetera. The record labels, as we know them, are indeed a fading phenomenon.

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  • 25.
    Abrahamsson, Evelina
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Ollander Axelsson, Jonathan
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Belöningssystem i hotellbranschen: Dess utformning och bidrag till målkongruens2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syfte: Syftet med denna uppsats är att identifiera och analysera faktorer som påverkar utformningen av belöningssystem i hotellbranschen. Vidare syftar uppsatsen till att jämföra ledares och medarbetares perspektiv för att undersöka hur belöningssystemen bidrar till målkongruens.  

    Metod: Studien har genomförts med en abduktiv ansats och kvalitativ metod. Genom semi- strukturerade intervjuer har data samlats in från fyra hotell i Kalmar. Data har analyserats tillsammans med teorier för att uppfylla studiens syfte och besvara dess forskningsfrågor.

    Slutsatser: Ledarna spelar in på utformningen av belöningssystemet genom att belöna dem som de själva anser tillför något utöver det vanliga. Deras syn på rättvisa påverkar hur de delar ut belöningar och om man fokuserar på grupp eller individ. Ekonomiska förutsättningar styr belöningarnas storlek och budgetuppfyllelse leder till ytterligare belöningar. Att ingå i en hotellkedja bidrar med att kunna erbjuda belöningar som karriär- och utvecklingsmöjligheter men att inte tillhöra någon kedja ger däremot en större flexibilitet vid val av belöningar. En mix av individuella och gruppbaserade samt finansiella och icke-finansiella belöningar är att föredra för att uppnå målkongruens i en bransch som förutsätter samarbete. Kan man mäta prestationer på ett sätt som upplevs rättvist av medarbetare undkommer man svårigheterna med utdelning av individuella belöningar. Stämmer utdelade belöningar överens med medarbetares belöningspreferenser ökas graden av målkongruens. Finansiella belöningar kan kompensera bristande karriärmöjligheter. Icke-finansiella belöningar kan väga upp för avsaknaden av finansiella belöningar. Genom de studerade belöningssystemens utformning lyckas företagsledare på olika sätt skapa målkongruens.

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  • 26.
    Abrahamsson, Evelina
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Ollander Axelsson, Jonathan
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Virtual leadership: Moving teams online during the covid-19 crisis2020Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Globalization and technological developments have made it possible to engage in virtual work modes. Globalization also enabled an enormous spread of the ongoing pandemic of covid-19. A situation that forced previously co-located teams to become virtual teams. This required an adaption for leaders to lead in an environment that differs vastly from traditional ones.We conducted a multiple case study with an abductive approach and qualitative method in which 10 semi-structured interviews were held with practitioners across 3 business cases that were experiencing a transition into a virtual work mode.The findings suggest that the work relations between leaders and followers change in several ways when previously co-located teams become virtual teams. This entails new challenges and a shift in the use of leadership styles as well as follower behavior.

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  • 27.
    Abrahamsson, Jens
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Lindblom, Niclas
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Product Placement: A study about Swedes attitude towards product placements in Movies and TV-shows2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Marketers have always been looking for alternative ways to reach the target population with their messages. One approach that has grown the last decades is product placement that has become a large arena for companies to involve in their marketing communication. It has been shown that people tend to dislike traditional advertisement such as commercial brakes in TV and tries to avoid it by switching channel. Since product placement is a type of advertisement that is embedded in a movie or TV-show and cannot be zapped away without missing the story of the movie or TV-show, it is a good opportunity to reach out with a company’s message.

    Several studies have been done in the field of mapping the attitudes towards product placement but no research has been done with the Swedish audience in focus. Therefore the purpose of this thesis is: “…to investigate what attitudes the Swedish audience has towards product placements in Movies and TV-shows”, which will lead to a greater knowledge for Swedish marketing managers about the attitudes towards product placement in Sweden.

    This thesis is a quantitative study with a descriptive single cross-sectional design. The data was retrieved through a questionnaire online. The sample frame was generation Y which is people that are between the ages 18-35.

    The study showed that the general attitude towards product placement is positive for the Swedish audience. When it comes to the different dimensions of product placement; visual-only, audio-only and a combination audio-visual it is shown that the visual placements is seen as the most positive way to place a product in a movie or a TV-show. It could also be seen several similarities with previous studies that prominent placement has a lower attitude while a subtle placements has a more positive attitude.

