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  • 1.
    Albort-Morant, Gema
    et al.
    University of Valencia, Spain.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    How useful are incubators for new entrepreneurs?2016Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, nr 6, s. 2125-2129Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This study examines profiles of incubator tenants who provide the most positive evaluations of the use of advisory services and support from incubators. The study presents an application of qualitative comparative analysis (QCA) to a sample of 54 incubator tenants in Valencia, Spain. The study examines how entrepreneurs' age, gender, education and training, work experience, and family background affect the utility of advice and support from experts at the incubator. The results of the research inform that the incubator tenants who find the services of incubators most useful are young, have good studies, have professional experience, and have family experience.

  • 2.
    Anokhin, Sergey
    et al.
    Kent State University, USA.
    Wincent, Joakim
    Luleå University of Technology ; Hanken School of Economics, Finland.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Strategic effects of corporate venture capital investments2016Inngår i: Journal of Business Venturing Insights, ISSN 2352-6734, Vol. 5, s. 63-69Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This paper analyzes the strategic effects of corporate venture capital investments. Specifically, by studying the deals of 163 corporations over a four-year period, it documents the effects of driving, emerging, enabling, and passive investments on the pool of innovative opportunities available to incumbents and the scale efficiency gains they experience as a result of these investments. The study suggests that by making driving and enabling investments, incumbents position themselves in the industry to take advantage of increased pools of innovative opportunities and improve scale efficiency yields. At the same time, emerging and passive investments are detrimental for both of the strategic goals considered in this paper.

  • 3.
    Beheshti, Hooshang M.
    et al.
    Radford University.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Mostaghel, Rana
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Hultman, Magnus
    Leeds University Business School.
    Supply chain integration and firm performance: an empirical study of Swedish manufacturing firms2014Inngår i: Competitiveness Review: an international business journal, ISSN 1059-5422, E-ISSN 2051-3143, Vol. 24, nr 1, s. 20-31Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Purpose – This article aims to explore the impact of supply chain integration on the financial performance of Swedish manufacturing firms.

    Design/methodology/approach – The literature review provided the foundation for the development of the survey instrument and hypotheses for the study. In addition, the survey instrument was tested by the experts in the field and modified before it was sent to the managers in the survey group.

    Findings – The findings show that supply chain integration at any level is beneficial to the financial well being of the firm. Companies with total supply chain integration reported the highest level of financial performance.

    Research limitations/implications – Data were collected from Swedish manufacturing firms without regard to the size of the firm. The results show that supply chain integration is beneficial at any level.

    Practical implications – The findings will assist managers with decisions regarding supply chain integration and its role as a critical factor in improving the financial performance of manufacturing companies.

    Originality/value – Limited empirical studies have been conducted in this area, especially in Sweden. This study provides insight for manufacturing managers with regard to the importance of supply chain management and the competitive nature of business in the global market.

  • 4.
    Beheshti, Hooshang
    et al.
    Radford university.
    Oghazi, Pejvak
    Luleå tekniska högskola.
    Mostaghel, Rana
    Luleå tekniska högskola.
    The Impact of Supply Chain Integration on Manufacturing Firm’s Financial Performance andProductivity2009Inngår i: Business Research Yearbook: Global Business Perspectives / [ed] Rodney A Oglesby & Marjorie G Adams, International Academy of Business Disciplines (IABD) , 2009, s. 632-639Konferansepaper (Fagfellevurdert)
  • 5.
    Boso, Nathaniel
    et al.
    University of Leeds, UK.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Cadogan, John W.
    Loughborough University, UK ; Lappeenranta University of Technology, Finland.
    Story, Vicky M.
    Loughborough University, UK.
    Entrepreneurial and Market-Oriented Activities, Financial Capital, Environment Turbulence, and Export Performance in an Emerging Economy2016Inngår i: Journal of Small Business Strategy, ISSN 1081-8510, Vol. 26, nr 1, s. 1-24Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This study examines the impact of the simultaneous implementation of entrepreneurial and market-oriented export activities on export success and whether this relationship depends on levels of financial capital and market environment turbulence. The findings from a study of 164 Ghanaian exporting small and medium-sized enterprises (SMEs) indicate that high levels of both entrepreneurial and market orientation generate better export performance. The relationship is stronger when firms have greater financial capital and operate in more turbulent export market environments. These results extend existing knowledge of how SMEs can improve export performance by seeking fit between firm-specific capabilities and external environment conditions.

  • 6.
    Boso, Nathaniel
    et al.
    University of Leeds, UK.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Hultman, Magnus
    University of Leeds, UK.
    International entrepreneurial orientation and regional expansion2017Inngår i: Entrepreneurship and Regional Development, ISSN 0898-5626, E-ISSN 1464-5114, Vol. 29, nr 1-2, s. 4-26Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This study examines how behavioral elements of international entrepreneurial orientation (i.e. product innovativeness, risk-taking, proactiveness, competitive aggressiveness, and autonomy) increase variability in scope of regional market expansion, and the international marketing channel management conditions under which this occurs. Results from an empirical study in a developing market show that not all behavioral elements of international entrepreneurial orientation (IEO) increase scope of regional expansion. The study specifically finds that scope of regional expansion is fostered when high levels of product innovation intensity, risk-taking, competitive aggressiveness, and autonomous behaviors are aligned with a stronger channel management capability. Conversely, the regional expansion values of product innovation novelty and proactiveness are cancelled out when channel management capability levels are high.

  • 7.
    Hultman, Magnus
    et al.
    Luleå tekniska universitet.
    Opoku, Robert A.
    King Fahid University of Petroleum & Minerals.
    Salehi-Sangari, Esmail
    Luleå tekniska universitet.
    Oghazi, Pejvak
    Luleå tekniska universitet.
    Thong Bui, Quang
    Luleå tekniska universitet.
    Private label competition: the perspective of Swedish branded goods manufacturers2008Inngår i: Management Research News, ISSN 0140-9174, E-ISSN 1758-6135, Vol. 31, nr 2, s. 125-141Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Purpose – This paper aims to gain a better understanding of how Swedish branded goods manufacturers (BGMs) deal with the increased usage of private labels.

    Design/methodology/approach – The approach takes the form of answering the three research questions of this study: how private labels are viewed by BGMs on the Swedish market; how Swedish BGMs strategically respond to the increases in private labels; and how the benefits and drawbacks of these strategic responses are perceived by Swedish BGMs. A contrasting multiple case study of four Swedish companies in the fast‐moving consumer goods (FMCG) industry was used.

