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  • 301.
    Hassler, Malin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Neotraditionalism-Examining the Role of Traditional Revival in Vanuatu2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Contrary to the predictions made by classical modernization theory that ethnic traditions and religion would die out, they have proved to be surprisingly resilient throughout the world. In contemporary times various revitalization movements have been on the rise and from Africa to Asia scholars have been debating what seems to be a growing attention to tradition and culture. This thesis, based on empirical material from a minor field study in Vanuatu, will elaborate upon revivalist tendencies in a small island country. The purpose of the thesis is to examine expressions of revival of tradition, their causes and their possible implications for the country and its inhabitants. Modernization theory and the contesting paradigm of Alternative development create the foundation of the work while Globalization and the notion of Neotraditionalism are used as further theoretical points of reference. The thesis main findings are that tradition is used as a political strategy in Vanuatu and that a present neotraditional ideology offers both opportunities and pitfalls to the future development of the country. Based on the understanding gained from the field study, the message of this thesis lies in the importance of keeping an open mind when discussing development. 

  • 302.
    Hedin, Emmelie
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Röst eller bröst?: - Kön eller åsiktsrepresentation för att stärka demokratin.2011Student paper other, 5 credits / 7,5 HE creditsStudent thesis
    Abstract [en]

    The aim of this essay is to investigate if a political conduct that is based on presence is coherent with the values and views that we see as a vital part of any democracy today. I want to know what the politics of presence is about and also find out if there is parts in it that contradicts the general view on democracy. To do this I use a analysis model called “medborgardemokratin”. It is based on democratic values, the democratic constructions and democratic institutions. The results show that both the politic of prescens and “medborgardemokratin” wants to protect minoroties in socity but with different tools. The politic of prescens also accepts that there are experiences connected to a persons sex that a with another sex cant understand and therefor are a equal representation of greate value. But that representation cant be forced if we still want to protect the democratic ways and values.

  • 303.
    Hedling, Elsa
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Security in the Periphery of the EU: - The European enclaves Ceuta and Melilla2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to describe how the EU relates to its territorial enclaves, Ceuta and Melilla located within Morocco. As this study is based on the theoretical foundations of the Copenhagen School it has focused on how the EU relates to its enclaves in terms of security. More specifically its aim was to uncover if a securitization of the enclaves had been initiated by the EU, the nature of the process and whether the securitization has been successful. The area of threat was recognized as immigration or specifically illegal immigration through the enclaves. The study was conducted using a qualitative text analysis, the Anglo-Saxon direction of discourse analysis found in the writings of Chantal Mouffe and Ernesto Laclau. The material consisted of EU official documents relating to the enclaves. The discourse analysis was conducted by the deconstruction of the discourse using concepts like nodal points, floating signifiers and the search for temporary closure of discourse. The analysis uncovered the securitizing move, the referent object and an audience acceptance of the threat. This has led to the legitimization of unconventional measures and the realization of the securitization of the enclaves.

     

  • 304.
    Helgesson, Anna
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    "Society Treats You According to What You Are": A Qualitative Study of Consumption Patterns Emphasising Conspicuous Consumption, Entebbe, Uganda2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This thesis stands result of a research conducted in Entebbe Uganda, during approximately five weeks in the autumn of 2009. The aim was to understand the reasoning behind decisions taken concerning the use of economic means, after covering the consumption of necessities. The options set were either to increase the level of conspicuous consumption or enhance the level of investments or consumption of necessities. The point of departure and ontological approach is taken from a household member i.e. individual level.

    The analytical framework applied elaborating the empirical material collected was Bourdieu’s conceptualisation of habitus. Enhancing the understanding of habitus concepts e.g. needs, methods introduced by Lull was utilised. The primary data consisted of assembled interviews and direct observations. The secondary data consists of qualitative literature.  

    The results display an individual vision of vertical or transversal social movement. Identified incentives were inter alia peer pressure and competition. Conspicuous consumption is viewed as a process decreasing the distance from an individual social movement i.e. changes habitus. Methods realising a status increase of social position and status, is of symbolic items possessed through conspicuous consumption in combination with social capital, economic capital and level of knowledge. 

     

  • 305.
    Hellquist, Nils
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Nyström, Ludvig
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Du är vad du publicerar: En studie om svenska resebyråers kommunikation på Facebook.2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Facebook has over 665 million users worldwide and has created a new venue for companies to interact with their stakeholders. However, since it is a new phenomenon it brings some uncertainty and confusion as how to manage the communication on Facebook, and it is only recently that research and literature has become available on this topic.

    The purpose of this study is to investigate how three chosen companies within the travel industry communicate on Facebook. We also compare the results to the existing literature to see how they can improve from a theoretical point of view. We thereby hope to shed a light on, and add knowledge to, a research area where we have identified weaknesses. In order to fulfill our purpose, we used a quantitative content analysis as well as qualitative interviews.

    The major findings in our study on Facebook communication include a lack of strategy and target audience awareness, as well as a self-centered communication. These weaknesses are most likely related to the fact that the companies‟ existence on Facebook is still relatively new, and they have not yet fully adapted to the properties and possibilities therein.

  • 306.
    Hermansson, Liza
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Land Use Change: Complexities in the initial phase of a Malagasy land deal2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Land deals are common in resource-rich countries and have increased during the past years. Contributing factors to the augmentation of land investments in agriculture and forestry are known to be climate change, rising global food prices, rising income levels and changing diets. The international debate on the topic points at the fact that these types of investments create not only great opportunities but also risks and challenges to the host countries, which often have high poverty rates. In order for land deals to be beneficial for all involved actors there is a voiced need for information about the performances and processes of large-scale land deals already at early stages. The objective of this study is to identify and understand the complexities at household level in relation to a new land deal and to explain how these complexities might hinder positive impacts on rural development that this land deal can entail.

    This thesis draws on a field study of one particular new land deal, Rainbow Oil, in Madagascar where the phenomenon has become substantial during the past few years. The material has been collected through semi-structured interviews and observations as part of an ethnographic approach. Interviews have been made with the investor and authorities at multiple levels but mainly with peasants in the concerned villages. The findings of the study have been analyzed using the sustainable livelihoods framework which permits the analysis to be both holistic and people-centered.

    Results from the study indicate that hopes for rural development due to the land deal of Rainbow Oil are evident but that certain factors in the peasants’ access to livelihood assets seem to hinder them from engaging in the land use change. Concluding remarks from the results of the study demonstrate that the investor might not have recognized the necessary prerequisites for a successful involvement of the local populations. Deficiencies in the communication between the actors seem to have created uncertainties and skepticism that can further impede both the development of the land use change itself and in turn also the possible development of particularly the concerned villages. 