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    Abrahamsson, J & Lindblom, N. (2012)
  • 28.
    Abrahamsson, Lena
    et al.
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Tsehaye, Isau
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Åkesson, Anna
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Vilket val gör företag gällande periodiseringsfonder?: En undersökning om vilka faktorer som påvekar beslutet2006Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Sammanfattning:

    Det finns olika valmöjligheter inom redovisning. Vilket val man gör styrs av vilket resultat man önskar visa. Det har just införts en ny lag som innebär att juridiska personer skall ta upp en schablonintäkt för sina periodiseringsfonder och vi bestämde oss för att undersöka vilka val företagen gjort och vilken betydelse olika faktorer har när de ska välja att sätta av till periodiseringsfonder eller ej.

    Vi valde ett deduktivt angreppssätt och de vetenskapliga teorier vi främst utgick ifrån var agentteorin och Positive Accounting Theory (PAT). Vi valde att undersöka om följande faktorer kan ha samband med vilka beslut man tar när det gäller periodiseringsfonderna: bonus till ledningen, företagens skuldsättningsgrad, storlek, bransch och ägarstruktur.

    Vi ställde samman en hypotes för varje faktor och i de fall vår ursprungliga rådata var kontinuerligt kvantitativ testade vi dessa hypoteser med hjälp av så kallade t-tester. I andra fall gjorde vi korstabeller med χ2-test.

    Från PAT är det endast skuldsättningsgraden som påvisar ett svagt samband. Signifikansnivån på de andra två faktorerna, bonus och storlek, var för höga för att visa ett samband och vi falsifierade därmed dessa. Att det inte föreligger något samband kan bero på att vårt urval är för litet eller att teorin inte är direkt applicerbar på svensk företagskultur. Av de två sista faktorerna vi testade var det bara ägarstrukturen som visade ett samband.

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  • 29.
    Abrahamsson, Marie
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Andersson, Jenniann
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Gapet mellan företag och konsument: CSR-kommunikation hos klädföretag2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Aim of the thesis: The aim of this thesis is to describe and gain a deeper understanding of how companies use communication as a tool to overcome the gap between the company and the consumer. The aim is also to clarify some of the factors contributing to this gap.Method:  This thesis has been made from a qualitative approach with quantitative influences. The qualitative primary data collection was gathered through six in-depth interviews with companies in Gothenburg either selling organic and fair-trade produced clothes or marketing towards sustainable consumption. The quantitative part consists of a consumer questionnaire given to 100 women in the inner city of Gothenburg.  Frame of references: Related researches within the field of the subject are presented in the beginning of this chapter. Further theories presented are the consumer’s awareness and the consumer´s responsiveness to CSR. The consumer buying process connects the consumer to the company and how the company reacts and communicates.    Conclusions: The consumer lack adequate information to consume organic and fair-trade clothes. Social Entrepreneurs can help them overcome the issue, but needs to improve their CSR-communication. The gap between the company and the consumer can be describes by factors like supply, labeling, preconceptions, buying behavior and marketing.Keywords: Corporate Social Responsibility (CSR), Organic and Fair-trade clothes, Social entrepreneur.

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  • 30.
    Abrahamsson, Nils-Filip
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Att blogga om hus: En studie om hur mäklare använder sociala medier2010Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    This is a study about how realtors or estate agents market their services in social media. Social media is an upcoming channel in marketing and is becoming more important every day. The user generated content on internet is a new way of communication where companies don’t have to be considered as soulless, if companies use it correctly. This study investigates estate agents efforts to market their services in these channels and how they do it. The study has interviewed four different realtors, marketing executives and a communication office. The motivation for the study is that realtors tend to market their services like they always have but with a consistently changing market, so should their marketing do. The method has been interviews and interpretation of data with the knowledge of my university studies. The results of the study has shown that realtors today are aware of a new channels, such as facebook and twitter, but do not know how to use it and are learning by doing. A conclusion is that in a near future, customers will see a lot more marketing in these channels from these consignors.

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    Att blogga om hus
  • 31.
    Abrahamsson, Paulina
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Johannesson, Maja
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    The impact of the wet dyeing process on the environmental sustainability: A case study of IKEA and their usage of water, energy and chemicals 2022Independent thesis Advanced level (degree of Master (One Year)), 240 HE creditsStudent thesis
    Abstract [en]

    Background: As a company it is more important than ever to consider the environmental sustainability aspect within the whole supply chain and all the stakeholders. Studies show that people's concerns about environmental sustainability increases and will continue to grow in the future. The wet dyeing process is the part of the textile production that consists of liquor and contains three main steps which are pretreatment, coloration and finishing. This process is presented as the most water, energy and chemicals consuming process within the textile industry and because of that, it is important to investigate it to be able to improve the environmental sustainability. 