    Findings – The perceived advantages of private labels are connected to their overall control of the market in which they operate, whereas the advantages of BGMs are seen to be linked to product development and superior brand reputation. BGMs respond to private labels by taking them seriously and striving to increase the perceived distance of their brands from private labels in the eyes of the consumers. The overall benefit of these strategies is perceived to be preparedness for increased private label competition, while the drawbacks vary between companies.

    Research limitations/implications – In addition to empirical testing based on previous research on private label competition in a new setting, the study also presents suggestions for future research and the implications of the findings for managers.

    Practical implications – Findings indicate that BGMs should take the emergence of private labels seriously, while at the same time striving to maintain good business relationships with the retailers.

    Originality/value – The study provides insights into the competitive situation between private labels and the manufacturer brands in the Swedish FMCG market.

  • 8.
    Hultman, Magnus
    et al.
    University of Leeds, UK.
    Skarmeas, Dionysis
    Athens University of Economics and Business, Greece.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Beheshti, Hooshang M
    Radford University, USA.
    Achieving tourist loyalty through destination personality, satisfaction,and identification2015Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 68, nr 11, s. 2227-2231Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    The general marketing literature suggests that brand personality, satisfaction, and customer identification with the brand are important drivers of consumer behavior in several contexts. Yet, the literature lacks studies on these constructs' role in tourist behavior. In an endeavor to overcome this research deficit, this study explores the interrelationships among destination personality, tourist satisfaction, and tourist–destination identification, and the extent to which they are important in influencing positive word-of-mouth and revisit intentions. The study employs structural equation modeling to analyze data from 490 Taiwanese consumers reporting on their most recently visited tourism destinations. Findings indicate that (1) destination personality promotes tourist satisfaction, tourist–destination identification, positive word-of-mouth, and revisit intentions; (2) satisfaction encourages identification and word-of-mouth; and (3) identification enhances word-of-mouth and revisit intentions. The paper provides theoretical and managerial implications.

  • 9.
    Hultman, Magnus
    et al.
    Leeds University.
    Strandberg, Carola
    Luleå University of Technology.
    Oghazi, Pejvak
    Södertörn University.
    Mostaghel, Rana
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    The role of destination personality fit in destination branding: antecedents and outcomes2017Inngår i: Psychology & Marketing, ISSN 0742-6046, E-ISSN 1520-6793, Vol. 34, nr 12, s. 1073-1083Artikkel, forskningsoversikt (Fagfellevurdert)
    Abstract [en]

    Drawing from fit research in strategic management, this study develops and investigates a model predicting destination attitude and (re)visit intention. The study introduces the concept of destination personality fit on the basis of how well consumer perceptions of a tourist destination's brand personality fits that of what the destination brand manager wishes to convey. A model incorporating destination advertising awareness as an antecedent of destination personality and consumer-manager destination personality fit is tested on international consumers with the destination personality of Switzerland as the study setting. Structural equation modeling results reveal that destination advertising awareness does indeed relate positively to both stronger perceived destination personality and destination personality fit in consumers’ minds. Interestingly, the subsequent destination personality–destination attitude relationship is moderated by consumer–manager destination personality fit in such a way that the link grows stronger in cases where fit is high. The results have important implications for destination brand managers in that they reinforce the importance of strong and distinct destination personalities. The findings also show the importance of actively communicating the destination brand to consumers since the positive outcomes of a strong destination personality increase in magnitude when successfully communicated, and the vision of the destination brand manager has been adopted by the consumer.

  • 10.
    Kordestani, Arash
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Sattari, Setayesh
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Peighambari, Kaveh
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO). Södertörn University.
    Exclude me not: the untold story of immigrant entrepreneurs in Sweden2017Inngår i: Sustainability, ISSN 2071-1050, E-ISSN 2071-1050, Vol. 9, nr 9, s. 1-22, artikkel-id 1584Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This article examines the perspectives of immigrant entrepreneurs on the barriers they face regarding their inclusion in public procurement in Sweden through the so-called supplier diversity programs. Drawing upon modern stakeholder theory and transaction cost economics, this study aims to identify potential barriers such entrepreneurs face in succeeding as suppliers to the public sector. Data were collected through interviews with immigrant entrepreneurs who had experience with the public procurement tender process in Sweden. The results reveal that immigrant entrepreneurs doing business with public procurement face several barriers, ranging from economic to social ones such as information, advertising, human resources, and undercapitalization. The interviewees believe that such barriers weaken their performance and hinder their success in public procurement tenders. When it comes to supplier diversity programs, the entrepreneurs under study were either unaware of such programs in public procurement in Sweden or did not believe in their effectiveness.

  • 11.
    Lindhult, Erik
    et al.
    Mälardalen University.
    Chirumalla, Koteshwar
    Mälardalen University.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO). Sodertorn University.
    Parida, Vinit
    Luleå University of Technology;Univ Vaasa, Finland.
    Value logics for service innovation: practice-driven implications for service-dominant logic2018Inngår i: Service Business: An International Journal, ISSN 1862-8516, E-ISSN 1862-8508, Vol. 12, nr 3, s. 457-481Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Service-dominant logic (SDL) provides a conceptual understanding of and widens the view on value creation in service innovation for product-centric companies. However, empirical research linking SDL and service innovation is still limited albeit expanding. This study provides insights beyond existing discussions on product and service dimensions using the theoretical lens of the value logic perspective. More specifically, the purpose of this study is to examine how value can be understood, targeted, and created in the pursuit of service innovation by product-centric manufacturing companies. Building on a previous investigation of two multinational product-centric manufacturing companies, this paper identifies and develops a theoretical model to describe the space shift in service innovation with four different kinds of value logics, namely, product-based value logic, service-based value logic, virtual-based value logic, and systemic-based value logic. Using a digitalization-driven new service innovation, namely the My Control System, which is a web-based service delivery platform, this paper describes space shifts to enhance value through four value logics as efforts. Further, challenges associated with different value logics are described in terms of complexity traps and service gaps. The study also contributes to bridging the gap between SDL theory and practice by developing a midrange theoretical model for value creation as a specification and amendment to SDL that supports SDL-guided service innovation and servitization in practice.