  • 307.
    Heselius, Tobias
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Gross Harrison, Felix
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Kommentera och sprid.: En kvalitativ studie i reklamproducenters syn på viral reklam i Sverige.2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study has been to examine a few Swedish advertisment producers opinions on the subject of viral advertising and especially the ethical aspects of hidden viral advertising. The specified purpose of this paper is to:

    • To clarify the underlying reasons for the use of viral advertising.

    • To clarify the advertising producers ethical views on hidden viral advertising.

    The essay is based on a qualitive research metod of an abductive nature where the empirical data is derived from interviews with three advertisment producers. Through a stratified selection method we contacted agencies that in one way or another uses digital solutions as an advertisment method. All interviews were conducted via the digital chat room Skype, one of the interviews were conducted with both picture and sound and the other two with audio-only.

    The following points are the essential conclusions of our study:

    • Hidden viral advertising is seen as a rare promotional method in Sweden today, however, the viral-spread effect is more commonly used.

    • The economic factors together with the spreading capacity of the viral advertising is contributing to one of the biggest reasons behind the use of viral advertising. In addition to these, viral advertising is seen as an effective way to stand out from traditional advertising.

    • Viral advertising where the sender is hidden or unclear is always seen as unethical. It is not seen as unethical to spread advertisements through social media as long as the sender is apparent. To produce viral advertising with the intent of generating effective spread is seen as ethically acceptable as long as the sender is apparent.

    • The openness of the Internet creates an opportunity for the consumer to criticice questionable advertising unimpeded, this means that hidden viral advertisment is not seen as a sustainable approach in the long run. 

  • 308.
    Hildén, Christian
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Larsson, Johan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Sportsidorna - a man's world?: En studie av Göteborgs-Postens sportsidor ur ett genusperspektiv.2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This study examines from a gender perspective how the gender distribution is viewed in the content of Göteborgs-Posten's sports pages and the short and long term effects of the the newspaper's gender equality plan that was introduced in 2005. It is a quantitative study for two sample periods, 2005 and 2009, that investigates how many articles in the newspaper which is about women's sports and male sports. Michel Foucault's theory of discourse is central to the study, his view of identity in society and how these are represented fit well on gender issues in sports journalism. The results show that women's sport is greatly subordinate to man's sport in terms of number of articles. The gender equality plan has not had any noticeable effects on Göteborgs-Posten's sports pages. This is due to a variety of factors – economic aspects weigh heavily in this problem.

     

  • 309.
    Hiltunen, Linda
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    A waste and a burden? Young and unemployed in the Swedish Barents region2012In: Rural futures?: Finding one's place within changing labour markets / [ed] Unn-Doris Karlsen Bæck, Gry Paulsgaard, Stamsund: Orkana Forlag, 2012, 1Chapter in book (Other academic)
  • 310.
    Hiltunen, Linda
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Candice Breitz´ HER: Internationell samtidskonst i Riksutställningars mobila rum2010Report (Other academic)
  • 311.
    Hjelm, Malin
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Jakobsson, Alexander
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Support i den världsvida väven: En studie om kundtjänst på Twitter och Facebook2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Customer service has traditionally consisted of telephone, mail, and later on chat.But the entry of social media has changed the way companies exercise customerservice. Companies should ask themselves whether the same type of traditionalcommunication may or may not function in a new channel and thus whether itcan be applied to social media.The purpose of this study is to describe the companies’ use of customer servicein social media and how the communication differentiates from thecommunication in traditional customer service, and also to define the effect onthe customers’ relationship to the company. To reach our conclusions we havecombined theoretical references with qualitative interviews.By our analysis, we found that the communication in social media expandsthe possibilities. By entering an unfamiliar channel, customer service has hadto adapt themselves and their language. It is no longer a conversationbetween customer service and a single individual, it is a constant dialogueindependent of time and space between the company and all of theircustomers with a great focus on building relationships.

  • 312.
    Hjertqvist, Julia
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Rydell, Sofia
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    "Vad är vi om vi inte är Staden i glasriket?": En studie kring internkommunikation och identitetsskapande inom kommunala verksamheter2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The thesis of this study was to evaluate and identify what obstacles that are preventing the Municipality of Nybro from a functional internal communication. A part of the thesis was also, after the evaluation, to define what communicative actions that has to be taken in the Municipality of Nybro to create a unified communication platform. Using a qualitative approach and interviews, the question asked was: “What is stopping the Municipality of Nybro from having the organizational control over the internal communicative condicions?”

     

    The theoretical framework can mostly be found in internal communication and strategic communication but also in place marketing and public relations from an internal perspective. After a comparison between strategic documents from the Municipality of Nybro, interviews with the municipal and the theoretical approach, the results show that the municipality lacks a solid message platform, a working internal communication and an established identity. The communicative actions that the Municipality of Nybro needs to take are that they have to see themselves as a brand and find the qualities that describe the municipality in a positive way. They also need to work on internal communication and create a common identity and a common message platform to succeed in taking control over the internal communicative conditions.

  • 313.
    Hjertstrand, Matilda
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Ekberg, Malin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    "The president hates the media and we don’t like him either": -Experiences concerning the freedom of the press among Ecuadorian journalists.2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The main purpose of this BA-thesis was to do a qualitative study of the Ecuadorian journalists' personal experiences of their work conditions in relation to freedom of the press. The aim has been to analyze their personal opinions regarding censorship, the media climate and if they feel there is press freedom for journalists in Ecuador.

    The material has been analyzed and then complemented by theories and earlier research. Among other theories we have been using Denis McQuail's freedom principle and view of structural influences together with Graeme Burton's view of censorship. Together with earlier research about censorship and the status of freedom of the press in Ecuador we were able to put the interviewees' answers in relation to both theories and research.

    Our analysis showed that the interviewed journalists felt there were many obstacles when it came to the freedom of the press. One obstacle was the strain on the relationship between the government and the press which affected the media climate in a negative way. The majority of the interviewees stated that there was no complete freedom of the press in Ecuador while the ones who opposed to this still felt there were difficulties. Some even questioned whether freedom of the press was possible anywhere in the world, which also shows the complexity of the subject.