    Purpose: The purpose of the thesis is to increase the understanding of IKEA’s suppliers' current usage of water, energy and chemicals within the wet dyeing process. Followed by an identification of opportunities for improvements in the wet dyeing process, aiming to become more environmentally sustainable. 

    Method: Through interviews with two suppliers, information regarding IKEA’s current wet dyeing processes will be collected. After that, data from relevant theoretical sources will be collected to analyze possible improvements of methods and colorants that can be relevant for IKEA as well as other companies within the textile industry to implement. 

    Conclusion: For research question 1, the researchers reach the conclusion that IKEA’s supplier number one has a more environmentally sustainable wet dyeing process compared to the second supplier.. A conclusion is nevertheless drawn that improvements within both suppliers wet dyeing processes should be considered to become more environmentally sustainable. For research question 2, the researchers come to the conclusion that Spray dyeing is the best alternative method to implement for improving environmental sustainability within the wet dyeing process. The researchers also recommend companies to actively become a part of the development of bacterial colorants, the future of coloration. 

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  • 32.
    Abrahamsson, Paulina
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Johannesson, Maja
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Reichel, Nellie
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Rocket Padel: Rocket Padels order-till-leveransprocess, från inhouse till outsourcing2021Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Titel: Rocket Padel - Rocket Padels order-till-leveransprocess, från inhouse till outsourcing 

    Författare: Paulina Abrahamsson, Maja Johannesson, Nellie Reichel 

    Handledare: Petra Andersson

    Examinator: Hana Hulthén 

    Bakgrund: Trenden kring outsourcing är något som pågår än idag och fortsatt visa sig lönsamt för företag. Rocket Padels nuvarande lager saknar den kapacitet som krävs för att kunna hantera de ökade antalet ordrar, som har tillkommit med dess tillväxt på marknaden. Utan tillräckligt med lagerkapacitet och resurser för att lyckas hantera den ökade antalet ordrar, kommer Rocket Padel att begränsa sig själva och bromsa sin tillväxt. Ett samarbete med en tredjepartslogistiker gör det då möjligt att hålla nere, alternativt sänka logistikkostnader i och med de stora kvantiteterna av ordrar dessa företag vanligtvis hanterar. 

    Syfte: Studiens syfte är att kartlägga Rocket Padels nuvarande order-till-leveransprocess och dess brister, för att sedan kunna analysera hur tredjepartslogistikern Dreamlogistics ska kunna åtgärda dessa brister. Vidare syftar studien till att identifiera de risker och utmaningar som outsourcing resulterar i, för att slutligen komma med ett lösningsförslag på detta.  

    Metod: Studien motsvarar en kvalitativ fallstudie på Rocket Padel. Analysmetodens utformning grundas i ett redan befintligt mönster i jämförelse med ett förväntat mönster. Det förväntade mönstret erhålls genom intervjuerna på Rocket Padel och Dreamlogistics, för att sedan analyseras och se det förväntade mönstret. 

    Resultat: Bristsituationer har identifierats i Rocket Padels nuvarande order-till-leveransprocess, såsom: orderbekräftelse till kund i ett för tidigt skede, felplock, lager och kontor i samma lokal, storlek på packmaterial och en förväxling mellan transportbolag. Genom att Rocket Padel kommer att outsourca dess verksamhet till Dreamlogistics, kommer de att kunna åtgärda dessa brister. Som en följd av outsourcingen kommer det dock att kvarstå risker och utmaningar för Rocket Padel del.  

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  • 33.
    Abrahamsson, Paulina
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Johannesson, Maja
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Reichel, Nellie
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Rocket Padel: Rocket Padels order-till-leveransprocess, från inhouse till outsourcing2021Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Bakgrund: Trenden kring outsourcing är något som pågår än idag och fortsatt visa sig lönsamt för företag. Rocket Padels nuvarande lager saknar den kapacitet som krävs för att kunna hantera de ökade antalet ordrar, som har tillkommit med dess tillväxt på marknaden. Utan tillräckligt med lagerkapacitet och resurser för att lyckas hantera den ökade antalet ordrar, kommer Rocket Padel att begränsa sig själva och bromsa sin tillväxt. Ett samarbete med en tredjepartslogistiker gör det då möjligt att hålla nere, alternativt sänka logistikkostnader i och med de stora kvantiteterna av ordrar dessa företag vanligtvis hanterar. 