  • 12.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Elderly and technology tools: a fuzzyset qualitative comparative analysis2017Inngår i: Quality and quantity, ISSN 0033-5177, E-ISSN 1573-7845, Vol. 51, nr 5, s. 1969-1982Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    The number of senior citizens is growing globally and governments are striving to find innovative solutions to deal with complex care demands of this part of the population. Technology has been an answer to this situation; however, it is very important that the elderly accept and actually use the technology. This paper empirically tests the senior technology acceptance model using the fsQCA method to analyse data with a sample of 811 seniors aged 60 and over living in Sweden. The results revealed that the necessary conditions for high “perceived ease of use” and “perceived usefulness” are gerontechnology self-efficacy, gerontechnology anxiety, and cognitive abilities; however, each of these is not sufficient on its own. Self-reported health conditions and physical function also play a peripheral role in achieving the desired outcome. Theoretical and managerial implications are discussed at the end of the paper.

  • 13.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Beheshti, Hooshang
    Radford University.
    Employees’ involvement in innovation processes in retail stores2013Konferansepaper (Fagfellevurdert)
  • 14.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Oghazi, Pejvak
    University of Arkansas.
    Beheshti, Hooshang
    Radford University.
    Hultman, Magnus
    Leeds University.
    Adoption of enterprise systems and radio frequency identification among service firms2012Inngår i: Service Industries Journal, ISSN 0264-2069, E-ISSN 1743-9507, Vol. 32, nr 15, s. 2435-2443Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    A promising technology for optimizing supply-chain processes is radio frequency identification (RFID). By adding functionality to previous enterprise systems, the aim is to increase transparency of information throughout the supply chain. In this paper, we present a survey of RFID implementation in Swedish service firms. The findings show that although the great majority of firms are actively working with integrated information systems, only a very small fraction have adopted RFID. © 2012 Copyright Taylor and Francis Group, LLC.

  • 15.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Beheshti, Hooshang
    Radford University.
    Hultman, Magnus
    Leeds University.
    Adoption of enterprise systems: antecedents and consequences in service firms – a conceptual model proposition2013Konferansepaper (Fagfellevurdert)
    Abstract [en]

    The growing trend toward enterprise systems (ES) adoption serves to highlight a number of issues that merit careful managerial consideration. We present a conceptual model delineating the antecedents and consequences of ES adoption based on scholarly insights from multiple literature streams. Managers should consider that in order to improve firm performance by ES adoption, they need to embed these systems in supply chain integration and competition capabilities. In this context, we highlight the supply chain integration, competition capabilities, firm performance and other issues. 

  • 16.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Beheshti, Hooshang
    Radford University, USA.
    Hultman, Magnus
    University of Leeds, UK.
    Strategic use of enterprise systems among service firms: Antecedents and consequences2015Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 68, nr 7, s. 1544-1549Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    As competition in the service sector is continuously intensifying, managers are increasingly realizing how effective use of enterprise systems (ESs) might improve competition capabilities. Building on previous work that explores ESs and supply chain integration, this study investigates antecedents and consequences of ES usage among service firms. Following an empirical study using data from 233 Swedish retail and wholesale service providers, findings indicate that internal reasons such as access to new markets and anticipated performance, rather than external pressure, drive ES adoption. The study further reveals that ES usage relates positively to supply chain integration, which subsequently relates to firm performance via the mediating variable of competition capabilities. This study contributes by synthesizing previously separate constructs into a coherent research model that is both empirically viable and integrative. The study concludes by discussing implications for theory building and management practice.

  • 17.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Haftor, Darek
    Linnéuniversitetet, Fakulteten för teknik (FTK), Institutionen för informatik (IK).
    Parida, Vinit
    Vincent, Joakim
    Circular Business Models: What are they?2017Inngår i: The 24th Nordic Academy of Management Conference, Bodo, Norway, 2017Konferansepaper (Fagfellevurdert)
  • 18.
    Mostaghel, Rana
    et al.
    Luleå tekniska högskola.
    Oghazi, Pejvak
    Luleå tekniska högskola.
    Hultman, Magnus
    Luleå tekniska högskola.
    Prioritization of service quality factors in online purchasing a cross-cultural comparison2008Inngår i: Proceedings of the Academy of Marketing Annual Conference: Reflective Marketing in a Material World : 8-10 July 2008, Aberdeen Scotland, 2008Konferansepaper (Fagfellevurdert)
    Abstract [en]

    Consumer behaviour has changed dramatically in the past decade. Today, consumers can order online many customised products ranging from trainers to cars. In an increasingly interdependent world where barriers to trade and to international exchanges constantly diminish, cultural differences remain the single most enduring feature that has to be taken into account for localizing marketing strategies. The findings of this research are mostly useful to those managers and web-designers who intend to penetrate international "Business to Consumer" markets. One of the key challenges of online businesses is the management of service quality, which holds a significant importance to customer satisfaction. This paper is purposed to unveil customers' perceptions on service quality priority and different cultures' expectations in online shopping. The proposed study has been tested on data from 413 customers divided in two groups from Europe (n=215) and Middle east (n=198). The study is based on the SERVQUAL instrument that identifies five quality dimensions. The findings indicate that; developing countries customers need more security and clarity in transactions but also better internet infrastructure. Based on the study results, recommendations for managers and future research are also provided.

  • 19.
    Mostaghel, Rana
    et al.
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Oghazi, Pejvak
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Hultman, Magnus
    Leeds University.
    Beheshti, Hooshang
    Radford University.
    Adoption of Enterprise Systems and Radio Frequency Identification among Service Firms2011Konferansepaper (Fagfellevurdert)
    Abstract [en]

    For optimizing supply chain processes a promising technology is Radio Frequency Identification (RFID). By adding functionality to previous enterprise systems, the aim is to increase transparency of information throughout the supply chain. In this paper, we present a survey of RFID implementation in Swedish service firms, concerned with RFID system penetration. The findings show that although the great majority of firms are actively working with integrated information systems, only a very small fraction has adopted RFID.

  • 20.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Antecedents of ERP in service firms2014Inngår i: Journal of Promotion Management, ISSN 1049-6491, E-ISSN 1540-7594, Vol. 20, nr 2, s. 148-163Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    There have been studies of the adoption of enterprise resource planning (ERP) systems, the need for research within service sector is increasing. Thus, this study investigates adoption of ERP systems within service firms by a survey. Furthermore, antecedents of ERP adoption are investigated. The study proposes providing an insight about enterprise resource planning (ERP) adoption, theoretical background illustrates the pertinent literature on ERP systems in services and identifies antecedents of ERP adoption in the extant literature. The findings revealed that the majority of respondents, 82%, have adopted ERP. This study highlights and explains the reasons of deployment of ERP systems in service firms.

