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  • 6651.
    Zineldin, Mosad
    et al.
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Vasicheva, Valiantsina
    Minsk State Linguistic University, Belarus.
    Camgoz Akdag, Hatice
    Kadir Has University, Management Department, Istanbul-Turkey.
    5Qs Model, Higher Education and Student Satisfaction: A Case study in Turkey2009In: 12 International Conference on Quality and Service Sciences (ICQSS): University of Verona, Italy , 27-29 August 2009, 2009Conference paper (Refereed)
    Abstract [en]

    There is no doubt about the global impact of the quality movement. In the development of most sectors (e.g. education, health-care, trade, services, manufacturing, etc), worldwide economic integration and the growth of the global market, quality becomes one of the main factors of organizational competition and success. Most academic studies of the services sector have looked only at the link between services’ quality and satisfaction. Few studies have been conducted to investigate the link between the technical and functional quality dimensions and the level of student satisfaction in the higher education sector. But none of the identified studies has examined how atmosphere, interaction and infrastructure might impact overall student quality perception and satisfaction. The importance of such factors is presented and explained later in this paper. A case study has been conducted to Turkish private-university students in Istanbul.

     This paper seeks to provide some concrete criteria and proposals to improve the objectives and quality of education systems. The aim is to develop a new quality assessment model and tools including some behavioural dimensions.

    This study provides a theoretical and conceptual base to understand the complex and multidimensional nature of the quality of higher education and student satisfaction in Turkey.

    We argue in this study that the quality of higher education and student satisfaction is a cumulative construct, summing various facets and variables, such as technical, functional, infrastructure, interaction culture and atmosphere variables.

  • 6652.
    Zineldin, Mosad
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Zineldin, Jonas
    Karolinska Institutet.
    Vasicheva, Valentina
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Approaches for  Reducing Medical Errors &  Increasing Patient Safety: TRM, Quality  and 5 Qs Methods2011In: Approaches for Reducing Medical Errors: TRM, Quality and 5Qs Method, 2011Conference paper (Refereed)
    Abstract [en]

    On important goal in any country should be to deliver safe and  high-quality health care to patients in all clinical settings. Despite the best intentions, however, a high rate of largely preventable adverse events and medical errors occur that cause harm to patients.

    Medical errors are one of many Nations´ leading causes of death and injury. In USA, between 50,000 to 100,000 people die in U.S. hospitals each year and 1 000 000 excess injures as the result of medical errors (MEs) and adverse events (AEs). 23% of Europeans argue that they have been directly affected by a medical errors personally or in the family. over 3000 people die in Sweden, 185,000 case are associated with an adverse event in Canada and almost 11% of total deaths in Australia are caused by medical errors. Mixed up test results, injuries suffered during childbirth, infections following surgery, and incorrect drug dosages are just a few of the harmful errors.

    This means that more people die from medical errors than from motor vehicle accidents, breast cancer, or AIDS. One question is How many patients need to die before the media, government, county councils and care planners start to take serious actions to prevent such lose of people because of the medical errors?

    Total relationship medical management (TRMM) emphasizes the totality and the holistic nature of a relationship which includes internal and external factors, functions and resources inside and outside any health care organization/institution. TRMM includes 5 generic quality dimensions (5 Qs) and measurements.  5Qs will be used in this study to identify the shortcoming of a health care institution to reduce the medical errors which lead to the increase of physicians and patients relationship.

  • 6653.
    Zirke, Irina
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Atashi, Bentalhoda
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Branding strategies of Swedish 'new-luxury' fashion brands2011Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Sweden is a country that has a rising fashion significance; with Stockholm as one of the most acknowledge fashion capitals. ‘Branding strategies’ of fashion brands, especially in the multi-billion Dollar luxury industry are gaining academic significance. Brands can be divided into ‘traditional-luxury’, ‘new-luxury’ and ‘non-luxury’ categories, and experts have found that branding strategies of ‘traditional-luxury’ brands differ from ‘non-luxury’ brands. Where ‘new-luxury’ brands are positioned has not been clearly defined yet. The lack of theoretical research in the field of ‘new-luxury’ branding strategies justifies our choice of research.

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  • 6654.
    Zobec, Edward
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Tahiri, Arbnora
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Movere: En studie om motivationsfaktorer i revisionsbranschen2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Föreliggande studie har med stöd av åtta bakgrundsvariabler utrett om det föreligger signifikanta skillnader i hur anställda inom revisionsområdet i Sverige rangordnar motivationsfaktorer. Vidare har meningen varit att applicera den teoretiska referensramen på undersökningens resultat för att kartlägga skillnader i hur respondenterna rangordnat motivationsfaktorer samt analysera hur det kommer sig att olika demografiska variabler värderar motivationsfaktorerna olika. Studien genomfördes med hjälp av en kvantitativ undersökning i form av enkäter som skickades ut till sex revisionsbyråer. Samtliga svar från enkäterna kodades i sin helhet och presenterades därefter under åtta olika bakgrundsvariabler. Studiens resultat, det vill säga de statistiskt signifikanta skillnader som har uppstått har förklarats utifrån innehållsbaserade motivationsteorier såsom ERG-teorin och Herzbergs tvåfaktorsteori. Resultatet visade att merparten av motivationsfaktorerna i relation till bakgrundsvariablerna icke var statistiskt signifikanta.

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    Movere- en studie om motivationsfaktorer i revisionsbranschen
  • 6655.
    Zubova, Kateryna
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Arikainen, Olga
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Procurement Process Integration (PPI) in Swedish and Ukrainian Companies Producing Machinery and Equipment: Comparison in terms of the level of integration, the tools of integration and the barriers to integration from buyers’ perspective2012Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Business Administration, Business Process & Supply Chain Management, Degree Project (Master), 30 higher education credits, 5FE02E, Spring 2012

     

    Authors: Kateryna Zubova and Olga Arikainen

     

    Tutor: Åsa Gustavsson

    Title: Procurement Process Integration in Swedish and Ukrainian Companies Producing Machinery and Equipment

    Background: Although the science of economics and logistics comprises a great amount of literature on supply chain integration, there is a lack of information on procurement process integration. Procurement process is one the supply chain processes and is one of the most important processes for manufacturing companies.

    Purpose: To describe the level of procurement process integration (PPI), tools of PPI and barriers to PPI from buyers’ perspective in Swedish and Ukrainian companies producing machinery and equipment, and then to test if there is a significant difference in them between respondents of two countries.

    Method: Web-based questionnaire was created and sent out to 500 companies producing machinery and equipment in Sweden and to 500 companies in Ukraine.  73 responses were received from Swedish companies and 49 responses from Ukrainian companies. T-test was performed in order to test the differences in procurement process integration between Swedish and Ukrainian companies in terms of levels of integration, tools of integration and barriers to integration.

    Results, conclusions: There is no significant difference in the level of integration between Swedish and Ukrainian companies. In both countries the average level of integration is medium that means long-term relationships which are reviewed periodically. However, significant differences were found in the tools and barriers to procurement process integration between Swedish and Ukrainian companies.