    Syfte: Studiens syfte är att kartlägga Rocket Padels nuvarande order-till-leveransprocess och dess brister, för att sedan kunna analysera hur tredjepartslogistikern Dreamlogistics ska kunna åtgärda dessa brister. Vidare syftar studien till att identifiera de risker och utmaningar som outsourcing resulterar i, för att slutligen komma med ett lösningsförslag på detta.  

    Metod: Studien motsvarar en kvalitativ fallstudie på Rocket Padel. Analysmetodens utformning grundas i ett redan befintligt mönster i jämförelse med ett förväntat mönster. Det förväntade mönstret erhålls genom intervjuerna på Rocket Padel och Dreamlogistics, för att sedan analyseras och se det förväntade mönstret. 

    Resultat: Bristsituationer har identifierats i Rocket Padels nuvarande order-till-leveransprocess, såsom: orderbekräftelse till kund i ett för tidigt skede, felplock, lager och kontor i samma lokal, storlek på packmaterial och en förväxling mellan transportbolag. Genom att Rocket Padel kommer att outsourca dess verksamhet till Dreamlogistics, kommer de att kunna åtgärda dessa brister. Som en följd av outsourcingen kommer det dock att kvarstå risker och utmaningar för Rocket Padel del.  

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  • 34.
    Abrahamsson, Sara
    Linnaeus University, School of Business and Economics, Department of Economics and Statistics.
    Ekonomisk ojämlikhet och tillväxt i en global värld2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The question about economic inequality belongs possibly to one of the most controversial questions throughout history. The opinions regarding the pros and cons of economic inequality, but mostly regarding the degree of economic inequality are divided. Initially it was assumed that economic inequality was a precondition for economic growth since it generates investment and is essential for the creation of incentives. New research, however, suggest that growth and economic inequality has a negative relationship, especially when considered in the long run. If so, this is of great importance for economic and political decisions. Moreover, it is considered that a high degree of economic inequality prevents an inclusive political and economic society that could have a setback on the economic growth rate. This paper, taking its starting point in a mixed method, examines the relationship between economic inequality and economic growth.

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  • 35.
    Abramsson, Alma
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies.
    Wärenkrona, Evelina
    Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies.
    From Breadbasket to Breadcrumbs: International economic turbulence as a domino effect of Russia's invasion of Ukraine2023Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The invasion of Ukraine has initiated significant challenges and risks for international businesses operating in the region or engaging in trade with Ukraine. The geopolitical tensions and economic instability resulting from the conflict can impact various aspects of international business operations, including supply chains, investments, trade, and reputation management. The purpose of this thesis is to examine wether or not Russia's invasion of Ukraine has triggered a domino effect causing economic turbulence in Europe. Additionally, the authors aim to identify the types of strategies employed by various European small and medium-sized enterprises (SMEs) to manage their international operations in the aftermath of the invasion. This study further intends to explore strategies that can enhance the resilience of businesses and coporate clients during periods of turbulence.

    In order to establish a solid foundation of the topic, this research has employed a qualitative strategy. By conducting semi-structured interviews, a wide range of data has been gathered, which have been analyzed in conjunction with the literature review. Through analyzing all gathered data, the outcome of the research illustrates how Russia's invasion of Ukraine has impacted various European small and medium-sized enterprises (SMEs) as well as the strategies employed to manage their international operations.

    Finally, the thesis concludes that despite the significant impact of the invasion on various firms, there is evidence that, initially, some companies actually experienced profitability due to the war before the domino effect took hold. Consequently, these firms adjusted their focus, restricting imports or exports to and from Russia and Ukraine. The findings of this study emphasize the importance for firms to employ creativity, decisiveness, and transparency, particularly in managing their public image and understanding customer dynamics.

  • 36.
    Abubakar, Nuhuman
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Shrestha, Rumee
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Impact of Digitalization on the Publlc Sector Organizations' Business Model: A case study of Ljungby Municipality2020Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background: The public sector like all other sectors of the economy has been influenced by digitalization. Governments and policy makers are forced to rethink their operational models and business logics. Digitalization offers organizations new ways of creating, delivering and capturing values at the same time new relationships are ensured. However, to leverage these opportunities and to avoid being stagnant, organizations need to rethink their strategies and adapt their operations to suit the digital technologies.