  • 314.
    Hjärne, Jessika
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Bergh, Elin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Skapa ditt digitala skyltfönster: En studie om skapandet och betydelsen av dendigitala identiteten i mediebranschen2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Googling their employees and job seekers are becoming more common andin that we live our lives more and more on the internet it becomes moreimportant how we act and to think about what you publish on the internet.Each time you press a key, will leave a digital footprint behind and thereforeit’s important to know how to deal with this. The purpose was to describehow a person strategically can proceed to build an identity on the internet toget benefits in the job seeking process in the media industry and to describethe importance of the digital identity in the recruitment process in a smallertown. We’ve used a qualitative approach and made eight interviews withrecruiters from the media and also people who have built a digital identity.We’ve used Bauman’s theory about consumer society, Montoya’s eight lawsof personal branding and also theories about profiling, and communicationsplanning to analyze the material. We’ve found that a digital identity plays animportant role in the professional context in the media industry and cansometimes be crucial if a person gets a job or not. The first thing to do whenbuilding a digital identity is to find your core value, set goals and define thetarget audience in order to adapt to this when you convey your message. It’salso important to choose the right channel to carry the message through. Thedigital identity also needs to be updated and maintained regularly.

  • 315.
    Hoas Ströman, Anton
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Systembolaget & sociala medier: Vart är de på väg?2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

     

    For this BA Thesis a case study has been conducted, focusing on Systembolaget – the Swedish alcohol monopoly retail chain. The aim for this study is to examine what kind of relation Systembolaget has with social media and how they think, understand and what they know about it. The method applied to investigate this matter was interviews with a set of people, either working within the organization or in other ways have a professional relation to Systembolaget. Seven persons were all in all interviewed. I used a qualitative and semi-structured form, in order to seek and find their thoughts and understanding of the subject.

     

    The theories that were used include research concerned with social and interactive forms of media, mostly in relation to the Internet. The choice of theories was partly made, as it was hard to find any definitions in the area. Further on, theories about innovations and specially the diffusion of innovations were put into use. There is one key figure in this research area – Everett Rogers – that was mostly used. But also some other researchers and their work are presented.

     

    The conclusions that can be drawn from this study are that Systembolaget is not engaged in any activities concerning social media, although the company still is represented in different forums for discussion, YouTube etcetera. However, the subject of social media is under investigation within the company, where Systembolaget is about to present a strategy on how to work and relate to Internet and the new medias. The interviews also show a few important factors, which have contributed on putting this matter on the agenda. Here is said that the mass media play an important role, there is also on key figure within the organization that is influential. The interviews also show that there are limitations for how and what Systembolaget can do, due to their public function of social responsibility.

  • 316.
    Hoffmann, Anja
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Visa att vi lärare också är medmänskliga: En kvalitativ studie om lärares arbete mot normbrytande beteende av elever på grundskolor2011Independent thesis Advanced level (professional degree), 10 credits / 15 HE creditsStudent thesis
  • 317.
    Holkenberg, Paulina
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Rubin, Hanna
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Petrini-Barck, Linn
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Den skeva bilden: En studie i hur brottsrapporteringen i Efterlyst ser ut jämfört med brottsstatistiken, samt hur programmets tittare upplever att de påverkas2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this thesis was to determine the tv-show Efterlyst’s (Wanted)effects on viewers when it comes to how crime, criminals and victims are portrayed in the show. In order to achieve the purpose of our the study, both  quantitative and  qualitative approaches were used We compared the image Efterlyst gives of crime, criminals and victims to statistical information from The Swedish National Council for Crime Prevention and The Central Bureau of Statistiscs. By using focus-groups we also studied how Efterlyst portrays, in the season of 2009, and how it may have affected its viewers. Our conclusion was that there are important differences between how Efterlyst portrays crime and the image of crime the statistics gives. Our study also supports the idea that viewers can be affected by how Efterlyst reports about crime; they can get disorted understandings about crime and be influenced in such way that they feel unjustified  fear from watching Efterlyst – a substantial reduction in their quality of life

  • 318.
    Holm, Linnea
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Nord Stream - Vägen till säkerhet?2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Big dangerous Russia, environmental thief or house warmer? The Nord Stream pipelines are a highly debated theme in Europe and the EU. A number of different countries will be subject to the pipelines direct or indirect. This paper aims to figure out what kind of threats and possibilities Denmark, Finland, Sweden and Germany consider to be the consequences with the pipelines.

    The study takes as a standpoint the area of security studies and the widened of the same. The three standpoints within the security study that will be used are military security, environmental security and energy security. It is a comparative study that has been done with help of a text analysis.

    The analysis concludes that Sweden is the country of the four that finds the most threats with the pipeline. Sweden thinks Nord Stream is a threat within all of the three securities mentioned above even though Sweden also see a possibility within energy security. Denmark, on the other hand, does not see a threat at all and Germany and Finland see a threat within the environmental area but not within the two other areas. They also see a possibility within the energy security.

  • 319.
    Holmström, Sofia
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Persson, Ulrika
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Nålen i höstacken: En studie i hur Kalmar kommun kan kommunicera med unga genom sociala medier.2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The municipality of Kalmar have a problem, how to reach and communicate with young people in Kalmar. In today’s changing media environment it gets more difficult to stand out and reach audience with messages and especially with the new forms of media that has revealed. Therefore, we have been commissioned to develop recommendations on how the municipality of Kalmar can communicate with young people in Kalmar. 

     

    The purpose with this study is to investigate which media channels young people in Kalmar use and their attitudes towards social media in particular. We wanted to find out how the municipality should communicate to reach them and what attitude youths have against the municipality in general. In our study we used a qualitative approach in order to go deeper into the study and find out what opinions young people have against the municipality instead of just scratching the surface.

     

    Our conclusion from this study is that the municipality should make use of social media to communicate with the younger people living in Kalmar. This is the most popular form of media among youngsters and a way for the municipality to communicate with the young people’s platform. We also came to the conclusion that it is important to have a new thinking and creative mind when it comes to communication with young people through social media.