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    Master Thesis
  • 6656.
    Zulu-Chisanga, Stella
    et al.
    University of Leeds, UK ; Copperbelt University, Zambia.
    Boso, Nathaniel
    University of Leeds, UK.
    Adeola, Ogechi
    Pan-Atlantic University, Nigeria.
    Oghazi, Pejvak
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Investigating the Path from Firm Innovativeness to Financial Performance: The Roles of New Product Success, Market Responsiveness, and Environment Turbulence2016In: Journal of Small Business Strategy, ISSN 1081-8510, Vol. 26, no 1, p. 51-68Article in journal (Refereed)
    Abstract [en]

    This resource-based study investigates how a path from firm innovativeness to financial performance is channelled through new product success, and is contingent upon levels of market responsiveness and environment turbulence. Using primary data from small- and medium-sized exporting firms in the United Kingdom, the study finds that new product success partially mediates the path from firm innovativeness to financial performance. The study further finds that while market responsiveness strengthens links between new product success and financial performance, environment turbulence weakens the relationship. The implications of these findings for both researchers and managers of small- and medium-size enterprises are discussed.

  • 6657.
    Zárate-Montero, Luis
    et al.
    University of Costa Rica, Costa Rica.
    Torres-Ortega, Rosalina
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Social capital, diaspora and post internationalization: a developing economy case2019In: Diaspora Networks in International Business: Perspectives for Understanding and Managing Diaspora Business and Resources / [ed] Maria Elo & Indianna Minto-Coy, Springer, 2019, p. 229-256Chapter in book (Refereed)
    Abstract [en]

    International new ventures (INVs) from high tech industry in developing economies need international markets in order to survive and/or develop their business activities. INVs have utilized their bonding social capital to overcome their liabilities and success in foreign market. In this study we focus on Costa Rican software firms who have took advantage of the immigrants in their CORs (diaspora) that generates bonding and bridging social capital to enter to international markets, particularly in US market. The case study analyses of four companies suggest that bonding social capital originating from diaspora enables INVs to implement lower and more inexpensive modes of entry and bridging social capital enables originating from other ties them to increase the sales in foreign market. The influences of the diaspora on social capital provoke a positive change on firms’ performance. © 2019, Springer International Publishing AG, part of Springer Nature.

  • 6658.
    Älmegran, Anton
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Olsson, Sven
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    PMS för SME: - En studie av Care of Sweden2012Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    BAKGRUND:

    För ett företag gäller att tillgodose de behov som finns på marknaden genom att upprätthålla en stark konkurrens mot övriga aktörer och på så sätt minska risken att tappa marknadsandelar till aktörer som bättre tillfredsställer dessa behov. I syfte att uppnå detta krävs mål samt strategier för hur företaget ska agera, samtidigt som det är av yttersta vikt att dessa strategier formuleras och implementeras på ett effektivt sätt. Här lyfts ofta prestationsmätning fram som ett verktyg för att lyckas med denna implementering. Att samtidigt kombinera dessa mått i ett system förespråkas eftersom måtten då kan relateras till varandra och bättre beskriva verksamhetens komplexitet för att därigenom generera maximal nytta.

    Vissa forskare hävdar emellertid att det finns klara skillnader mellan olika företag där deras karaktäristika drivs av företagets storlek. Samtidigt menar samma forskare att de teoretiska ramverken för prestationsmätningssystem har byggts utifrån stora företag och dess situation, varpå de blivit mindre passande för SME. Denna studie fokuserar därför på detta glapp i forskningen.

    SYFTE:

    Vår ambition är att genom denna studie utforma ett prestationsmätningssystem för Care of Sweden i egenskap av SME. Detta ska åstadkommas med hjälp av att analysera Care of Swedens förhållande till typiska karaktärsdrag för dessa företag. Därigenom kommer studien att ge ett bidrag till utvecklad kunskap kring prestationsmätning för SME.

    STUDIENS UPPLÄGG:

    Studien utgörs av en fallstudie av aktionsforskningskaraktär där det empiriska materialet har samlats in genom deltagande observationer och intervjuer med anställda på olika positioner i fallföretaget. Under studien har det funnits en växelverkan mellan insamling av teoretisk bakgrund och empiriskt material från fallföretaget och därav har en lärandeprocess uppstått där empiriskt material inspirerat till ny insamling av teoretisk bakgrund och vice versa.

    RESULTAT & SLUTSATSER:

    Fallföretagets förhållande till de karaktärsdrag som behandlats av olika forskare har studerats för att utforma ett passande prestationsmätningssystem. Trots fallföretagets ringa storlek visar det sig att de uppvisar få av de typiska karaktärsdragen för SME. Utifrån denna analys byggs ett balanserat styrkort med utgångspunkt i en ”bottom-up” approach, vilken identifierar företagets underliggande strategier, vision och nuläge.

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  • 6659.
    Åberg, Emil
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Khati, Yeshodeep
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Artificial Intelligence in Customer Service: A Study on Customers' Perceptions regarding IVR Services in the Banking Industry2018Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title: Artificial Intelligence in Customer Interactions: A Study on Customers' Perceptionsregarding IVR Services in the Banking Industry

    Purpose: The purpose of this paper was to explore consumer perspectives on automated IVRcustomer services.

    Design/methodology/approach: This research paper was conducted qualitatively, where theresearchers developed a framework and a suggested model based on existing research andcollected primary data from eight interviews with open-ended questions. The collected datawas coded so that the researchers could spot patterns in the responses which were thendiscussed in relation to previous studies. Based on the results of the data analysis thedeveloped model was also discussed and revised.

    Findings: The findings of this study suggest that consumers are skeptical towards IVRtelephone customer service and believe that the service quality would be lower than regulartelephone service. The findings do however show that consumers are willing to try to adjust tonew technology as long as there are alternatives if they are not satisfied.

    Research implications: Managers should focus on delivering quality service to all of theirconsumers and therefore need to consider how well their services can fulfill the needs of theirconsumers. If the quality of the technology cannot provide the service that is expected there isstill a need for regular telephone customer service or else the company might suffer in thelong run.

    Originality/value: This study is, to the best of our knowledge, the first to explore the topic ofcustomers perceptions of AI in customer service.

    Keywords: IVR, AI, Customer Service, Banking, Customer Satisfaction, Wait time, TAM,Technology Acceptance Model, Sweden

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  • 6660.
    Åberg, Josefine
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Breidmer, Julia
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Carlsson, Lisa
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    "Ju bättre vi känner det förflutna, desto bättre kan vi förutse framtiden": En enfallsstudie kring hur den tekniska utvecklingen påverkat redovisningskonsulten som profession inom en tidsram på 40 år.2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background and problem discussion: The technological development, including automation and digitalization, is constantly present today. New programs and systems are introduced and developed daily, and these are increasingly taking over human tasks. This phenomenon is affecting the accounting consultant. But how has the technological development affected the accounting consultant as a profession until today? The starting point of the study is 1976, the year when the standard for the swedish chart of accounts was introduced as a consequence of the technological development impact on the profession.