    Purpose: This paper aims to understand the digitalization impact on the public organizations’ business models and managing the impact. The identified limited empirics in this context informed the purpose of this study.

    Design/methodology/approach: This study was designed as exploratory with a case study carried out. In total four semi-structured interviews were conducted with representatives of a municipality. A combined data and concept driven strategies were used to analyse the data collected to identify how digitalization impact the way the municipality create, deliver and capture value and subsequently how they innovate their business model to adopt to digitalization

    Findings: The findings revealed that digitalization is relevant to the municipality and impacts the majority of the business model components of the municipality. Thus, it was identified the municipality engaged in business model innovation to be able to adapt. The strategic agility meta-capabilities appeared to be relevant in managing the changes to the business model components.

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  • 37.
    Achtenhagen, Leona
    et al.
    Jönköping University.
    Johannisson, Bengt
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship. Jönköping University.
    Games in entrepreneurship education to support the crafting of an entrepreneurial mindset2015In: Economics: concepts, methodologies, tools, and applications / [ed] Mehdi Khosrow-Pour, IGI Global, 2015, 1, Vol. 1-3, p. 34-52Chapter in book (Other academic)
    Abstract [en]

    An increasing number of education institutions, including many universities and colleges, are offering entrepreneurship education. This development is driven by the hope that more entrepreneurs could be "created" through such efforts, and that these entrepreneurs through their newly founded ventures will contribute to economic growth and job creation. At higher education institutions, the majority of entrepreneurship courses rely on writing business plans as a main pedagogical tool for enhancing the students' entrepreneurial capabilities. In this chapter, the authors argue instead for the need for a pedagogy that focuses on supporting students in crafting an entrepreneurial mindset as the basis for venturing activities. They discuss the potential role of games in such entrepreneurship education and present the example of an entrepreneurship game from the Swedish context, which was developed by a group of young female entrepreneurs. The authors describe the game and discuss their experiences of playing it with a group of novice entrepreneurship and management students at the master's level, and they review the effectiveness of the game in terms of how it supports students in crafting an entrepreneurial mindset. The authors conclude the chapter by outlining how entrepreneurship games could be integrated into a university curriculum and suggest some directions for future research. © 2015, IGI Global. All rights reserved.

  • 38.
    Achtenhagen, Leona
    et al.
    Jönköping University.
    Johannisson, Bengt
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship. Jönköping University.
    Games in Entrepreneurship to support the Crafting of an Entrepreneurial Mindset2013In: New Pedagogical Approaches in Game Enhanced Learning: Curriculum Integration / [ed] Sara de Freitas, Michaela Ott, Maria Magdalena Popescu, Ioana Stanescu, Information Science Reference, 2013, 1, p. 20-37Chapter in book (Other academic)
    Abstract [en]

    An increasing number of education institutions, including many universities and colleges, are offering entrepreneurship education. This development is driven by the hope that more entrepreneurs could be “created” through such efforts, and that these entrepreneurs through their newly founded ventures will contribute to economic growth and job creation. At higher education institutions, the majority of entrepreneurship courses rely on writing business plans as a main pedagogical tool for enhancing the students’ entrepreneurial capabilities. In this chapter, the authors argue instead for the need for a pedagogy that focuses on supporting students in crafting an entrepreneurial mindset as the basis for venturing activities. They discuss the potential role of games in such entrepreneurship education and present the example of an entrepreneurship game from the Swedish context, which was developed by a group of young female entrepreneurs. The authors describe the game and discuss their experiences of playing it with a group of novice entrepreneurship and management students at the master’s level, and they review the effectiveness of the game in terms of how it supports students in crafting an entrepreneurial mindset. The authors conclude the chapter by outlining how entrepreneurship games could be integrated into a university curriculum and suggest some directions for future research.

  • 39.
    Achtenhagen, Leona
    et al.
    Jönköping International Business School.
    Johannisson, Bengt
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship. Jönköping International Business School.
    The making of an intercultural learning conext for entrepreneuring2013In: International Journal of Entrepreneurial Venturing, ISSN 1742-5360, E-ISSN 1742-5379, Vol. 5, no 1, p. 48-67Article in journal (Refereed)
    Abstract [en]

    Departing from the standpoint that internationalisation needs to become a more explicit part of assessing the quality of academic activity (i.e., education, research, and (business) community interaction), we elaborate upon how the intercultural composition of a student cohort could be leveraged as a road to the advancement of entrepreneurship education at the graduate level. We argue that the very heterogeneity of the students with respect to their socio-cultural background and personal experiences offers a rich potential for mutual social learning that reinforces formal education activities. Creating awareness of this collective resource opens up for self-organising processes among the students as they craft an entrepreneurial identity which guides them in their learning throughout the master programme.