  • 320.
    Holmén, Martin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Agenda-setting, policyprocess & Kingdon: – En studie av restaurangmomsen2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    What attribute affects salience on a political agenda? How come some reforms are implemented while others are not? These are essential and central questions for our society. Our society, our democracy and our everyday life are dependent of these factors; communication is the condition. In the 2011 budget from the Swedish conservative government, the question of lowering the VAT on restaurant- and catering services was the single most debated reform. This was occasioned from 2009 when the European Union allowed, for the first time since Swedish entry in 2005, a lower VAT on restaurant services. Since then Finland, Belgium and France had lowered their VAT on restaurant services and now Sweden had decided to follow suit. On January 2012 the Swedish government halved the VAT on restaurant services from 25 per cent to 12 per cent. This essay deals with the processes that lead up to the implementation earlier this year, from a media- and communications perspective. For this purpose, central players of the VAT reform have been interviewed as well as a comprehensive study of the relevant documents on this subject. Agenda setting theory derived from John W. Kingdon and Maxwell McCombs makes up the theoretical framework for this essay in its endeavour to seek out answers to who, why and what lead up to the lowering of the Swedish VAT on restaurant services in 2012. In the beginning of the 1990s the question of a lowered VAT on restaurant service was raised when the VAT on groceries was lowered which created an unfair competition between restaurants and supermarkets. The restaurant enterprises have since lobbied for a lowering of the restaurant VAT. With the new conservative government coming to power in 2006 a change of political agenda followed which resulted in a new approach towards the issue. With regards to Kingdons agenda setting theory this essay conclude that the single most important issue for the reduction of VAT on restaurant services was to tackle the high levels of unemployment. In particular for those with a weak position in the labour market, such as adolescents, immigrants and uneducated citizens. While among the most important actors in the issue where the conservative coalition government as well as the socialist opposition, the restaurant enterprise organization SHR and the restaurant union HRF.

  • 321.
    Holmén, Martin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Ungdomars synsätt på politik: - former, innehåll & uttryck2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

     

    Youths and adolescents have for a long period of time, and at a high degree, beenabsent from the party political stage. The causes for this have been discussed inthis essay through a quantitative survey made in an upper secondary school class,consisting of some 19 subjects in the municipality of Kalmar. Tied together withrelevant literature and discourse on the subject, the essay has dealt with thepossible societal-, system- and individual barriers for political interest andinvolvement. Central questions for this essay has been for instance; age, gender,social background, geographical domicile, as well as the decline of ideology, theforms of current party politics, political interest, political engagement and soforth. The concluding remarks contain not only a mix of these barriers existing,not exclusively, for young and adolescents but different ground for them as well.On the one hand, there exist barriers which exclude youth from the conventionalpolitical life, but on the other, the more individualised youth of today, prefer to agreater extent not to participate under the conventional circumstances that partypolitics has to offer. This adds up to one of the most challenging democraticproblems facing Swedish modern day democracy.Youths and adolescents have for a long period of time, and at a high degree, beenabsent from the party political stage. The causes for this have been discussed inthis essay through a quantitative survey made in an upper secondary school class,consisting of some 19 subjects in the municipality of Kalmar. Tied together withrelevant literature and discourse on the subject, the essay has dealt with thepossible societal-, system- and individual barriers for political interest andinvolvement. Central questions for this essay has been for instance; age, gender,social background, geographical domicile, as well as the decline of ideology, theforms of current party politics, political interest, political engagement and soforth. The concluding remarks contain not only a mix of these barriers existing,not exclusively, for young and adolescents but different ground for them as well.On the one hand, there exist barriers which exclude youth from the conventionalpolitical life, but on the other, the more individualised youth of today, prefer to agreater extent not to participate under the conventional circumstances that partypolitics has to offer. This adds up to one of the most challenging democraticproblems facing Swedish modern day democracy.

  • 322.
    Holst, Oskar
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    KLIMATKONFERENSEN I KÖPENHAMN: En jämförande analys av Kinas och EU:s agerande för ett bindande klimatavtal2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

     

     

    This paper examines the Copenhagen Climate Conference held in the Bella Center in Copenhagen, December 2009. The aim of this paper was to analyse the highly anticipated conference, and why it did not result in a binding protocol between the world’s states. The focus of this paper was to examine two key actors in the Copenhagen negotiations: the people’s republic of China and the European Union. These two actors were analysed by using Elinor Ostroms nobel prize winning theories on how to make common pool resources function. The method used to compare China and the EU was the qualitative text analysis; the texts that were analysed are official documents from the parts respective websites, as well as a number of second hand sources, such as newspaper articles. This paper presents that the EU acted more from a common goods point of view, whereas China acted more out of national interest.

     

     

     

     

    Nyckelord: statsvetenskap, EU, Kina, klimatkonferens, Gemensamma resurser, spelteori, Elinor Ostrom.

  • 323.
    Hovenäs, Linda
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Hur motverkas rasism och främlingsfientlighet?: En undersökning hur två skolor med olika förutsättningar väljer att arbeta med värdegrunden.2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 324.
    Hrustic, Edina
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Iverbo, Maria
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Facebook - En virtuell mötesplats och en skvallergrotta: En kvalitativ studie om Facebooks betydelse för ungdomar2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Authors: Edina Hrustic & Maria Iverbo Title: Facebook – a virtual meetingplace and a gossipcave Level: BA Thesis in Journalism Location: Linnaeus University Language: Swedish Number of pages: 72

    Abstract

    The aim of our study was to examine the meaning of the social media Facebook for young people who are in the age of 16 to 25 years. We wanted to gain an understanding in the youths´ thoughts and beliefs of how Facebook exists and plays a role in their lives. As a result from this research, we discussed how social media might affect the future of journalism.

    We formed our thesis based on research of the digital network society, social networks, the youth culture, and how the target group; the young people use and experience social media. We made a questionnaire for 36 high school students, and three of these participated in a focusgroup-discussion. We combined and analyzed the response from the questionnaire and the focus group in our final result, and discussed patterns and relations between the youngsters´ answers.

    Our result shows that Facebook mostly is regarded to be a virtual meetingplace, where these young people can interact and communicate with each other. They mostly communicate with their friends from the real-life, and youths´ use Facebook as a tool when they want to find out what people in their surrounding do. The questionnaire result also shows that Facebook can be seen as an information channel, where the young people can get gossip and offer each other invitations to common events.

    From this study, we can point out that the social network is practically of great importance in young peoples’ lives. The questionnaire of Facebook and how young people´s habits are affected implies that it is important to use the social network discussion while analysing the convergence between so called; "old" and "new media". Young people steer and direct the use of media, and that is the reason why the understanding about their thoughts of social media is significantly important. One could practically say that youngsters can affect the future of journalism, and the design and development of media.