  • 21.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Beautiful teaching and good performance2016Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, nr 5, s. 1887-1891Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Research on the consequences of being physically attractive during the last century concludes almost unanimously that attractive people do better than less attractive individuals do in most aspects of life. This study tries to determine whether this effect also influences students' perceptions of the performance of higher educational services. A review of relevant literature and subsequent analysis of empirical data from 180 university courses reveals that the perceived physical attractiveness of university instructors positively affects the perceived performance of the instructors and the performance of the university courses they provide in northern Europe.

  • 22.
    Oghazi, Pejvak
    Luleå tekniska högskola.
    Internet Viewing and Buying Habits2009Inngår i: / [ed] Proceedings of the AIMS International Conference, 2009Konferansepaper (Fagfellevurdert)
  • 23.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Social responsible supply chain and packaging strategy: a conceptual framework2014Inngår i: International Journal of Strategic Business Alliances, ISSN 1756-6444, E-ISSN 1756-6452, Vol. 3, nr 2-3, s. 121-139Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This paper provides a framework by developing a conceptual model of socially responsible supply chain-based orientation (SRSC) and the incorporation of this orientation to the socially responsible packaging. Strategic alliance in the form of inter-firm and supply chain relationships are highlighted in this paper. By reviewing the literature in SCM, packaging, marketing, strategic alliances and CSR, appropriate constructs and related scale items were identified. Then, a panel of experts from academia and industry were consulted due to further improvements of the design of the study. To this point, resources and capabilities as driving factors have been largely left unexplored and the effect of these forces on socially responsible supply chain-based orientation, packaging and competitive advantage are brought to surface as further fruitful perspectives for future research. This research mainly assists industrial managers to better steer their supply chain management and packaging decisions in order to achieve a sustainable competitive advantage.

  • 24.
    Oghazi, Pejvak
    Luleå tekniska universitet.
    Supply chain management: an empirical study on Swedish manufacturing firms' enterprise systems adoption, supply chain integration, competition capability and performance2009Doktoravhandling, monografi (Annet vitenskapelig)
    Abstract [en]

    Today’s marketplace is more fiercely competitive than ever before. Globalization, continual technological advances, and an ever-changing customer demand for new products have brought about new managerial practices and business models. New management approaches and unique business models emerge and fade constantly as managers strive to help their companies succeed in this less-predictable business world. However, communication and information technologies are offering new opportunities for businesses to compete in the global arena with a variety of tools. One area that has benefited the most from new technologies is supply chain management (SCM). Today, SCM could be a single, integrated function that is responsible for all aspects of material flow, as well as financial and information exchange among business partners within the chain. For several years, pundits have observed that the very nature of competition is changing. Some experts have even claimed that the day is rapidly approaching when companies will no longer compete against other companies. Instead, they foresaw a world in which supply chains will compete with other supply chains for market supremacy. The possibilities in a supply chain are indeed astounding, but the challenges that lie along the path to achieve excellence in supply chain integration are equally formidable. Companies are investing in systems, tweaking measures, and looking to technology and people to find the key to more effective interorganizational cooperation. To help future managers achieve success in this arena, this PhD project articulates a support measure intended to underscore the importance of supply chain integration for the focal firm in terms of better competition capability and performance. A proposed research model and seven hypotheses were developed in this PhD project. A survey was conducted among Swedish manufacturing companies, which resulted in 422 complete and usable responses, with an effective response rate of 65.8%. The hypotheses were tested using Structural Equation Modeling. Additionally, the moderating and mediating effects were also tested in this study. The results obtained for this thesis suggest that a significant relationship exists between the perceived benefits of SCM integration and the adoption of different enterprise systems. With regard to the core issues of this thesis regarding the connection between supply chain integration, competition capability, and firm performance, the findings strongly indicate a positive and direct relationship between these constructs. Furthermore, the present study also determined that the competition capability of a firm mediates the relationship between supply chain integration and the performance of the firm. Consequently, firms that strive to achieve superior performance, and thus establish a strong position in the marketplace, should consider a genuine integration level with their supply chain partners. For this reason, the adoption of different enterprise systems facilitates the achievement of a high-level integration across the supply chain. It is also important to recognize that establishment of a high integration level is essential to achieving superior performance and a strong competition capability in the market today and in the future.

  • 25.
    Oghazi, Pejvak
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Hellström, Daniel
    Lunds universitet.
    Mostaghel, Rana
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Sohrabpour, Vahid
    Lunds universitet.
    Social responsible supply chain and packaging: a conceptual framework2013Konferansepaper (Fagfellevurdert)
  • 26.
    Oghazi, Pejvak
    et al.
    Luleå tekniska högskola.
    Jung, Marie-Louise
    Luleå tekniska högskola.
    Peighambari, Kaveh
    Luleå tekniska högskola.
    Tretten, Phillip
    Luleå tekniska högskola.
    What makes people want to become self-employed?: applying the Theory of Planned Behavior2009Inngår i: Advances in Management, ISSN 0974-2611, E-ISSN 2278-4551, Vol. 2, nr 11, s. 9-18Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    he world economy currently seems to be failing and the effects are being felt around the globe. There are many upcoming news about rising unemploy- ment, major corporations cutting jobs and workers who can’t seem to find work. The current economic climate makes many people wary of spending money, which can be bad news for those who make a living through the buying of others. Many things, however, are not simply going to go away because the economy is rough. Some buyers and employers may feel reticent when it comes to hiring and this could create trouble for those who survive by self employment. But in every economic crisis, some markets remain successful - and those who live through self employment are generally pretty good about applying their skills where needed. Increasing self-employment is an objective frequently seen on government agenda as small businesses are often seen as a remedy for unemployment and pivotal for economies to grow8. This paper contributes by specifying and testing the impact of internal factors that determine an individual’s decision on whether to become self employed. Understanding the internal drivers of individuals’ intentions will help to further trace the impact of external initiatives on individual behavior. Theory of Planned Behavior (TPB) has been applied on the most well established models explaining social behavior, to test the impact of attitude, social pressures and perceived control among Swedish men and women. Data are collected from over 400 Swedish university students with various backgrounds. The results provide that the strongest determinant of individuals’ intention to become self-employed is their attitude towards being self employed. Along with the attitude, men are mainly influenced by their perceptions of control, whereas women are affected by their perceived pressures in their social surrounding.