  • 40.
    Achtenhagen, Leona
    et al.
    Jönköping University, Sweden.
    Johannisson, Bengt
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    The reflexivity grid: exploring conscientization in entrepreneurship education2018In: Revitalizing entrepreneurship education: adopting a critical approach in the classroom / [ed] Karin Berglund & Karen Verduijn, Routledge, 2018, 1, p. 62-81Chapter in book (Refereed)
  • 41.
    Achtenhagen, Leona
    et al.
    Jönköping University.
    Tillmar, Malin
    Linköping University.
    Studies on women's entrepreneurship from Nordic countries and beyond2013In: International Journal of Gender and Entrepreneurship, ISSN 1756-6266, E-ISSN 1756-6274, Vol. 5, no 1, p. 4-16Article in journal (Refereed)
    Abstract [en]

    Purpose

    – The purpose of this paper is to direct attention to recent research on women's

    entrepreneurship, focusing on Nordic countries.

    Design/methodology/approach

    – The paper encourages research that investigates how context, at the micro, meso and macro level, is related to women's entrepreneurship, and acknowledges that gender is socially constructed.

    Findings

    – This paper finds evidence that recent calls for new directions in women's entrepreneurship research are being followed, specifically with regard to how gender is done and how context is related to women's entrepreneurial activities.

    Originality/value

    – This paper assesses trends in research on women's entrepreneurship, mainly from the Nordic countries.

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  • 42.
    Ackermann, Daniel
    et al.
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Kruisman, Tim
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Public attitudes towards the use of marketing and communication by global non-profit organizations2007Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title: Public attitudes towards the use of marketing and communication by global non-profit organizations

    Background: The importance of the non-profit sector and the commercialization in it is increasing. The organizations have to deal with more competition in the fundraising market on the one hand, and they are on the other hand confronted with people who are blocking the recognition of conventional marketing expressions. Guerrilla marketing is seen as a possibility to penetrate the jungle of marketing and create word of mouth about the organization and its activities.

    Purpose: This thesis evaluates the public attitudes towards the increasing use of marketing and communication by global non-profit organizations and investigates for which objectives the use of guerrilla tactics in the marketing and communication mix would be accepted.

    Limitations: Though the data for this thesis was collected through questionnaires in Sweden, Germany and The Netherlands, there are no country dependent differences investigated.

    Theory: Classification of NPOs; aims of NPOs; basic model of communication; dynamic model of expectations; relationship between expectation, satisfaction and donations; marketing mix; guerrilla marketing; viral marketing; live buzz marketing; promotional mix; word of mouth.

    Method: Survey with more than 100 participants; interview with the fundraising responsible of Greenpeace Germany

    Findings and Conclusions: The public accepts the use of marketing and communication and the therefore necessary expenditures for the purpose to spread the message and gain donators. Openness and honesty in the NPOs’ behaviour are considered more important than the use of less money for marketing and communication. Guerrilla marketing is not suitable for all aims of a NPO, but is accepted in order to spread the message and increase the media coverage.