    Objective: The purpose of this thesis is to contribute with deep knowledge about the impact of the technological development on the accounting consultant as a profession in the past 40 years. This essay will present the trend which has characterized the accounting consultant’s work tasks during the chosen time period, then linking to why this has been done based on different theories. Furthermore, this is linked to professional theory that contributes with knowledge regarding how the profession has changed. In this study, some speculations will also be drawn about how the profession will be developed in the future.

    Method: The essay is constructed as a case study. Five semi-structured interviews have been used as a primary source to collect information. These interviews are combined with the journal Balans which has been used as a secondary source.

    Conclusion: Almost all tasks that are related to the accounting consultant have changed. Today the computers and systems can fulfill these tasks almost all by themselves. The changes of the tasks have led to a reduction in the jurisdiction of the accounting consultant. Finally, the changed jurisdiction lead to a change of the profession. The technological development has only affected the profession by transforming the types of services that exist within its scope, this because expertise has been transferred to commodities.

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  • 6661.
    Åberg, Louise
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Pham, Tam
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Tomsfelt, Johan
    Linnaeus University, School of Business and Economics, Department of Marketing.
    A study about e-loyalty using the Bagozzi framework2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose - The aim of this study is to explain two relationships: between e-loyalty and the emotional responses (e-trust and e-satisfaction) and between these emotional response and the appraisals (e-service quality and e-reputation). Method – The quantitative approach and survey method were used in this study. Both Internet survey and personal survey method were used to administrate the questionnaire. The sample of 221 students was employed in this paper. Finding – Using Bagozzi’s framework, the authors constructed the four relationships which were tested in this study. The result indicates the more satisfied customers feel about the purchase, the more loyal they become. In addition, when customers trust that the e-tailer is credible and benevolent, they tend to be more loyal. The finding also shows that the better service quality, the more satisfied customers feel about the purchase. Finally, the result indicates that the more reputed the e-tailer is in term of being honest and concerned to customers, the more customers trust in them. Originality/value – This study is one of the limited number of study using Bagozzi’s framework to research e-loyalty. In addition, this study also tried to bridge the gap in research about e-loyalty using Bagozzi’s framework by taking e-trust and e-reputation into account.

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    A Study about e-loyalty using the Bagozzi framework
  • 6662.
    Åberg, Sebastian
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Stimuli riktat mot kundernas sinnen - en fallstudie av ICA Maxi Kalmar2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Problemformulering och frågeställning

    :

    Vad präglar marknadsföring riktad mot människans fem sinnen inom livsmedelshandeln?

    Syfte

    :

    Analysera användandet av stimuli riktat mot människans fem sinnen, lyfta fram styrkor och svagheter med sådan stimuli i ICA Maxi´s livsmedelsbutik i Kalmar, samt undersöka möjlig utveckling av sinnesstimuli och dess användningsområden inom livsmedelsbranschen.

    Metod

    :

    Genom kvalitativa intervjuer med anställda på Maxi i Kalmar besvara ovanstående frågeställning och syften. Intervjusvaren kommer även förankras i väl utvald, relevant litteratur för att ge ytterligare tyngd bakom intervjusvaren.

    Slutsats

    :

    Stimuli riktad mot människans fem sinnen förekommer i ICA Maxi´s servicelandskap, och även inom livsmedelsbranschen. Detta arbete är medvetet, och representanter ifrån Maxi säger sig även förstå kraften i sådana stimuli. Dock inkluderas inte samtliga sinnen, och förvånansvärt få tillvägagångssätt för att tilltala kundernas sinnen finns idag.

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  • 6663.
    Åhlander, Julia
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Bylander, Isabelle
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Johansson, Filip
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    E-handel av livsmedel i utveckling: En studie om främjande aspekter samt barriärer som påverkar konsumenten i köpbeslutsprocessen2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose: The purpose of this study is to identify the promotional aspects as well as barriers that have an impact on consumer purchasing decisions in e-commerce.

    • What does the digital purchase decision-making process look like and where does the barriers occur in the process?

    Theory: The theoretical reference framework of the study includes a presentation of the aspects that influence the consumer's purchasing decisions in e-commerce, which are product quality, brand confidence, price, experience, demographic aspects, time and convenience as well as website design. Furthermore, it explains the purchase decision-making process that the consumer reviews when a purchase decision is taken, which includes the following steps; need recognition, information search, evaluation of alternatives, purchase and post purchase evaluation.

    Methodology: The study is based on a qualitative methodology with a deductive approach. The empirical data collection consists of four focus groups.

    Conclusion: The study has resulted in a design of a digital purchase decision-making process that also illustrates where in the process the consumer’s perceived barriers arise. The digital purchase decision-making process consists of the following steps; need recognition, valuation, decision making, payment and delivery as well as post purchase evaluation.

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  • 6664.
    Åhsberg, Johanna
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Ecotourism in a developing island destination: -A field study of Bali2020Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The aim of this study was to investigate how ecotourism impact on Balinese traditional lifestyle through economic, sociocultural and environmental structures. A field study was conducted in the island of Bali, Indonesia where the researcher investigated the situation of traditional living and how it is perceived by local people and eco-friendly businesses. The research method used was a deductive and qualitative research as this method seemed to be most suitable for this research. The result shows that ecotourism makes impact on traditional lifestyle. Whether it is for the better or worse are difficult to say as people have different opinions on what is important. While some impacts show positive results such as employment, infrastructure, encourage of traditional practices, there are also negative impacts such as cultural adulteration and staged traditional practices. Before, traditional living in Bali were self-sufficient in agriculture and to provide food for its inhabitants. Now they are becoming more vulnerable due to ecotourism and they are dependent on others for food. On the other hand, ecotourism has contributed to modern conveniences and better infrastructure which improves the living conditions for local people in rural areas. Balinese traditional lifestyle cannot be completely excluded from ecotourism development, as tourism is a major catalyst of change. However, the traditional lifestyle could be used as a foundation for future Balinese structure when keeping the balance between pleasing ecotourists while at the same time conserving for traditional living.

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  • 6665.
    Åkerblom, Ellen
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Gustafsson, My
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Lind, Matilda
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    What's in it for me?: En tolkande studie om det upplevda värdet av formella nätverk2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The concept of formal networks is widely spread and appreciated as a way of building long-term relationships and creating value for the company. Value contains a number of different meanings and can therefore be valued differently by different people and businesses. This thesis focus on micro companies and how they create value through formal business networks. The thesis is all through divided into four different themes; networking, intentions, values and problems with formal networks. The themes are focusing on both aspects from theory and our seven respondents. The data collected through theories as well as interviews with members and former members has given a conclusion of what is most important while being in a formal network. The respondents had different views on what exactly they wanted to get out of being active in business networks. Overall we got a clear picture of the importance of goals, dedication, curiosity, loyalty, trust and preparation while attending a formal network.