  • 27.
    Oghazi, Pejvak
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO). Södertörn University.
    Karlsson, Stefan
    Lund University.
    Hellström, Daniel
    Lund University.
    Hjort, Klas
    Lund University.
    Online purchase return policy leniency and purchase decision: Mediating role of consumer trust2018Inngår i: Journal of Retailing and Consumer Services, ISSN 0969-6989, E-ISSN 1873-1384, Vol. 41, s. 190-200Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Recasting prior work on return-policy and purchase intentions literature, through the lens of signaling theory and relational signaling theory, we posit that returns policy, as a market signaling mechanism, is a costly investment that online retailers make to not only support current transaction but also to signal commitment towards customer service. What outcome would such costly signal result into? Based on relational signaling theory, it promotes trust, that in turn, could enhance purchase intentions. With empirical data from 730 online consumers of fast-moving consumer goods in Sweden, the study finds that, after controlling for shoppers' age, education, income, gender, and frequency of online purchases, perceived consumer trust fully mediates the effect of perceived return policy leniency on purchase intention. Building on past research, we apply a different theoretical lens that connects costly signaling that drives relational signaling to foster customer trust to improve purchase intentions.

  • 28.
    Oghazi, Pejvak
    et al.
    Södertörn University.
    Mostaghel, Rana
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Circular business model challenges and lessons learned: an industrial perspective2018Inngår i: Sustainability, ISSN 2071-1050, E-ISSN 2071-1050, Vol. 10, nr 30, s. 1-19, artikkel-id 739Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Both practitioners and researchers are concerned about resource deficiencies on the planet earth and agree that circular business models (CBMs) represent solutions to move towards zero waste, improving environmental impacts and increasing economic profit. Despite all of the benefits of CBMs, the implications are not widely available, and failure rates are high. Thus, there is a need to identify the obstacles that stand in the way of CBM transition. This paper aims to identify the primary challenges of CBMs. Multiple case studies are employed, incorporating six companies and data gleaned from 17 in-depth interviews. Theoretical and managerial implications are described at the end of the study.

  • 29.
    Oghazi, Pejvak
    et al.
    Luleå tekniska högskola.
    mostaghel, rana
    Luleå tekniska högskola.
    Prioritization of Service Quality Factors in Online Purchasing – A case of Iranian online purchasers2008Inngår i: Prioritization of Service Quality Factors in Online Purchasing: A case of Iranian online purchasers, 2008Konferansepaper (Fagfellevurdert)
  • 30.
    Oghazi, Pejvak
    et al.
    Luleå tekniska högskola.
    Mostaghel, Rana
    Luleå tekniska högskola.
    Hultman, Magnus
    Leeds university.
    Determinants of Self-Service Acceptance: A Proposed Model2008Inngår i: Proceedings of the Academy of Marketing Annual Conference: Reflective Marketing in a Material World : 8-10 July 2008, Aberdeen Scotland, The Gatehouse Design , 2008Konferansepaper (Fagfellevurdert)
    Abstract [en]

    Self-service facilities are nowadays widely implemented in the service industry and their rate of usage is steadily increasing, it is therefore critical to understand the nature of the value customers place on self-service and how they decide on their use of self-service options. In light of this, the current paper extends the Technology Acceptance Model (TAM) by merging self-service attributes in order to develop and test a self-service acceptance model (SSAM). The proposed model has been tested on data from 277 customers of a university library that has recently employed self-service technologies. The findings indicate that the SSAM fits the empirical data well and that intention to use self-service is an ultimate function of the customers' perceived usefulness of the service, attitude towards using it, and their perceived enjoyment of the self-service feature in question. Based on the study results, recommendations for managers and future research are also provided.

  • 31.
    Oghazi, Pejvak
    et al.
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Mostaghel, Rana
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Hultman, Magnus
    Leeds University, UK.
    Parida, Vinit
    Luleå University of Technology.
    Antecedents of technology based self-service acceptance: a proposed model2012Inngår i: Services Marketing Quarterly, ISSN 1533-2969, E-ISSN 1533-2977, Vol. 33, nr 3, s. 195-210Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Technology-based self-service (TBSS) facilities have been widely implemented in the service industry, and it is therefore vital to understand how customers arrive at decisions to adopt them. This article presents and tests a model assessing the antecedents of customers' acceptance of TBSS facilities by merging the technology acceptance model (TAM) with self-service attributes. The findings show that intention to use TBSS facilities is an ultimate function of customers' perceived usefulness of the self-service technology, their attitude towards using it, and their perceived enjoyment of using it. Managers who wish to employ TBSS should therefore first obtain a good understanding of the factors that drive their customers' attitude towards the self-service. They should investigate how to make the self-service more enjoyable in addition to focusing on the traditional usability and usefulness-enhancing features. Recommendations for future research are also provided.

  • 32.
    Oghazi, Pejvak
    et al.
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Mostaghel, Rana
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Parida, Vinit
    Luleå University of Technology.
    Prioritization of service quality factors in E-purchasing: a cross cultural study2012Inngår i: Advances in Management, ISSN 0974-2611, E-ISSN 2278-4551, Vol. 5, nr 6, s. 44-48Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Consumer behaviour has changed dramatically in the past decade. Today, consumers can order online many customised products ranging from trainers to cars. In an increasingly interdependent world where barriers to trade and to international exchanges constantly diminish, cultural differences remain the single most enduring feature that has to be taken into account for localizing marketing strategies. One of the key challenges of online businesses is the management of service quality, which holds a significant importance to customer satisfaction. This paper is purposed to unveil customers’ perceptions on service quality priority and different cultures’ expectations in online shopping. The proposed study has been tested on data from 413 customers divided in two groups from Europe (n=215) and Middle East (n=198). The study is based on the SERVQUAL instrument that identifies five quality dimensions. The findings indicate that developing countries customers need more security and clarity in transactions but also better internet infrastructure. Based on the study results, recommendations for managers and future research are also provided.