    Key words: young people, Facebook, social media, virtual communication, the convergence of media, digital network society, journalism

     

  • 325.
    Hult, Carl
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Stattin, Mikael
    Sociologiska institutionen, Umeå Universitet.
    Age, Policy Changes and Work Orientation: Comparing Changes in Commitment to Paid Work in Four European Countries2010In: Journal of Population Ageing, ISSN 1874-7884, E-ISSN 1874-7876, Vol. 2, no 3-4, p. 101-120Article in journal (Refereed)
    Abstract [en]

    Due to ageing populations and a future shortage of labour active people, there is a political ambition to prolong people’s work force activities in Europe. The question of this paper is to what degree policy changes aimed at prolonging people’s working lives have been successful in influencing peoples’ commitment to paid work during the studied period of time? The age patterns of non-financial employment commitment (EC) and organisational Commitment (OC) are examined from the perspective of policy changes in four European countries, using ISSP-data collected in 1997 and 2005 from Denmark, Great Britain, Hungary and Sweden. Because of hypothesised country and group differences in visibility and proximity of policy measures taken to increase labour market participation among older workers, Danish and Swedish people were expected to display some degree of general and intended attitudinal response to the policy changes and that the British and Hungarian response would be more gender divided. The results showed that policy changes overall had little intended effect on people’s attitudes to work. Instead, EC dropped dramatically in Hungary for all men from the age of 30 and over, and for Swedish men and Danish women in the 45-53 age group. OC decreased for Swedish men in the age 54 and over, and for Danish women in the 45-53 age group. The main exceptions were British and Hungarian women that displayed unchanged or even an increase in EC in the age group 54 and over.

  • 326.
    Hultgren, Peter
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Det dubbla statushandikappet och sjukförsäkringens moraliska praktiker: en aktstudie om sjukpenningärenden som får negativa beslut på Försäkringskassan2011Doctoral thesis, monograph (Other academic)
    Abstract [en]

    In recent years an increasing number of sickness allowance cases have been closed with a negative decision despite the fact that a certifying doctor has recommended sick leave. At Social Insurance Offices, a case file is established for each sickness allowance case. The case files for 538 rejected cases form the basis for this study.

     

    The assessment of the entitlement to sickness allowance is a key instrument of control in the health insurance system and the sharpened borderline between the obligation to work and the entitlement to sickness allowance can be interpreted as the result of a political aim to promote work through the health insurance system. This thesis explores these demarcation practices, highlighting the ways in which this policy of work promotion is translated into and made manifest in real world cases.

     

    Three aspects of these practices were highlighted in the study described in the thesis. The first aspect concerns the identification of those who are denied sickness allowance; their diagnoses and work situations. The second aspect relates to the interaction between the certifying doctor, the medical officer and the case officer and their respective roles in the process leading to negative decisions. The third aspect examines how the actors interpret and apply the concepts of sickness and ability to work in cases with negative decisions. In addition to these themes, in the final chapter of the thesis, I draw on theories of institutionalised organisations and moral practices to analyse the outcomes of the decision-making process.

     

    The thesis shows that a negative decision is most likely to be applied to insured persons who are either unemployed or who are manual workers without educational qualifications, and who have received diagnoses of mental illhealth or of diagnoses of pain and ache problems in the locomotive organs. It is argued that this is a moral category formed through the interaction of government policy dictates promoting work with actors, who in their official roles must apply an extremely vague criterion for entitlement to social insurance, namely disablement caused by illness.  In this way, the dual handicap  – undervalued labour (market) position plus undervalued gravity of illness – has become a borderline marker when the right to sickness allowance is being investigated and contested.

     

  • 327.
    Hultgren, Staffan
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Alvan Ahlinder, Viktor
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Vad är mänsklig utveckling?: En studie av teorier om "Human Development"2010Student paper other, 5 credits / 7,5 HE creditsStudent thesis
  • 328.
    Hultman, Tomas
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Nordeman, Tessan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    A modern myth of grassroot communication : A critical perspective on social media use in land conflicts in Cambodia.2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Social media is a collective name for the communication channels that allow users to communicate directly with each other in real time through text, image or sound. This study sets out to describe, analyze and draw conclusions on the use of social media in land conflicts in Cambodia. Experts debate on the importance of social media in social change, and aid institutions encourage social media presence for grass root organizations. With this study we want to add a grass root perspective from a development context, trying to see how the communication and information work with social media actually works. We decided to focus on social media’s agenda setting, advocacy and mobilizational possibilities, and interviewed eight organizations, three journalists/bloggers and one newspaper editor to get a broad perspective of social media’s usage in land conflicts, and we also conducted a small case study on the land conflict Boeung Kak lake’s presence on Youtube. The results showed that the organizations were using social media in many different ways, and on different levels in their communications work. We could however not see any clear interlinkage between the usage of social media and a success in neither agenda setting, social mobilization nor advocacy work; even though there are success stories we could not see consistent patterns in them. Our conclusion is therefore that a more objective and rational picture of social media is needed, that acknowledges the potentials but also shows the obstacles. Our hope is that this study can give a more balanced approach to social media’s place in developing countries in general and Cambodia in particular, helping actors to understand the different factors that need to be addressed to make it a successful tool of communication.

  • 329.
    Härnby, Elin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Att skapa demokrati: En studie om FN:s arbete för att bygga demokrati och stabilitet i Kosovo.2011Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
  • 330.
    Håkansson, Linda
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Konflikten mellan offentlighet och sekretess i mötet med förvaltningen för personer med skyddade personuppgifter i folkbokföringen: en kvalitativ studie av vilka förvaltningsvärden som inte uppfylls när det uppstår konflikt2010Independent thesis Basic level (degree of Bachelor), 15 credits / 22,5 HE creditsStudent thesis
  • 331.
    Höjelid, Stefan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Can Islam be French? Pluralism and Pragmatism in a Secularist state.2011In: The European Legacy, ISSN 1084-8770, E-ISSN 1470-1316, Vol. 16, no 5, p. 685-687Article, book review (Other academic)
  • 332.
    Höjelid, Stefan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Headscarves, Judicial Activism, and Democracy: The 2007-08 Constitutional Crisis in Turkey2010In: The European Legacy, ISSN 1084-8770, E-ISSN 1470-1316, Vol. 15, no 4, p. 467-482Article in journal (Refereed)
    Abstract [en]

    How are we to understand and analyse the constitutional tension in Turkey between the judiciary and the political sphere? In this article the issue is mirrored in the political crisis which started in April 2007 with the nomination by the moderate Islamist Justice and Development Party (AKP) of Abdullah Gül as a candidate for the presidency. The more detailed empirical background consists primarily of the dress code problematique including the matter of party closure. Theoretically the ‘hegemonic preservation’ thesis elaborated by Ran Hirschl turned out to be a useful instrument when it comes to understanding and explaining the political crisis mentioned as well as the origin of  the so called new constitutionalism. This is illustrated by the judicial activism in the headscarf affair as well as by the eagerness of the Republican People’s Party (CHP), as the political representative of the secular establishment, to play the ‘Atatürk card’ and to submit the protection of their interest to an independent judiciary and not to the uncertainties of the mechanisms of majoritarian democracy. However, my analysis also shows that Hirschl’s thesis, with regard to the current Turkish case, is too static and should be complemented with a more dynamic perspective of constitutional politics as a repeated game. One example of this is that even if the Turkish Constitutional Court (TCC) declared the constitutional amendment on the headscarf invalid and voted for an economic penalty against AKP, TCC did not close the party down.