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  • 6666.
    Åkerdal, Johan
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Werner, Ella
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Andersson, Ted
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Investeringsprocessen och beslutsfaktorer: - En fallstudie om tre tillverkningsföretag2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: The investment planning is a big part of a company's total planning. The needof investing has increased over the last years. The reason for this is for example; structuralchanges, increased price competition, optimism and increased economic activity. Increasedneed of capacity and new requirements in production are specific reasons for manufacturingcompanies. Manufacturing companies invests a lot and has experienced an increased need ofinvesting over the last years.Problem: Investments is a topic in which a wide range of previous research exists. However,the process is a relatively unexplored area. Conditions in the small-and medium-sizedmanufacturing companies are not discussed to a significant extent, which means that there is alack of empirical knowledge. When medium-sized companies are studied the entire companyis taken into account, hence, the entire investment process is relevant. Looking at the entireprocess, calculations can be of secondary importance. This tells us that classical calculationmethods should not serve as the sole factor for decision making as they can't give a fullpicture of how the investment could impact the company.Purpose: Our purpose with this study is to describe and explain the case-studie's investmentprocess until decision making. Our object is to describe and explain the factors that are takinginto account in the case companies when making investment decisions.Method: We have in this paper used an inductive approach with a qualitative researchapproach. Our research design is a multiple case-study. Collection of material has been madethrough personal interviews with one respondent at three medium sized companies in themanufacturing industry.Conclusion: The investment processes in the three studied companies were in many wayssimilar. The processes were not compatible with any single process developed by previousresearchers, but by picking different parts of the various process models the investmentprocesses identified could be explained by these models. The financial factor that the casecompanies used to compare investment options was in all cases the payback method. Thismethod was used mainly because of its simplicity. Non-financial factors affecting investmentdecisions were mainly quality improvements, selection of suppliers, service, workenvironment and productivity.

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    Investeringsprocessen och beslutsfaktorer: - En fallstudie om tre tillverkningsföretag
  • 6667.
    Åkerlund, Jennie
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Truong, Linda
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Förväntningsgapets dynamik2013Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: The dynamics of the Audit expectation gap

    Introduction: The audit expectations gap is the difference that exists between what auditors and users of accounting information expects an independent auditor to do. Since the definition arose in 1974, much research has been done about the gap. What is relatively unexplored is how the gap changes over time within a country, and how it is affected by external events. This lack of knowledge has motivated this study.

    Problem: How has the audit expectation gap changed in Sweden, from the emergence of the definition until today? In which way have corporate scandals and legislative changes affected the gap?

    Purpose: The aim is to identify and create an understanding of how the audit expectation gap has changed in Sweden. Furthermore, we want to clarify how financial crises, corporate scandals and legislative changes have affected the gap, and if there is any connection between these three factors. The purpose of this paper is to contribute to the audit expectation gap literature and provide insight into how Swedish standards develop.

    Method: The study has been addressed from an abductive approach. The theoretical framework consists of previous research and theory about the audit expectation gap and the sociology of law. In the empirical analysis, a qualitative method was used, and material in the form of secondary data was collected. The starting point was FARs professional association magazine, Balans. This source was supplemented by including regulatory work, books and websites, which have been the basis for the analysis and conclusion.

    Conclusion: Our results indicate that the audit expectation gap is a dynamic concept in the areas of: definition, components, occurrence, contributing factors and reduction solutions. In addition, dynamics has been demonstrated related to the sociology of law and several important relationships have been clarified.

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    Förväntningsgapets dynamik
  • 6668.
    Åkerman, Niklas
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    An international learning typology: strategies and outcomes for internationalizing firms2014In: Baltic Journal of Management, ISSN 1746-5265, E-ISSN 1746-5273, Vol. 9, no 4, p. 382-402Article in journal (Refereed)
    Abstract [en]

    Purpose - The purpose of this paper is to understand the role of heterogeneous strategies for new knowledge development in the internationalization processes of firms. Design/methodology/approach - A typology of international learning strategies is developed. The typology is supported by a case study of seven Swedish international firms that show heterogeneous strategies. The case study suggests links between learning strategies and international growth. Findings - The results suggest an international learning-strategy typology derived from extant theory on knowledge acquisition in internationalization, constituted by four types: Passive Learners, Endogenous Learners, Exogenous Learners, and Diversified Learners. The results further suggest that the typology is empirically relevant and, moreover, suggest a potential heterogeneity in outcomes for these strategies. The study suggests that there is a link between learning strategy and outcomes in terms of growth and international sales distribution. Research limitations/implications - The strategy for how firms learn when internationalizing has implications for the firm's international growth. The case-study design has limitations for generalizability and future quantitative validation is called for. Practical implications - Managers need to be aware of the consequences of their learning strategy for the internationalization performance. This study informs strategic decision making for how to learn from international markets. Originality/value - The results suggest a typology based on heterogeneity of international learning strategies and their consequences for internationalization.

  • 6669.
    Åkerman, Niklas
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    International opportunity realization in firm internationalization: non-linear effects of market-specific knowledge and internationalization knowledge2015In: Journal of International Entrepreneurship, ISSN 1570-7385, E-ISSN 1573-7349, Vol. 13, no 3, p. 242-259Article in journal (Refereed)
    Abstract [en]

    This study focuses on determinants of the realization of international opportunities. Market knowledge and internationalization knowledge are applied in order to understand how opportunities are realized in internationalization, and these relations are tested for linearity. The study relies on data collected from 144 Swedish firms that export to the Baltic States, Poland, Russia, and China. The results of the study give a theoretical contribution concerning growth behavior beyond early internationalization by integrating learning dimensions from internationalization theory and international opportunities from international entrepreneurship. The results suggest that knowledge about the local business network is significantly associated with international opportunity realization, with an increasing marginal effect. The non-linearity gives an accelerated effect of further learning about the local business network. The results also suggest that multiple national contexts are beneficial to a certain point, after which the marginal effect is negative, thus exhibiting an inverted U-shape. This advocates that a firm’s capability to realize opportunities in international markets is developed positively from the initial internationalization but only to a certain point. Consequently, there is a threshold for when the marginal effect of further internationalization becomes negative for international opportunity realization. Non-significant results for knowledge about the institutional context suggest a downplayed role of the institutional context in favor to the business network. Furthermore, non-significant results for international depth show that time in international markets may be less important than diversity in international contexts.

  • 6670.
    Åkerman, Niklas
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Knowledge-acquisition strategies and the effects on market knowledge – profiling the internationalizing firm2015In: European Management Journal, ISSN 0263-2373, E-ISSN 1873-5681, Vol. 33, no 2, p. 79-88Article in journal (Refereed)
    Abstract [en]

    Knowledge management and experiential knowledge in particular has for long been at the core of theory on the behavior of internationalizing firms. However, the strong emphasis on direct experience in extant literature has been challenged. This study addresses the influence of various knowledge-acquisition strategies on market knowledge. Empirical studies on this topic are largely missing. The empirical base for this study is 144 internationalizing Swedish firms operating in the Baltic States, Poland, Russia, or China. Four knowledge acquisition strategies are identified based on the utilization of knowledge sources. The strategies are profiled through a cluster analysis, which is validated using a regression analysis to show the effects of strategy on market knowledge. The results show that firms with a passive strategy have less market knowledge. Firms that are focusing primarily on internal or external sources hold equal levels of knowledge about the market. Firms actively utilizing all available sources have the highest levels of market knowledge. This calls for a reevaluation of the relative importance of direct experiential knowledge in internationalization processes and supports the notion that more sources of knowledge than direct experience need to be taken into account in order to understand internationalization behavior.