  • 33.
    Oghazi, Pejvak
    et al.
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Mostaghel, Rana
    Linnéuniversitetet, Fakultetsnämnden för ekonomi och design, Ekonomihögskolan, ELNU.
    Parida, Vinit
    Ltu.
    To Be or Not to Be Self-Employed? An Empirical Investigation2010Inngår i: Proceedings of the International Academy of Business Disciplines (IABD), Las vegas, 2010Konferansepaper (Fagfellevurdert)
  • 34.
    Oghazi, Pejvak
    et al.
    Södertörn University.
    Rad, Fakhreddin Fakhrai
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Karlsson, Stefan
    Lund University.
    Haftor, Darek
    Uppsala Univiversity.
    RFID and ERP systems in supply chain management2018Inngår i: European Journal of Management and Business Economics, ISSN 2444-8451, Vol. 27, nr 2, s. 171-182Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Purpose - The purpose of this paper is to identify the impact of enterprise systems (ESs), in particular radio frequency identification (RFID) and enterprise resource planning (ERP) systems, on supply chain management (SCM). The results of this conceptual paper demonstrate that ERP and RFID systems contribute to SCM by improving supply chain integration. Supply chain integration occurs to facilitate the flow of financing, products, and information throughout the chain. In this regard, ERP and RFID contribute to integration by enhancing the information flow across the supply chain. Design/methodology/approach - This paper proposes a conceptual model developed from the findings of literature review within the research domains of SCM, ESs, and supply chain integration. Findings - This conceptual study contributes to the existing theory by linking the concept of information technology, ESs to SCM. The conceptual model in this paper may provide insights for executives who wish to implement ERP or RFID systems in their businesses in order to achieve higher integration, both within internal sectors and also with supply chain partners. Originality/value - The findings in this study contribute to the theory base by linking the concept of information technologies, ESs to SCM. The conceptual model presented in this paper can provide insights for executives who wish to implement ERP or RFID systems in their businesses in order to achieve higher integration within internal sectors and with supply chain partners. This study offers new understandings by investigating the impact of ERP and RFID together on SCM.

  • 35.
    Oghazi, Pejvak
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Rad, Fakhreddin Fakhrai
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Zaefarian, Ghasem
    Univ Leeds, UK.
    Beheshti, Hooshang M.
    Radford Univ, USA.
    Mortazavi, Sina
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Unity is strength: A study of supplier relationship management integration2016Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, nr 11, s. 4804-4810Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Researches on the supply chain management within the last decade demonstrate that business processes integration can increase the performance effectiveness and efficiency across the chain. This study intends to investigate the integration of the supplier relationship management (SRM) process between the manufacturer and its first upstream tier of suppliers within the construction equipment industry. This research also strives to identify the potential obstacles to the SRM integration and provides solution suggestions to overcome these barriers. In this regard, the review of the literature and subsequent analyses of the empirical findings from European construction equipment manufacturers illustrate that the SRM process integration can take place through the integration of its several sub-processes into strategic and operational characteristics. In this context, the lack of goal congruence, commitment, and trust between the manufacturer and its supplier are the major potential barriers to the SRM integration. (C) 2016 Elsevier Inc. All rights reserved.

  • 36.
    Owusu, Richard A.
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Mostaghel, Rana
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Welch, Catherine
    Univ Sydney, Australia.
    Activities and resources of institutional actors in international development projects2015Inngår i: Ideas in Marketing: Finding the New and Polishing the Old, Springer, 2015, s. 386-386Konferansepaper (Fagfellevurdert)
  • 37.
    Palihawadana, Dayananda
    et al.
    Univ Leeds, UK.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Liu, Yeyi
    Univ Leeds, UK.
    Effects of ethical ideologies and perceptions of CSR on consumer behavior2016Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, nr 11, s. 4964-4969Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    The mutual dependence of businesses and society has emphasized the growing importance of the concept of corporate social responsibility (CSR). Despite the fact that CSR has emerged as one of the leading management concerns worldwide, both businesses and academia have largely ignored its application in developing countries. This study aims to fill these gaps by examining consumer perceptions of CSR and their role in the relationships between consumers' ethical ideologies (i.e., idealism and egoism) and evaluations of a company's product offerings. An empirical study among Vietnamese consumers shows that consumers perceive CSR in four dimensions economic, ethical, philosophical, and legal. Different ethical ideologies have different effects on consumer perceptions of CSR; for example, idealism positively affects these perceptions, whereas egoism's effect is negative. Furthermore, the perceptions of CSR fully mediate the relationships between idealism/egoism and product evaluation. (C) 2016 Elsevier Inc. All rights reserved.

  • 38.
    Parida, Vinit
    et al.
    Luleå tekniska högskola.
    Larsson, Tobias C.
    Luleå tekniska högskola.
    Isaksson, Ola
    Luleå tekniska högskola.
    Oghazi, Pejvak
    University of Arkansas, Sam M. Walton College of Business, Business Building 301, Fayetteville, AR 72701 USA.
    Towards open innovation practices in aerospace industry2011Inngår i: Proceedings of the International Conference on research into design (ICoRD ’11), Indian Institute of Science Bangalore, 10-12 januari, 2011, Banglore: Research Publishing Services, 2011Konferansepaper (Fagfellevurdert)
    Abstract [en]

    Across industrial settings and environmental conditions, innovation is viewed as a source of advancing firms’ competitive position. Recently, a shift has been witnessed from the traditional innovation model, which mainly focused on internal research and development (R&D) towards open innovation. In this study, we have attempted to study if this approach is suitable for the regular, more mature industry by focusing the context of aerospace industry. The study involves a single case company that is a developer and manufacturer of components for both civil and military aero engines as well as for rocket engines. In addition to previous findings we would like to propose three key areas, which need special attention by any company aiming to successfully realize open innovation. These areas are people, process and technology, put into a framework. The PPT framework was found to be particularly helpful regarding the organizational changes needed for open innovation.

  • 39.
    Parida, Vinit
    et al.
    Luleå University of Technology;Univ Vaasa, Finland.
    Mostaghel, Rana
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Factors for Elderly Use of Social Media for Health-Related Activities2016Inngår i: Psychology & Marketing, ISSN 0742-6046, E-ISSN 1520-6793, Vol. 33, nr 12, s. 1134-1141Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Elderly individuals are increasingly using social media sites to access health-related information. Using responses from 610 elderly individuals in Sweden to a large-scale questionnaire survey, this study examines technology acceptance model and sociodemographic factors that positively influence elderly individuals' use of social media for health-related activities. The results show evidence of a positive association between general technology use experience, attitudes toward technology use, age, or gender, and the use of social media for health-related activities. Technology attitudes strengthen the effect on social media use for health-related activities regarding general use of technology, for older individuals, and among females.

  • 40.
    Parida, Vinit
    et al.
    Luleå University of Technology.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Cedergren, Stefan
    Mälardalen University.
    A study of how ICT capabilities can influence dynamic capabilities2016Inngår i: Journal of Enterprise Information Management, ISSN 1741-0398, E-ISSN 1758-7409, Vol. 29, nr 2, s. 179-201Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Purpose - Prior studies have argued that small firms with dynamic capabilities can revise and reconfigure their internal resources to meet the uncertainties of their business environment. However, there is a lack of understanding of how they can develop such critical capabilities. In this study, we propose that small firms can employ information and communication technology (ICT) capabilities as a facilitator for developing dynamic capabilities. Thus, the study builds on resource-based view (RBV) literature and and information systems (IS) literature by examining the influence of ICT capabilities on the dynamic capabilities of small firms.