     

  • 333.
    Höjelid, Stefan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Helsinki 1975 and the Transformation of Europe: The European Legacy (ELEG) 16:2, April 20112011In: The European Legacy, ISSN 1084-8770, E-ISSN 1470-1316, Vol. 16, no 2, p. 261-263Article, book review (Other academic)
  • 334.
    Höjelid, Stefan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Opposing Europe? The Comparative Party Politics of Euroscepticism. Volume II: Comparative Theoretical Perspectives2010In: The European Legacy, ISSN 1084-8770, E-ISSN 1470-1316, Vol. 15, no 2, p. 255-257Article, book review (Other academic)
  • 335.
    Höjelid, Stefan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Sons of the Conquerors. The Rise of the Turkic World, Insight Turkey, January-March 2010, Vol. 12, No. 1, p. 2262010In: Insight Turkey, ISSN 1302-177X, Vol. 12, no 1, p. 226-226Article, book review (Other academic)
  • 336.
    Höjelid, Stefan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    The Global Commonwealth of Citizens: : Toward Cosmopolitan Democracy, The European Legacy (ELEG) 15:6, October 20102010In: The European Legacy, ISSN 1084-8770, E-ISSN 1470-1316, Vol. 15, no 6, p. 807-809Article, book review (Other academic)
  • 337.
    Höjelid, Stefan
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Almgren, Hans
    Nilsson, Erik
    Reflex PLUS: Samhällskunskap för gymnasieskolan2011Book (Other (popular science, discussion, etc.))
  • 338.
    Ideström, Einar
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Visén, Andreas
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Vem sätter betyg - Läraren eller Skolverket?: Elever och lärares syn på implementeringen av kursplanen för Samhällskunskap A i gymnasieskolan.2012Independent thesis Basic level (professional degree), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Our study examining how well the guidelines, from Skolverket (School Department), aboutgrades in the course "Samhällskunskap A" are implemented in the Swedish Upper SecondarySchool. The study focus on both teachers and students. To discover which knowledge the bothgroups have, we have used two different methods. The students have answered a survey,which was based on the phrases from the course plan "Samhällskunskap A" about grades. Thesurvey wanted to see how well the students could match the correct phrases with the gradesteps (the Swedish school uses three grade steps). To see the teacher’s knowledge andopinions about the implementation, we used a shorter version of the survey that the studentsgot. We also complemented the survey with interviews to get the chance to ask more openquestions about the positive and negative aspects of the implementation. Our theory is basedon Lundquist (1992) about implementation, Rothstein (red. 2008 & 2010) about legitimacyand Lipsky (2010) about teachers as Street level bureaucrats. The conclusions of the study arethat the implementation, with some exceptions, works well from the top (parliament and government) to the bottom (the students). Some of the teachers also pointed out that thecourse plan "Samhällskunskap A" is formed in a bad way.

  • 339.
    Isell, Matilda
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Jonsson, Sara
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Utbildningskvalitet: En undersökning av synen på utbildningskvalitet hos säljare och kunder av företagsutbildning2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 340.
    Iversen, Anne
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Andris, Cecilia
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Barn och stress.2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to show how the modern society, with demands, expectations and the time constraints of adults, affects children and the everyday life at the preschool. Our intention is also to show the importance of identify stress symptoms of the children.   

         The study is of qualitative empirical kind and is based on a questionnaire to 19 parents of preschool children at the age of three to five years old. Interviews are made with four preschool teachers on one preschool. An observation of children in possible stressful situations is made during three days each at two preschools.

         The results show that the modern society affects children and can be stressful. It also affects the everyday life at the preschool. The results show the significance of having strategies to prevent stress at the preschool in order to create a balance between demands and expectations in the everyday life and time for recreation.

  • 341.
    Jaber, Ali
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Utan papperstidningen saknas existentiella förutsättningar för journalistik på webben: En undersökning av lokala tidningars förutsättningar när de möter utmaningarna från internet2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

    In the past decades the newspaper industry went through many changes but it has never had a problem of this kind. With the freedom the Internet brings us today and the wide range of information channels, the newspaper is for the first time seriously challenged.

    When the newspapers began to establish themselves on the internet they thought it was only to copy the content of the newspaper on to their webpage and the advertisers would come along. This move was not planed and had no vision. When the advertisers discovered Internets wide range of advertisement platforms they started to look for other places they could put their ads.

     

    This thesis is about the local newspapers ability to address the problem that the internet has created. I based my study on the following issues:

    • Why has internet caused this problem for the newspapers?
    • What are the prerequisites for local newspapers when they face challenges from the internet?
    • How have the advertisers acted after the emergence of this challenge?

    To answer these questions I did qualitative interviews with different personalities within the newspaper industry, two local newspaper executives and two professors in media economics.

     

    In conclusion the result shows that there are different opinions regarding these questions and different views of how to solve them. The Newspaper industry is heading towards a new era where the electronic newspaper is going to play a much bigger role. The executives need to come up with new business models where the consumer’s needs are in the center.

  • 342.
    Jansson, Andreas
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    EU som demokratifrämjare?: En jämförande studie av Europeiska Unionens demokratifrämjande politik gentemot Makedonien, Kroatien och Turkiet2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

     

    In this essay the aim was to investigate how the EU is trying to function as a democracy promoter in three particular countries, the so called candidate-countries Croatia, Macedonia and Turkey. The aim was also to analyze if there exist any differences in how the EU functions in these countries as a democracy promoter with a focus on how acts of democracy promotion is taken place. In order to fulfil the purpose of the essay two questions were addressed, how does the EU perform in promoting democracy in the three candidate-countries Croatia, Macedonia and Turkey? And also, is it possible to identify any differences in how the EU functions as a democracy promoter in those three countries?

    The method used to fulfil purpose and answering research-questions was qualitative text-analysis.  The results of the study were that the EU does perform in a number of ways to promote democracy in the three countries. The main differences are that the EU is using primarily political tools in Croatia and Macedonia which are channelized top-down and economic tools in Turkey channelized mainly top-down to promote democracy. The extent between the tools used differs.