  • 6671.
    Åkerman, Niklas
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Learning strategies for international growth: On knowledge acquisition and opportunity realization2016Doctoral thesis, comprehensive summary (Other academic)
    Abstract [en]

    Literature on firm internationalization has pointed out knowledge and learning as central components in the internationalization process. While much research has emphasized the development of experience in the firm as the main source of new knowledge, this notion has also been challenged. Furthermore, in internationalization literature, most attention has been paid to market entry and far less to growth in the market thereafter. This research addresses how internationalizing firms capture growth opportunities by acquiring new knowledge in foreign markets. The purpose is to describe and explain how internationalizing firms learn about foreign markets by combining various knowledge sources in order to realize growth opportunities in these markets.

    To address this purpose, data from two steps of data collection is analyzed. The first step contains qualitative focus-group data from seven Swedish firms and aims to describe learning from a combination of knowledge sources, which leads to the development of a typology of learning strategies. The tentative results from the first step are established in the second step, which contains survey data from 144 internationalizing Swedish firms. In addition to validating the typology, data from the second step explains heterogeneous knowledge outcomes based on differences in learning strategies, suggesting that a diversified strategy has the greatest potential for learning. These results indicate that external knowledge matters more than what has been previously recognized. Furthermore, the results show curvilinear effects of knowledge of the local network and international spread on the realization of international growth opportunities.

    By integrating components from international entrepreneurship, this research may contribute to internationalization-process literature by (1) describing the typology of how internationalizing firms learn in foreign markets, (2) establishing the described types and explaining the knowledge consequences for internationalizing firms, and (3) explaining how this knowledge impacts the ability to realize international opportunities. This chain of components provides the links between learning and growth of the internationalizing firm beyond the initial market entry. 

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    Niklas Åkerman, Doctoral Thesis (Kappa)
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  • 6672.
    Åkerman, Oliver
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Oreski, Mario
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Magnusson, Gustav
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Does CSR matter?: A Quantitative Dissertation on CSR Dimensions Impact on Brand Associations2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    To be socially responsible is a hot topic around the world and it is often discussed how companies shall pull their weight. However, can companies also gain positive brand associations from working with different corporate social responsibility (CSR) dimensions?

    This study provides insight to what impact economic-, social- and environmental CSR have on brand associations within the clothing industry. The research is based on previous findings of CSR on customer based brand equity, and conducted using a quantitative research approach. Further, this research also contributes with theoretical and managerial implications of how to manage the different CSR dimensions.

    The results of this study show that social CSR has a statistical significance in terms of its impact on brand associations, as economic- and environmental CSR showed to be insignificant. 

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  • 6673.
    Åkerström, Niclas
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Blomqvist, Roger
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Markusson, Simon
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Sport sponsorship: A multiple case study in Sweden2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The last decades sport sponsorship has grown into a massive industry. This has given marketers unique opportunities and challenges to develop their brand strategy in order to stay competitive. Although the increasing research made within sport sponsorship, marketing researchers is just in the beginning of understanding the full effects of it. There is still a gap within this research field in Sweden and the rest of Europe. Though, researchers have found common desired brand objectives for using sport sponsorships which are called the sponsorship portfolio.

    The purpose of this study is to investigate companies’ perception and use of sport sponsorship. The purpose will also be to investigate how well companies’ use of sport sponsorship match with their customers perceptions of it.

    This study is based on a qualitative multiple case study using a semi-structured interview technique. Two companies, Craft and Team Sportia, were interviewed with five different managers to investigate their perception of sport sponsorship. Two focus groups, one on each company, where conducted in order to compare the results of the interviews. The study will be limited to the Swedish sport sponsorship market.

    In the case of Craft, findings indicate that Crafts sport sponsorship strategy is in overall congruence with the most important brand objectives using sponsorship in the theory. Though are the focus group perception of Crafts sport sponsorship and their brand not quite as consistent as company want to reflect. Results from the case of Team Sportia reveal that they could be seen as a company with a positive brand image. The brand itself is perceived as less strong than their competitors by the focus group due to weak perceived brand awareness. New findings in this study are Crafts product development through sport sponsorship as well as the message of brand familiarity through Team Sportias sport sponsorship. 

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  • 6674.
    Åkesson, Martin
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Lindqvist, Malin
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Etablering av möbelföretag i Sverige: En studie om anpassning och standardisering2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Examensarbete, Enterprising and Business Development, Ekonomihögskolan vid Linnèuniversitetet, företagsekonomi, 2EB00E, VT 2012

    Författare: Martin Åkesson och Malin Lindqvist

    Handledare: Lena Olaison

    Titel: Etablering av möbelföretag i Sverige: En studie om anpassning och standardisering

    Bakgrund: Minskade barriärer mellan gränser medför att det blir allt lättare för företag att förflytta sin verksamhet till andra länder genom etablering. Efterfrågan från befintliga kunder och potentiella kunder gör att verksamheten ser möjligheter i att utmana konkurrenter på en ny marknad. En marknad som utvecklats på grund av minskade barriärer i och med EU, är den svenska marknaden. Möbelbranschen i Sverige utmärks av ett fåtal stora aktörer som historiskt innehar majoriteten av marknadsandelarna. Men dessa marknadsandelar har blivit mindre med åren och ger plats för nya aktörer på marknaden. Detta innebär en ökad konkurrens inom branschen. Etablerade företag kan väja att anpassa eller standardisera delar av sin verksamhet till Sverige för att passa in på marknaden.

    Syfte: Att studera i vilken mån utländska möbelföretags val av etableringsprocess och etableringssätt påverkade deras anpassnings- och standardiseringsstrategi.

    Metod: Arbetet utgår från en kvalitativ studie av möbelföretag som etablerats i Sverige. Kvalitativa intervjuer har utförts med bakgrund i en teoriinsamling där sökord som etablering, anpassning, standardisering och möbelbranschen användes.

    Resultat, slutsatser: Möbelföretagen har genom etablering i Sverige gjort olika grader av anpassningar och standardiseringar för att passa in på marknaden. Graden av möbelföretagens anpassnings- och standardiseringsstrategi har påverkats av deras etableringsprocess, etableringssätt samt hur deras verksamhet är utformad.

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    Examensuppsats Malin Lindqvist & Martin Åkesson
  • 6675.
    Åkesson, Yasha
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Le Flohic, Ségolène
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Bazinet, Camille
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    The Corporate Social Responsibility path to bridge the consumer expectations gap: A study of how Swedish fresh food producers commit into environmental and social actions2015Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Research Questions: How should Corporate Social Responsibility actions support Swedish fresh food producers to bridge the consumer expectations gap?

    1. How do Swedish fresh food producers acquire information about the consumer expectations?
    2. Which environmental and social actions within the CSR concept do Swedish fresh food producers take and why?
    3. How should Swedish fresh food producers further develop and extend their environmental and social actions?

    Purposes: The purposes of this study are to describe how Swedish fresh food producers acquire information about consumer expectations, to analyse which environmental and social actions within the CSR concept these producers could handle to bridge the consumer expectations gap and to suggest what environmental and social actions Swedish fresh food producers should undertake to do more and to do better.