    Design/methodology/approach - Several hypotheses were tested by analyzing the survey data from 291 small high-technology firms in Sweden.

    Findings - The results reveal that ICT capabilities influence dynamic capabilities of small firms. More specifically, the ICT use for internal efficiency positively influences adoptive capabilities, collaborative use of ICT positively influences networking capabilities, and ICT use for communications positively influences both adaptive and innovation capabilities. Consequently, the results suggest that the different components of ICT capabilities facilitate the development of the different organizational capabilities that together represent dynamic capabilities and thus, can contribute to a small firm’s competitive advantage.

    Practical implications - This study has few implications for the managers and CEO’s of small high-technology firms. Firstly, by prioritizing ICT capabilities, small firms can benefit from the development of dynamic capabilities that will support them to meet the challenges of turbulent business environment. Secondly, because small firms usually lack internal resources (i.e., financial resources and competence), the study provides more specific direction on how they can strategically invest and build different components of ICT that will positively influence their adaptive, absorptive, innovative and network capabilities.

    Originality/value – The study provides an alternative view of how ICT capabilities influence the performance of small firms, and outlines how such capabilities influence the development of dynamic capabilities. Therefore, the study in hand contributes to the RBV and IS literature by specifically linking the components of ICT capabilities to dynamic capabilities and its related sub-capabilities.

  • 41.
    Parida, Vinit
    et al.
    Luleå University of Technology.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Ericson, Åsa
    Luleå University of Technology.
    Realization of open innovation: a case study in manufacturing industry2014Inngår i: Journal of Promotion Management, ISSN 1049-6491, E-ISSN 1540-7594, Vol. 20, nr 3, s. 372-389Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Continuous innovation is regarded as an imperative for most companies. In this regard, open innovation suggests a successful approach to new product development, wherein the emphasis is on external collaboration. Previous research has provided examples from some industries, whereas mature and traditional companies such as manufacturing firms have gained limited interest. Thus, this paper seeks to answer two critical questions: why should manufacturing companies shift toward open innovation approaches and how can they adopt open innovation for product development. Based on case study in two companies, a list of opportunities, challenges, and efforts for organizational change toward open innovation are discussed.

  • 42.
    Parida, Vinit
    et al.
    Luleå University of Technology;University of Vaasa, Finland.
    Wincent, Joakim
    Luleå University of Technology;Hanken School of Economics, Finland.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Transaction costs theory and coordinated safeguards investment in R&D offshoring2016Inngår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 69, nr 5, s. 1823-1828Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    In a multi-case study of R&D offshoring relationships in large manufacturing firms, this study develops an alternative view to that of transaction-cost theory, which argues that safeguard investments during the transition lead to higher transaction costs. This study outlines how fear of opportunism and the potential to violate agreements drive the need for complex safeguard devices. Results show that the sample firms benefit from high initial coordinated safeguard investments, because those investments reduce transactional costs overtime. More specifically, the study lists critical activities of such coordinated self-enforcing safeguard investments and calls for future attention to how firms manage transaction costs in R&D offshoring to secure long-term value.

  • 43.
    Peighambari, Kaveh
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Sattari, Setayesh
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Kordestani, Arash
    Luleå University of Technology.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Consumer Behavior Research: A Synthesis of the Recent Literature2016Inngår i: SAGE Open, ISSN 2158-2440, E-ISSN 2158-2440, Vol. 6, nr 2Artikkel, forskningsoversikt (Fagfellevurdert)
    Abstract [en]

    This article analyzes 12 years of recent scholarly research on consumer behavior published in the five leading international journals in this field. Analyzing academic contributions to a specific area of research provides valuable insights into how it has evolved over a defined period. The approach was to briefly discuss content analysis and its application in scholarly literature review studies. The methodology used here involves the classification of topics to evaluate key trends in consumer behavior literature. It includes a ranking of topics published, typology of the published articles, the research classification in terms of methodologies, and analysis techniques. The most cited articles in the field and within each journal are also examined. The comprehensive literature review of consumer behavior research undertaken in this article could advance the discipline of consumer behavior research by elucidating the evolution of consumer behavior literature in the studied period. © 2016, © The Author(s) 2016.

  • 44.
    Philipson, Sarah
    et al.
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Quantum leaps: the Resource Based View (RBV) and the School of Industrial Organization (IO) revisited2013Inngår i: Advances in Management, ISSN 0974-2611, E-ISSN 2278-4551, Vol. 6, nr 4, s. 25-36Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This is a conceptual paper. In her doctoral thesis, “Capital functions and the position of the workers” (in Swedish), published in 1980, Philpson, explored a Marxian theory of Business administration, based on a little known work by Marx, “Resultate des unmittelbares produktionsprozesses”. She explored the three concepts “levels of functions of capital”, after Bettelheim, the “generalisation of capital functions” and hence globalisation and the possibility to use the concept of “hegemony” in business administration, after Gramsci.

    Two of the principle concepts were Marx’ “inner” and “outer” conditions of production. These pre-empted the Resource-Based View (RBV) and the School of Industrial Organization (IO) with hundred years. In Philipson, she proposed 72 phenotypes for the principle strategic situations for companies, based on their inner and outer conditions of production. The resource based view and the Industrial Organization School have long been two antagonistic explanations of the strategic possibilities of firms.

    This study is a synthesis of these two schools based on the framework developed in Philipson. It suggests a phenomenology for studying firm strategy that might possibly give precedence for a different mix of the two schools in the phenomenological cases.

    In spite of the development of the RBV and the IO over the last 30 years, the most interesting questions to pursue for strategy research are how companies transcends their resources to reinvent themselves and how they transcend their resources to face new environmental conditions of which they do not have enough experience and resources; hence the trans- cendence of their limitations. 