     

     

  • 343.
    Jansson, Matilda
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Physical activity gives health benefits, but is this new to the Vietnamese?: An analysis of articles from Vietnamese newspapers2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The aim of this study was to analyse how physical activity in the prevention and treatment of diseases, is portrayed in Vietnamese media. This is interesting because the traditional Vietnamese health culture differs a lot from the Western one. The topic is also of immediate importance in Vietnam, because of the increasing numbers of diseases, such as diabetes and cardiovascular diseases, even called non-communicable diseases. This is connected to the decreasing physical activity and increasing obesity in the country. A Swedish-Vietnamese project in Vietnam is going on since two years, with the aim of disseminating Swedish experiences on the topic to the health care staff and the general public. Thirty-one articles have been analysed with regard to cultural references and persuasion means. The methods include rhetorical analysis, quantitative content analysis and semiotics. The theoretical framework constitutes of previous research on characteristics of Vietnamese/Asian journalism in general, and Vietnamese preventive health education in particular. To get a better understanding of the results, various theories such as post-colonialism and cultural hegemony have been used. The findings indicate that the articles portray the health-benefits of physical activity as something new to the Vietnamese people. It was not possible to find any point of similarity to the traditional forms of Vietnamese preventive health propaganda in the articles. The different references in the articles where mostly made to Western sources. The pictures in the articles signal both threat/fear and hope and they portray both people with East Asian-and Western appearance.

  • 344.
    Jaziri Stenberg, Jasmin
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Realism and new threats: an analysis of Israel's security policy2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This essay takes a look at Israel's security policy and the definition of threat as a major factor in building up the security policies. This essay brings up also the problems of having a realist way of acting towards a more constructivist problem, as it is in this case. To understand better the constructivist context an analysis of Israel's security policy and a research of its roots are made as well as how Palestine Liberation Organization (PLO), Hamas and Hezbollah are seen as threats to the Israeli state security.

    The aim is to look at the problem and at the basis of the foundation of both the organizations and Israel. From there, the conclusion takes its essence. In fact. what come forward are the social structures that created the infrastructures and this phenomenon is the root of the problem and not just the balance of power, which tends to come from a more bipolar problem thinking. This means that this problem might be easier to please with a more constructivist way of thinking and of looking at the problem to be able to think of solving it.

  • 345.
    Johannesson, Anya
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Ett utökat chefskaps effekter på ledarnas arbetssituation: En studie av funktionsledarnas nya roll på länsstyrelsen i Kronobergslän2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Undersökningen rör funktionsledarnas nya roll på Länsstyrelsen i Kronobergslän. Den nya rollen är ett utökat chefskap som är en del av en omorganisering. Syftet med studien är att ta reda på hur det utökade chefskapet hos funktionsledarna påverkar deras, roll och arbetsgemenskap samt vilka effekter ett ledarskap längre ner i organisationen medför. Teorier kring roll, ledarskap, organisation och institution har används. Metoden som använts är främst intervjuer. Resultatet visar på rollproblem som rolloklarhet, rollöverlastning och rollkonflikt men även på problem med mellanchefsrollen. Det gick inte att påvisa några större förändringar i arbetsgemenskapen som berodde på den nya rollen. Omorganiseringen har uppfyllt sitt syfte med att få ner ledarskapet i organisationen och med ge medarbetarna en större tillgång till sin chef, enligt de flesta intervjuade.

    Nyckelord:  Roll, Ledarskap, Organisation, Institution

  • 346.
    Johansson, Alex
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Bremberg, David
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Vem i hela världen kan man lita på?: En studie i visuell trovärdighet med fokus på våra nya apotek2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    A monopoly has gone to the grave, a new market has been unleashed and all of a sudden, new pharmacy’s pops up like fungus in Sweden. The idea of deregulation is to reduce prices, increase opening hours and improve the accessibility. It is clear that the companies are in need of a trustworthy identity. How should the new brands appear for a target audience who for decades had no choice but to relay on just one company and never had to reflect on the matter? Since we are studying visual communication, we have chosen to see this issue from a visual perspective. How do you make a new visual identity, profile, logo trustworthy? What is visual trustworthiness in the first case? And how do the new pharmacy businesses use shape, colour and symbol? So our purpose is to investigate how the companies succeeded in creating trustworthy logos within the pharmacy industry.

    As a starting point, we have chosen to do qualitative semiotic picture analysis of four of the newly established pharmacy logos. Apoteket AB, Apotek hjärta, DocMorris and Kronas droghandel. A semiotic analysis is of course very subjective, and our association tracks fly’s freely. In our theory chapter, we find out how the symbols in the logos has been used before, their origin and what they stood for historically and compare that to our analysis.

    We can conclude from our study that all choose to use well-established symbols, and for the most similar colours. They actually manages quite well with being just visually trustworthy. However, we find some clashes, but perhaps primarily linguistic rather than visual.

  • 347.
    Johansson, Emil
    et al.
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Kindmark, Johan
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Att spela ett yrke: En kvantitativ studie om svenska speljournalister och deras professionalisering2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This work aims to improve our knowledge about Swedish video game journalists, a new occupation in a quickly expanding business. Through a survey sent out to over 50 Swedish video game journalists, the result indicate some unexpected facts. Men largely dominate the profession; just 10 % of the work forces are females. This relation was notable in our survey, as well as in earlier studies. Video game journalists between 26 and 35 years old seems to be the largest age group, which we think is a bit surprising considering how new this form of journalism is, and the fact the internet provides opportunities for every enthusiastic video game writer. The professionalism of video game journalists has been debated over a long time, with many people arguing that this type of work has little to do with traditional journalism. In our survey, a large part of the respondents made clear that they consider themselves to be writers rather than journalists. The majority of the Swedish video game journalists don't have a journalistic education, whether it's from high school or university. Most of them don't value education as much as writing skill, talent, passion and knowledge about video games. The minority arguing about the importance of education motivates their standpoint with arguments of classical journalistic ethics and values. One respondent told us that the whole industry would benefit from more highly educated journalists, another one pointed out that a lot of ground has been covered in the last 5-6 years, although there ́s still a great distance compared to traditional journalism.