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  • 43.
    Adam, Marcus
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Rukwid, Linda
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Viererbl, Franziska
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Market Entry Strategy for InternationalFirms in South East Asia: A Case Study of Vietnam2013Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    With projected economy growth rates of 5.5 percent over 2013 to 2017 (OECD, 2013),countries in South East Asia (SEA) are predicted a robust and resilient economicperspective. Consequently, this is accompanied by increased interest from internationalfirms of all size aiming at market shares. However, market entry appears to be prone todifficulties as high failure and withdrawing rates of foreign companies demonstrate. Thisstudy, therefore, contributes to the understanding of how emerging country markets canbe entered strategically, by evaluating how internal and external conditions can affectmarket entry strategy and how previous internationalization theory can be applied.Vietnam, as an example for a SEA country, comes with high economic growth rates,which have created vast business and growth opportunities for companies of all size andindustries. The case is examined based on a medium sized subsidiary of a Germancompany group, located in neighboring China, currently aiming at market entry inVietnam. As academic literature determines markets as business networks and entryprocess consequently as establishing an adept position built on relationships, it isassumed that entry strategy into Vietnam first of all depends on detecting the expedientanchor points within the complex environment of Vietnam. As, from a resource basedperspective scholars, furthermore, assume competitive advantage to rest in a firm´sparticular set of resources and capabilities, a successful market entry is considered todepend on establishing relationships into this network based on the firms inherentresources. The research was conducted by investigating the company’s resources,capabilities and its entry motives for Vietnam, the impact of the external environment inVietnam as well as appropriate strategies for gaining legitimacy from it. Empirically,findings are based on a qualitative single case study of the case company supported byinterviews with key company personnel and various Vietnam experts. Thorough analysisshowed that the case company’s market entry strategy is heavily impacted by weaknessesin brand management, which appeared to be necessity on customer side for the sale ofhigh involvement products in Vietnam, as well weaknesses in its sales managementconcerning the non-transferability of its current sales staff. External influences, such ashigh impact of the government, complicated retaining of labor; As a result forweaknesses on side of the company and difficulties in the market, a direct entry modewas recommended to the case company.

  • 44.
    Adams, Nathalie
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Chyssler, Louise
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Tourism in Mexico: More than Tacos and Tequila?: A Case Study on CSR Strategies of Swedish and Mexican Tour Operators in Mexico 2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to explore whether tour operators work with CSR within their organizations in Mexico, and describe how they implement it as well as why they work with it. Furthermore, the paper will analyze similarities and differences between the Swedish and Mexican tour operator’s CSR strategies as well as the reasons for this. Lastly, recommendations will be made to the Mexican tour operators on how they can gain knowledge from Swedish tour operators on CSR strategies and the development of these.The theoretical framework contains descriptions of theories on strategy, competitive advantage, the CSR Pyramid, stakeholder theory as well as CSR in the context of developing countries, which are all relevant theories for the issue studied as well as for answering the research questions. The empirical findings that have been collected through interviews with two Swedish, and two Mexican tour operators address the respective tour operator’s work with CSR in Mexico.In the analysis the theoretical framework has been put in relation to the empirical evidence. The analysis consists of how and why CSR activities are implemented in the respective organization. It also addresses the difficulties tour operators from developed countries face when implementing CSR on destinations in developing countries.Lastly, our conclusions show that there are several ways of implementing CSR in developing countries, as well as different views on why taking social responsibility within the tourism industry is important. Moreover, the main reason for this divergence lies in different perspectives, which has also been shown to be a contributing factor to the challenges faced by Swedish tour operators in the context of a developing country.In the end of the thesis recommendations will be made to Mexican firms on how to develop, and implement CSR strategies more successfully as well as recommendations for further research within the field of CSR in developing countries.

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  • 45. Adams, Richard
    et al.
    Alexander, Allen
    Öberg, Christina
    Innovation management capabilities for start-ups and spin-offs: A literature review2013In: EURAM, Istanbul, 2013Conference paper (Refereed)
  • 46. Adams, Richard
    et al.
    Alexander, Allen
    Öberg, Christina
    Innovation management capabilities for start-ups and spin-offs: A literature review2014In: IMP Conference, Bordeaux, 2014Conference paper (Refereed)
  • 47.
    Adamsen, Michelle
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies (MTS).
    Belskaya, Izabel
    Linnaeus University, School of Business and Economics, Department of Marketing and Tourism Studies (MTS).
    The Cultural Impacts On Working Conditions for Employees in the Tourism Industry: Sweden Versus Turkey2023Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Travel is an adventure into a new unexplored culture, different from what surrounds the traveler in the usual life at home. Culture is reflected not only in architecture, food, and literature but also in social relationships. How people react to everything they hear and see is based on the characteristics of their cultures. During travel, there is a clash of multiple cultures in the faces of tourists and tourism workers. The workers are the people presenting their culture to the tourists, but how does culture itself affect the working conditions of these people? The purpose of this study is to investigate the relationship between cultural norms and the working conditions of workers in the tourism industry. To achieve the purpose of this paper, the cases of Sweden and Turkey were used, since their cultures are fundamentally different from each other. The result of this study showed that Turkish culture is largely based on social relationships and not on following regulations, which leads to corruption and disregard for labor laws. On the other hand, Swedish culture is rule-based, and these characteristics have a beneficial influence on the enforcement of labor laws. The information obtained as a result of this work can be used to study and understand how culture affects the state of working conditions and how the relationship between tourists and tourism workers differs depending on their cultural characteristics.