  • 45.
    Saridakis, Charalampos
    et al.
    Univ Leeds, UK.
    Baltas, George
    Athens Univ Econ & Business, Greece.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Hultman, Magnus
    Univ Leeds, UK.
    Motivation Recipes for Brand-Related Social Media Use: A BooleanfsQCA Approach2016Inngår i: Psychology & Marketing, ISSN 0742-6046, E-ISSN 1520-6793, Vol. 33, nr 12, s. 1062-1070Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Social media Web sites such as Facebook, Twitter, and Instagram provide various means for users to interact with others, by creating, sharing, and commenting on content about anything, including brands and products. Such online brand-related activities may significantly influence a firm's operations. To effectively manage these influences, marketers should understand consumer's motivations to engage in brand-related social media use. This paper is one of the very few efforts to come to such an understanding. In this direction, a set-theoretic comparative approach is implementednamely, fuzzy set qualitative comparative analysisas a means to capitalize on the merits of both qualitative and quantitative techniques, and provide a more nuanced coverage of how motives and their combinations affect social media use. The results of the proposed approach are compared with the results derived from the implementation of a mainstream quantitative analytical technique (i.e., multiple regression analysis), as well as the results of the qualitative study of Muntinga, Moorman, and Smit ()the only study so far examining different types of brand-related social media use and their motivations. By examining motivations for the full spectrum of social media use types (i.e., consuming, contributing and creating), the paper provides marketers and brand managers with valuable insights into online consumer behavior in a social media dominated era.

  • 46.
    Shah, Amit
    et al.
    Frostburg State University.
    Monahan, Michael
    Frostburg State University.
    Jochum, Rainer
    Baden-Württemberg Cooperative State University.
    Oghazi, Pejvak
    Luleå tekniska högskola.
    Internet viewing and buying habits: a cross-cultural study2010Inngår i: AIMS International Journal of Management, ISSN 1939-7011, Vol. 4, nr 3, s. 5-19Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Today’s college students are technologically savvy, have greater disposable income, and are comfortable shopping. A cross-cultural study of college students from various countries was conducted to determine their Internet viewing and buying habits. This paper focuses on cross-cultural comparison of Sweden, Germany, and USA respondents. The results reveal the amount of time spent online, the time of the day when they are online, the sites they frequent, and the type and amount of their online purchases. Statistically significant differences in viewing and buying habits were found between students from the various countries. Implications for businesses are offered as well.

  • 47.
    Sohrabpour, Vahid
    et al.
    Lund University ; Copenhagen Business School, Denmark ; Shiraz University, Iran.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Olsson, Annika
    Lund University.
    An Improved Supplier Driven Packaging Design and Development Method for Supply Chain Efficiency2016Inngår i: Packaging technology & science, ISSN 0894-3214, E-ISSN 1099-1522, Vol. 29, nr 3, s. 161-173Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    Packaging and the role it plays in supply chain efficiency are overlooked in most design and development research. An opportunity exists to meet the needs of supply chains to increase efficiency. This research presents three propositions on how to reduce the gap between supply chain needs and satisfaction in interaction with the product and packaging system. It also proposes a supply chain focused packaging design and development method to better satisfy supply chain needs placed on packaging. An extensive literature review was conducted, and a Tetra Pak derived case study was developed. The propositions were formulated and became the basis for improving Tetra Pak's existing packaging design and development method by better integrating supply chain needs. This was accomplished by using an expanded operational life cycle perspective that includes the entire supply chain. The resulting supply chain focused packaging design, and development method enables improved supply chain efficiency while considering the product, the processes and cost. Copyright (c) 2016 John Wiley & Sons, Ltd.

  • 48. Sohrabpour, Vahid
    et al.
    Olsson, Annika
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Design and Development of Packaging in Supply Chain Management: A Case Study2015Inngår i: Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference / [ed] Krzysztof Kubacki, Springer, 2015, s. 342-345Kapittel i bok, del av antologi (Fagfellevurdert)
    Abstract [en]

    Achieving effectiveness and efficiency in supply chains is one of the focus areas for industry as well as for academic research. One way to achieve these goals is to design and develop product and packaging systems (See Figure 1) which can meet the needs of different actors in the supply chain. Packaging, as an interface between the supply chain and its main customers (the end users), affects supply chain effectiveness (Klevås and Saghir, 2004). Moreover, from an efficiency standpoint packaging is defined as a “techno-economic function aimed at minimizing costs of delivery while maximizing sales (and hence profit)” (Paine, 1981).

  • 49.
    Vakulenko, Yulia
    et al.
    Lund University, Sweden.
    Hellström, Daniel
    Lund University, Sweden.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för marknadsföring (MF).
    Customer value in self-service kiosks: a systematic literature review2018Inngår i: International Journal of Retail & Distribution Management, ISSN 0959-0552, E-ISSN 1758-6690, Vol. 46, nr 5, s. 507-527Artikkel, forskningsoversikt (Fagfellevurdert)
    Abstract [en]

    Purpose: The purpose of this paper is to provide a cohesive overview of the available self-service and customer value literature, identify customer value in self-service kiosks (SSKs), and analyze this value from the customer experience perspective. Design/methodology/approach: The study comprises a systematic literature review of available works on customer value. Findings: The paper presents conclusions on the SSK’s technological forms, presence in industries, and conceptual state. The review also provides a cohesive inventory of customer value elements in SSKs. The in-depth analysis proposes two alternative models of the customer value creation process: linear and circular. Research limitations/implications: The study reveals gaps stemming from the inconsistency and fragmented nature of previous research on customer value in SSKs. The gaps are treated as opportunities for future studies. Practical implications: By identifying new sources of competitive advantage and new ways to improve customer service strategies and experience management, the findings support managerial decision making at the stages of considering, implementing, and improving SSK networks. Originality/value: This study is the first to systematically review and provide an inventory of customer value elements in SSKs. It, therefore, offers new perspectives on customer value creation using self-service technology.

  • 50.
    Zulu-Chisanga, Stella
    et al.
    University of Leeds, UK ; Copperbelt University, Zambia.
    Boso, Nathaniel
    University of Leeds, UK.
    Adeola, Ogechi
    Pan-Atlantic University, Nigeria.
    Oghazi, Pejvak
    Linnéuniversitetet, Ekonomihögskolan (FEH), Institutionen för ekonomistyrning och logistik (ELO).
    Investigating the Path from Firm Innovativeness to Financial Performance: The Roles of New Product Success, Market Responsiveness, and Environment Turbulence2016Inngår i: Journal of Small Business Strategy, ISSN 1085-8510, Vol. 26, nr 1, s. 51-68Artikkel i tidsskrift (Fagfellevurdert)
    Abstract [en]

    This resource-based study investigates how a path from firm innovativeness to financial performance is channelled through new product success, and is contingent upon levels of market responsiveness and environment turbulence. Using primary data from small- and medium-sized exporting firms in the United Kingdom, the study finds that new product success partially mediates the path from firm innovativeness to financial performance. The study further finds that while market responsiveness strengthens links between new product success and financial performance, environment turbulence weakens the relationship. The implications of these findings for both researchers and managers of small- and medium-size enterprises are discussed.

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