     

  • 348.
    Johansson, Emilia
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Det "gaur" i alla tiders Kalmar: En fallstudie i kommunalt varumärkesarbete och dess påverkan på demokratin2011Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Den här undersökningen fokuserar på kommuners etablering som varumärken. Man kan beskriva det som en kommersialisering hos kommunerna där de säljer sitt varumärke i princip på samma sätt som ett företag gör, vilket gör det problematiskt att vara opartisk, neutral och framför allt en demokratisk institution som verkar för det allmännas bästa i alla lägen. Här har gjorts en fallstudie av Kalmar kommun som uttalat arbetar för att vara ett varumärke. En av kommunens senare informationssatsningar består även av magasinet Jenny, som tagits fram för att lyfta och kommunicera Kalmars varumärke.

    Problemställningen består av tre huvudområden. Dessa berör innehållet i varumärket Kalmar kommun, huvudsakliga motiv för att etablera sin kommun som ett varumärke samt i ett tredje perspektiv skönja dess demokratiska påverkan. Syftet är således att söka svar på och diskutera kring kommunalt varumärkesarbete på en nivå där innehållet och motiven blir granskade kritiskt i de demokratiska värdenas ögon.

    Viktiga teorier behandlar strategisk och planerad kommunikation. Resultaten presenteras främst utifrån Erikson (2008) och hans företags- och kundperspektiv på varumärkesbyggande. Dessa perspektiv har kompletterats med ett tredje egenutformat demokratiperspektiv från varierad kommunaldemokratisk litteratur. Även Public Relations med bland andra Grunig & Hunt tas upp. Detta för att främst visa om kommunikationen gör medborgaren aktiv eller passiv. L’Etang är också en forskare som presenteras inom PR. När det gäller forskning om kommuner som varumärken är det Agneta Spjuth, samt Ulf Dahlqvist & Frans Melin som skrivit omfattande om just hur offentliga varumärken skall lyckas.

    Metoderna består dels i en diskursanalys av det innehållet Kalmar kommuns varumärke presenteras i. Dels består även metoden av intervju med centrala personer inom kommunens kommunikationsarbete.

    Undersökningens resultat visar på att man väljer ut starka, och välkända attribut för att bygga varumärket Kalmar. Identiteten signalerar stark företagsanda och en historisk, kustnära kommun som kan möta medborgares och företagares behov. Detta märks inte minst i den så väletablerade sloganen "Alla tiders Kalmar". Kärnvärden som har etablerats är ledstjärnor som sammanfattar varumärket, och som ger associationer till allt det som bidrar till tillväxten. Det handlar om allt från kunskap, centrum, puls och historia. I ett demokratiperspektiv kan man se att det största problemet ligger i konflikten kommersiellt och den service som ska verka för det allmänna bästa. Enskilda företag blir lätt framstående i exempelvis magasinet Jenny, och ger därmed inte en representativ bild av kommunen i sin helhet. Man skryter ibland om sin kommun på ett sätt som kan uppfattas ske av egenintresse, samt att man lockar företagare på en rad olika sätt, vilket även det faller tillbaka på viljan till tillväxt.

    Offentligt varumärkesarbete verkar vara här för att stanna, och nu gäller det bara för kommunerna att arbeta med dem på ett sätt där man alltid låter de demokratiska värdena stå i centrum, och finna vägar där demokratin kan gynnas i ett varumärkesarbete.

  • 349.
    Johansson, Emma
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Flying Carpets from East to West: An Examination on Corporate Social Responsibility within the Indian Carpet Industry2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Corporate social responsibility is a concept widely discussed by businesses and has come to describe the relationship between business and society. For some it means the idea o legal responsibility, an ethical behaviour and some equate it with charitable contribution. The World Business Council for Sustainable Development (Hopkins, 2007: 25) defines CSR as follows:

     

    "Corporate Social Responsibility is the continuing commitment by business to contribute to economic development while improving the quality of life of the workforce and their families as well as of the community and society at large."

     

    The relationship is increasingly striving to counteract a variety of problems that are associated with the contemporary globalization, such as violation of human and labour rights along with environmental challenges and is well-mentioned both by academics and businessmen. Within the Indian carpet industry, child labour has become a hot topic due to major scandals on the issues in the 1990s. Though, the meaning of corporate social responsibility is less common. The purpose of this study is to examine the Indian carpet industry’s awareness and use of the international agenda of corporate social responsibility, hence how the carpet export houses approach the responsibility. Also, the purpose is to examine how the carpet weavers are affected by the policies and actions of the export houses.  

    A field study with an ethnographical approach has been conducted through the use of interviews and observations in the district of Bhadohi, state of Uttar Pradesh in India. The interviewees consisted of workers working with the finishing processes of carpets at two export houses’ factories as well as carpet weavers at the looms in the villages. The findings from the interviews were analyzed through the use of parts of the Sustainable Livelihood Framework and with this approach the weavers’ access to assets is analyzed in relation to the export houses’ applying of the international agenda of CSR, more precise in this study, the UN Global Compact’s principles of CSR.

    The main findings from this study show that the CSR principles of the UN Global Compact were followed to different extents by the export houses since they are prioritizing some principles before others. The distribution of responsibilities differs depending on the management of the export house, mainly because of how the demands from the buyers and consumers look like. Also, the prioritizing of the export houses has become to affect the weavers’ socio-economic situation and for some the access to assets has increased.

    Furthermore, the study reveal that corporate social responsibility to a large extent is directed and influenced by the buyers’ and consumers’ (mainly stationed abroad in Western countries) demand. Thereby, through the complex system of sub-contracting, carpet weavers are affected differently since CSR is interpreted and used in various ways that are considered as most “suitable” to the export house. 

  • 350.
    Johansson, Emmelie
    Linnaeus University, Faculty of Humanities and Social Sciences, School of Social Sciences.
    Att tala om Leviathan: Yttrandefrihet i konflikt med statens behov av skydd – En fallstudie av åtalet mot Bradley E. Manning2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This paper is a case study on Bradley E. Manning, famous for leaking classified intelligence to media, or in the charge sheet’s words: “knowingly give intelligence to the enemy, through indirect means.” My opinion is that this sort of dilemma is a question of values, how you view the world and, most important of all, human rights and the philosophy of rights. Therefore I decided to sort out the arguments regarding the issue of freedom of speech versus the state’s need for protection. To do this I performed a pro et contra analysis from John Stuart Mill’s On Liberty and Thomas Hobbes’ Leviathan, this building my theory on which I lean my other work upon. Furthermore, I performed a case study on Manning where I compared the charges and the defense with the arguments of Mill and Hobbes.

    Ergo: I applied my theory on an existing conflict between freedom of speech and the state’s need for protection to see which arguments that are used in the charge against Manning and if one could derive this from the argumentation analysis consistent of Mill and Hobbes.

     

    Words: 11474

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