     

    Method: This study carries out a qualitative research with a deductive scientific approach. The empirical findings were gathered through semi-structured interviews with six respondents from the Swedish fresh food industry.

     

    Conclusion: The results indicated that all the studied companies are involved in some environmental and social actions to meet the consumer requirements. The CSR concept should support the Swedish fresh food producers by providing a framework and a scope of possible actions. Depending on the company, different methods to acquire consumer information are used, from outsourced surveys to direct contact. Concerning the CSR actions, a reference to Carroll’s pyramid enables to demonstrate the current degree of companies’ commitment, while the empirical findings indicated that the level of involvement will keep on increasing and be further developed.

     

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  • 6676.
    Åqvist, Malin
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Skarlöv, Sofie
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Hållbarhet inom inköp: En studie inom skobranschen2019Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Titel: Sustainability in purchasing - a study on the shoe industry

    Authors: Malin Åqvist and Sofie Skarlöv

    Tutor: Leif Rytting

    Examiner: Kaisa Lund

    Subject: Bachelor thesis 15 credits. Business administration III - Marketing. Retail and Service management, Linnaeus University, Spring of 2019.

    Purpose and research question

    The purpose of the report is to investigate which elements can be interesting and important in the purchasing function regarding sustainability issues and what characterizes these. Furthermore, the intention is to clarify how sustainability can be communicated from a market perspective.

    The focus is a case study on the shoe industry, as a starting point for possible transfer to other consumer sectors.

    -What elements of sustainability are relevant to a purchase and what distinguishes them?-What is the characteristics of the different stakeholders who have an impact on the work with sustainability?

    -What can the future and development mean for the connection between purchasing and sustainability?-What affects how companies communicate their sustainability work?

    Method

    The empirical data is collected through eight interviews based on an interview guide. The respondents work within the shoe industry and or with connection to the purchasing function and sustainability.

    Conclusion

    The result indicates that there is a combination of different factors that are central to achieve a sustainable purchasing. To clearly communicate sustainable choices externally will therefore be an essential part of an exchange of knowledge between businesses and its customers.

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    Hållbarhet inom inköp: En studie inom skobranschen
  • 6677.
    Åslund, Isabelle
    et al.
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Ridåker, Jenny
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    Yassin, Leila
    Växjö University, Faculty of Humanities and Social Sciences, School of Management and Economics.
    PODVERTISING: -Swedish Attitudes towards International Ad-spots in Podcasts2006Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    For years companies have fashioned communication strategies based on print, radio, and TV

    to broadcast their message. But times are changing. This is the Internet era and this, together

    with the fact that consumer electronics business has exploded in the recent years and that new

    digital technologies have produced offspring, have lead to more media opportunities than ever

    before. One of the latest inventions in interactive media technology is podcasting. It seems

    like podcasting is here to stay and it is time for forward-thinking marketers to start looking at

    podvertising.

    Our purpose is to examine the attitudes towards international ad-spots in podcasts among

    Swedish podcast users. This we do by asking the research question ‘Is the use of international

    ad-spots in podcasts a viable marketing strategy in the Swedish market? Why?’

    Based on our theoretical framework, we have identified aspects about advertising in general,

    podvertising and attitudes towards them both. We have also identified aspects that show how

    attitudes differ among age cohorts. These aspects were then tested on Swedish podcast users.

    We can conclude that there are both advantages and disadvantages for international

    companies that wish to use international ad-spots in podcasts as a marketing strategy in

    Sweden. Most podcast users are young and do not like advertising, especially not advertising

    in podcasts. They rather search for information themselves; hence infomercials in the form of

    podcasts could be a better alternative for companies to use to attract the younger audience.

    Generation X was less negative to the thought of being exposed to international ad-spots in

    podcasts and this could indicate that international ad-spots could be a part of a strategy when

    targeting this generation. However, if you consider the fact that international ad-spots are

    either standardized or adapted to the country where they were produced, the effectiveness of

    them can be questioned.

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  • 6678.
    Åslund, Linda
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Yousef, Shirin
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Svensk kod för bolagsstyrning: Vem finner nytta med den?2011Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Master thesis in business administration, School of business administration, Linnaeus University, accounting, 4FE03E, Spring 2011.

    Authors: Linda Åslund and Shirin Yousef.

    Supervisor: Professor Sven-Olof Yrjö Collin

    Examiner: Christopher von Koch

    Title: The Swedish code of good governance – Who finds it useful? 

    Background: Corporate governance has emerged to maintain the stockholders interests in corporations where the owners are separated from control in order to create confidence in the corporations. In 2005 the Swedish code of good governance emerged to prevent in part additional corporate scandals from happening and to make sure that the board is acting in the interest of the owners. The code is a complement to the Swedish Companies Act since it has a more strict demand in certain areas but it gives the companies a possibility to deviate by either complying or explaining their actions.

    Purpose: The purpose with this thesis is to examine who finds the Swedish code of good governance useful.

    Method: The research method of this survey is quantitative where the purpose is to investigate deviations in the companies’ corporate governance reports. The scientific approach is deductive where empirical data is generated from the theories. Secondary data is gathered from the companies’ corporate governance reports and annual reports. 

    Conclusions: Out of the different variables that we examined we find significant correlations between the boards ownership, Audit Bureau, female auditors, institutional and foreign owned corporations, the corporations profitability, type of business, stock-exchange lists and the number of deviations which the corporations does and on some of the recommendations in Swedish code of good governance. From these variables we make the conclusion on who finds the Code useful.

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    Svensk kod för bolagsstyrning
  • 6679. Åslund, O
    et al.
    Rooth, Dan-Olof
    University of Kalmar, Baltic Business School.
    Do When and Where Matter?: Initial Labor Market Conditions and Immigrant Earnings2007In: Economic Journal, ISSN 0013-0133, E-ISSN 1468-0297, Vol. 117, no 518, p. 422-448Article in journal (Refereed)
    Abstract [en]

    This article investigates the long-term effects on immigrant earnings and employment of labour market conditions encountered upon arrival. We find that early earnings assimilation depends crucially on a favourable national labour market. Exposure to high local unemployment rates also affects individuals for at least ten years. To handle the issue of selective migration, we compare refugees entering Sweden during a severe and unexpected recession to refugees arriving during a preceding economic boom. The analysis of effects at the local level exploits a governmental refugee settlement policy to get exogenous variation in local labour market conditions.