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    AdamsenBelskaya
  • 48.
    Adamsson, Kevin
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Forsberg, Fredrik
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Riskhantering av molnbaserade affärssystem: En studie inom bilhandeln2020Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title: Risk management of cloud-based ERP-systems

    Writers: Fredrik Forsberg & Kevin Adamsson

    Supervisor: Pia Nylinder

    Examiner: Petter Boye

    Course: Business administration, Bachelor thesis in finance/accounting

    Course code: 2FE75E

    Research question: How do companies in the automotive trade industry work with risk management of cloud-based ERP-systems?

    Purpose: The purpose of this paper is to examine what risks that the cloud based ERP-systems entail and how companies in the automobile trade work with the risk management.

    Method: To fulfill the purpose of this paper we have used the abductive approach. Semi-structured interviews have been conducted in order to retrieve empirical data from eight different respondents who operates in the automobile trade.

    Conclusion: We have come to the conclusion that the size of the companies has a major impact on how the risk process and the risk management are done, even if the risks have the same level of priority. Greater financial resources provides more space for the companies to work with the risk management.

    Keywords: Cloud based services, Cloud based ERP-system, Risks with the cloud based ERP-systems, Risk management, Risk process.

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    Riskhantering av molnbaserade affärssystem: En studie inom bilhandeln
  • 49.
    Adamsson, Philip
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Petersson, Johannes
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Användarens roll vid prestationsmätning för miljö: En fallstudie på Växjö kommun2017Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: The user's role in Environmental Performance Measurement- A case study on Växjö municipality

    Background: Increased awareness of the environment in society, growing public pressure and more regulations have affected public organisation's efforts in the environmental field. The result of this effort is that environmental performance measurements have been implemented from the private sector so that public organisations can demonstrate improvements and make evaluations of their work on environmental issues. However, researchers argue that collecting information about performance is not enough, the information also needs to be used in the organisation. Therefore it became interesting to study how public sector managers use information from Environmental performance measurements and why the information is used.

    Purpose: The purpose of this study is to describe and analyse how managers at Växjö municipality use information from Environmental Performance Measurements and explain why the information is used. In addition, the study aims at providing improvement proposals that support Växjö municipality's work on Environmental Performance Measurement.

    Methods: This study is a qualitative case study with Växjö municipality as the case. In collecting data, qualitative interviews have been conducted, but data is also collected through internal documents, such as Växjö municipality's Environmental Program

    Results and conclusions: The study's results shows that managers at Växjö municipality mainly use information from Environmental Performance Measurements for internal purposes, although some managers are more likely to use information than others. The study's results also shows that the work on environmental Performance Measurement can be further developed.

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  • 50.
    Adamsson, Philip
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Petersson, Johannes
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Andersson, Gabriel
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Belöningssystem och motivation: En flerfallsstudie på företag inom byggbranschen2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

    Title: Reward system and motivation – A multi-case study in the construction industry

    Authors: Philip Adamsson, Gabriel Andersson, Johannes Petersson

    Examiner: Elin Funck

    Supervisor: Natalia Semenova

    Background and problem: A reward system is an instrument that is widely used, where management with help of a functional reward system can get a desired behavior from an employee. How a reward system is designed differs between sectors. The construction industry is a sector bordered by conflicts of interest between employers and employees. Is there a match between the employer's intention with reward systems and employee’s perception of the reward system? There are multiple rewards that can provide a desired behavior, but what is it that really motivate employees in the construction industry.

    Purpose: The purpose of this study is to describe how the reward system is designed in the construction industry. Furthermore, the purpose of the study is to see if the employer's intentions and the employee's perception of the reward system is consistent. The study also intends to describe why, or why not employees feel that the reward system motivates them.

    Methods: We conducted a multi-case study of Svensk Vattenbilningsteknik AB and TECAB Ytskyddsprodukter AB. Both companies are active in the construction industry. Empirical material were obtained through semi-structured interviews. The study had a deductive research approach.

    Conclusion: We can conclude that employers should focus on the purpose of their reward system to design a functional system. According to the study, a reward system should contain a combination of financial and non-financial rewards. Finally, a financial bonus should be a part of a construction company´s reward system, because it increases employee motivation and satisfaction.

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    Belöningssystem och motivation - En flerfallsstudie på företag inom byggbranschen. Adamsson, Andersson, Petersson
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