  • 6680. Åslund, Olof
    et al.
    Rooth, Dan-Olof
    University of Kalmar, Baltic Business School.
    Shifting attitudes and the labor market of minorities - Swedish experiences after 9-112004In: European Society for Population Economics, Bergen, Norway, 2004Conference paper (Refereed)
  • 6681. Åslund, Olof
    et al.
    Rooth, Dan-Olof
    University of Kalmar, Baltic Business School.
    Shifting attitudes and the labor market of minorities: Swedish experiences after 9-112004Report (Refereed)
  • 6682.
    Åslund, Olof
    et al.
    IFAU (Institute for Labour Market Policy Evaluation), Uppsala, Sweden.
    Rooth, Dan-Olof
    University of Kalmar, Baltic Business School.
    Shifts in attitudes and labor market discrimination: Swedish experiences after 9-112005In: Journal of Population Economics, ISSN 0933-1433, E-ISSN 1432-1475, Vol. 18, no 4, p. 603-629Article in journal (Refereed)
    Abstract [en]

    We present longitudinal survey data suggesting that the terrorist attacks in the USA on September 11, 2001, changed attitudes toward certain minorities in Sweden. This finding is consistent with results in previous studies. To investigate whether this change in attitudes also affected the labor market situation of these minorities, we study unemployment exit around 9-11 using detailed data on the entire Swedish working-age population. Contrary to what may be expected from many theories of labor market discrimination, the time pattern of exits and entries for different ethnic groups, as well as difference-in-differences analyses, shows no sign of increased discrimination toward these minorities. A possible explanation for this result is that employers act rationally in their hiring decisions and do not respond to changes in attitudes toward immigrants as a group.

  • 6683.
    Åstrand, Adam
    et al.
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Abd, Naimul
    Linnaeus University, School of Business and Economics, Department of Marketing.
    What corporate social media content leads to higher consumer response: A study of local brands in Sweden2016Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: Social media is connecting billions of people from across the globe by fulfilling basic human needs of socializing and getting entertained. While companies are now actively turning to social media to know their customers better, build strong relationships, and spread marketing messages, many are still struggling to figure out what corporate social media content actually works on social media.

    Purpose: This research aims to understand what type of corporate social media content generates the most consumer response.

    Methodology: This study employs content analysis of recent social media posts by a selection of top brands in Sweden on two main social media platforms: Facebook and Twitter. A total of ten brands with origin from Sweden were selected, based on 2015 Swedish Brand Award ranking, and their posts were examined to find out influence of corporate social media content on consumer response. A total of 400 posts were examined on verified Twitter profiles and Facebook Pages of these brands.

    Findings: Type of content which refers to whether the post has image, video, or text-only content, and content orientation which can be task-oriented, self-oriented, or interaction-oriented have a statistically significant relationship with consumer response. In terms of type of content, posts with video and image content can lead to higher consumer response and in terms of content orientation task-oriented content can lead to higher consumer response. Other variables in the study, namely, communication cues, traceability cues, and time-frame have not emerged as significant in this study.

    Implications: When developing corporate social media content, it’s important to focus on type of content and content orientation. In terms of type of content, managers need to focus on having video and image content as this could lead to higher consumer response and in terms of content orientation, content related to brand / product / promotion (task-oriented) can lead to higher consumer response.

    Limitations: The study relies only on two main social media platforms and on the last 20 posts of each brand on each of these platforms and doesn’t take into account any seasonality as a full year period has not been studied. The study also relies on a general brand ranking list based in Sweden and not a ranking of brands on social media space.

    Further Research Suggestions: Future studies could focus on bringing more social media platforms into inquiry, improving sampling robustness by having a larger sample size and broader coverage of time period to account for any seasonality in data, comparing results between different countries, having a broader mix of brands in terms of type of business area or sector or stage of brand development, and blending together the corporate and consumer perspectives. Finally, to account for platform size differences, researchers need to come up with a measure that controls for this variation across platforms.

    Keywords: Social Media Content, Social Media Platforms, Facebook, Twitter, Communication

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  • 6684.
    Åström, Erik
    Linnaeus University, School of Business and Economics, Department of Economics and Statistics.
    Is there an economic value for elite sports?: The case of Swedish Hockey League2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The economic value of sport has long been an interesting subject to study. Proponents arguing there is big monetary return for a region hosting a professional sports team. However, majority of studies done on the subject point in the same direction where it seems economic return are negligible. Researchers even argue there is rather an alternative cost where money could be better spent on other social structure such as education and health care. The value of sport creates both direct and indirect effect. In this essay I will look at whether there could be any indirect spillover effects from hosting a hockey team in the highest league. Due to its simplicity, a difference-in-difference (DiD) method will be used on municipalities hosting a hockey team. This when looking at Gross Regional Product (GRP), unemployment rate and population growth to municipalities without a hockey team. The results of this study are ambiguous and hard to interpret when sign on coefficient differ between variables and municipalities. However, there seem to be a correlation between lower unemployment rate and population growth and an increase in GRP when a team is qualifying to SHL. It cannot be determined whether this depend on economic growth or success of their professional sports team. 

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  • 6685.
    Íñigo Pascual, Aguirre
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Manke, Andreas
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Talent management: An illustration through sports2014Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    The word talent is becoming more important nowadays in a world where every-thing is getting globalizing. Along this thesis, the authors take a close look to the definition of talent and the role of the talent management theory. It is also mentioned other topics such as knowledge management and human resources management, and how both are connected to talent management through tal-ent itself. This process is mainly structured in three key elements: To find, develop and retain a talent. During the whole process, the concept of leader-ship and leader will be present. The authors use the world of sports as illus-tration to make the talent management and leadership topics more visible to the reader. Several experts were interviewed from different fields and with their knowledge and experiences, Íñigo and Andreas come to the final conclusion where it can be appreciated how business can learn and beneficiate from sports and vice versa.

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  • 6686.
    Öberg, Christina
    et al.
    Linköpings universitet, Tekniska högskolan.
    Anderson, Helén
    Linköpings universitet, Ekonomiska institutionen.
    Do customers matter in mergers and acquisitions (literature)?2002In: Nordic Workshop onf Interorganisational Research,2002, 2002Conference paper (Refereed)
  • 6687.
    Öberg, Fredrik
    Linnaeus University, School of Business and Economics, Department of Marketing.
    Relationer i Sociala Medier: En studie om hur företag lyssnar på sina kunder i sociala medier2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
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  • 6688.
    Ödhall, Matilda
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Lindesson, Amanda
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Lagen om anmälningsskyldighet: Ur ett klient perspektiv2013Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    Sammanfattning

    Civilekonomuppsats i företagsekonomi, Ekonomihögskolan vid Linnéuniversitetet, VT 2013.

    Författare: Amanda Lindesson och Matilda Ödhall

    Handledare: Andreas Jansson

    Examinator: Anna Stafsudd

    Titel: Lagen om anmälningsskyldighet - Ur ett klientperspektiv

    Bakgrund: Lagen om revisorers anmälningsskyldighet innebär att revisorer i Sverige enligt lag är skyldiga att anmäla sina klienter då misstanke om ekonomisk brottslighet föreligger. Då såväl revisorer som deras klienter lyder under anmälningsskyldigheten, påverkas bägge parter av den. För revisorerna är det av stor vikt att ha en god relation till sina klienter och det blir därför av intresse att undersöka om anmälningsskyldigheten får några effekter på klientrelationen. För att undersöka detta krävs att bägge parters åsikt belyses för att slutsats ska kunna dras. I denna undersökning görs en jämförande undersökning på klienternas perspektiv mot tidigare genomförda undersökningar på revisorernas perspektiv. På så vis fås en helhets bild av båda parters åsikt om såväl anmälningsskyldigheten i sig och de eventuella effekterna på relationen dem emellan.

    Syfte: Syftet med denna undersökning är att kartlägga klienternas kännedom och inställning till anmälningsskyldigheten och om detta stämmer överens med revisorernas uppfattning om sina klienter. Vidare vill vi utforska ifall klientens faktiska kännedom och inställning påverkar förtroendet och om detta får effekter på relationen till dess revisor.

    Metod: Vi genomförde en kvantitativ metod i form av en enkätundersökning. Denna enkät skickades ut till 1000 svenska aktiebolag och resulterade i 102 svar.

    Resultat/Slutsatser: Undersökningens slutsats visade att klienterna ställde sig positiva till anmälningsskyldigheten men att de även hade en låg grad av kännedom om dess innebörd. Detta stämde väl överrens med revisorernas åsikt om sina klienter. Vi fann vidare inga belägg för att anmälningsskyldigheten skulle inverkat på klienternas förtroende för revisorn och därmed leda till effekter på klientrelationen. Det är klientens förväntningar som påverkar deras förtroende för revisorn och dessa verkar inte ha förändrats tillföljd av anmälningsskyldigheten. Orsaken till det oförändrade förtroendet beror förmodligen på att klienterna redan införandet av anmälningsskyldigheten förväntade sig att revisorer hade till uppgift att upptäcka ekonomiska oegentligheter.

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    Lagen om anmälningsskyldighet
  • 6689.
    Öggesjö, Filip
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Bergsteinsson, Philip
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Ekonomistyrning i växande SMEs: En fallstudie på två svenska företag i byggbranschen2019Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background: What is clear early in the problem discussion and background is the importance of developing adequate management accounting when organizations grow. Based on the assumption that management accounting develops as companies grow we problematize on the subject and how it affects SMEs in strong growth.

    Purpose: The purpose of the thesis is to increase and deepen the understanding of how management accounting develops in rapidly growing SMEs. The purpose is also to identify the critical events and factors that have taken place during the growth which have caused changes in their respecitive management accounting.

    Method: The study is of a qualitative nature in the form of a multiple-case study. The primary data collection has been made using semi-structured interviews. Interviews have been conducted with both leading people and employees to create an idea of how the management has developed over time in the two companies.

    Conclusion: What characterizes management accounting in the case companies is partly a series of critical events that has affected decisions and future development of the companies. In addition, both external and internal effects have contributed to the critical events and development of the companies. Finally, the companies have acted to adapt their management accounting as they have had rapid growth, a work that is consistently characterized by a gradual development to meet the needs that have arisen.

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    Ekonomistyrning i växande SMEs - En fallstudie på två svenska företag i byggbranschen
  • 6690.
    Öggesjö, Filip
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Bergsteinsson, Philip
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Walfridson, Christoffer
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Att genomföra en strategiförändring: En fallstudie på Visma Spcs i Växjö2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

    Bachelor Thesis 15hp, Business Program, School of Business and Economics at Linnaeus University, Controller, 2FE20E, VT 2018

    Title: Implementing a Strategic Change - A Case Study on Visma Spcs

    Authors: Philip Bergsteinsson, Christoffer Walfridson, Filip Öggesjö

    Examiner: Elin Funck

    Tutor: Anders Jerreling

    Background and problem: Strategy work is a process consisting of two parts, formulation and execution. Companies that execute a strategy change are facing major challenges. Business strategy studies have shown that companies do not achieve their full potential and that there are a number of difficulties in strategy execution.

    Purpose: The purpose of the essay is to test the model of strategy execution that Kaplan and Norton have created and how it’s followed in an active strategy change. The essay will provide insight into the pitfalls and obstacles of the strategy implementation.

    Method: The study that has been conducted is a case study of a qualitative nature. The empirical material has been collected by means of semi-structured interviews.

    Conclusion: Visma Spcs is in the middle of the Vision 2020 process, a strategy change started in 2016. During these years, they have been working hard to formulate, implement, communicate, and get employees to understand Vision 2020 in order for the entire organization to work towards the common goals. The study highlights a number of problems Visma Spcs has with the strategy change, some are part of communication and knowledge about the strategy others are how to work with the process. Kaplan and Norton have created a process in six steps for strategy implementation, a process that, according to the purpose of the paper, is tested in this study. There have been identified some similarities with Visma Spcs strategy implementation and the theory, but also a number of deviations. The main points of the paper's conclusion are that Visma Spcs needs to work more with communication and feedback around Vision 2020.

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    Att genomföra en strategiförändring - En fallstudie på Visma Spcs
  • 6691.
    Öggesjö, Mikael
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Lexander, Robin
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Partnerskapets påverkan: Vilken påverkan har revisionsbolagens ägarstruktur på revisionens kvalitet?2011Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    Examensarbete, Civilekonomprogrammet, Ekonomihögskolan vid Linnéuniversitetet, 4FE03E Examensarbete Redovisning 30 hp, VT 2011

    Författare: Robin Lexander och Mikael ÖggesjöHandledare: Professor Sven-Olof Yrjö Collin

    Titel: Partnerskapets påverkan – Vilken påverkan har revisionsbolagens ägarstruktur på revisionens kvalitet?

    Bakgrund: Revisorslagen (2001:883) reglerar att 75 procent av rösterna i ett revisionsbolag skall ägas av kvalificerade revisorer. Lagen innebär konkret att revisionsbolagen ägs av individer verksamma inom bolaget, och detta fenomen benämns populärt partnerskap. Forskning om revision belyser dock sällan revisionsbolagens ägande, vilket medfört att det finns en begränsad kunskap om hur revisionsarbetet påverkas av partnerskapet.

    Syfte: Uppsatsens syfte är att förstå och förklara hur olika aspekter i revisionsbolagens partnerskap påverkar revisionens kvalitet, för att på så sätt kunna uttala oss om vilken inverkan partnerskapet har på denna variabel. 

    Metod: För att utreda hur partnerskapet och dess struktur påverkar revisionskvaliteten görs tre olika empiriska datainsamlingar: dokumentgranskning, intervjuer och enkätundersökning. Datan som samlas in är både kvalitativ och kvantitativ, och uppsatsen har både ett deduktivt och ett induktivt angreppssätt. 

    Slutsats: Studiens resultat visar att partnerskapet påverkar revisionskvaliteten positivt, där en större andel partners av totalt antal anställda leder till en högre revisionskvalitet. När uppsatsens teoretiska resonemang relaterades till den empiriska datan fann vi underlag för att utveckla en ny teori, partnerteorin. Denna teori förklarar hur partnersammansättningen bör se ut för att revisionsbolaget ska kunna prestera revisioner av hög revisionskvalitet.

    Viktiga ord: Revision, partnerskap, revisionskvalitet, revisionsbolagens ägarstruktur.

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    Partnerskapets påverkan
  • 6692.
    Ögren Kull, Signe
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Spindler Jonsson, Stephanie
    Att betala utan pengar: En studie om Sveriges största bankkoncerners produktutvecklingsprocesser av betalningslösningar och hur dessa kan effektiviseras genom ökad kundinvolvering 2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    New innovation and technology have influenced the development of product development processes and the four largest banks in Sweden have more or less been forced to adapt their products and services along new customer requirements. It may therefore be considered appropriate to involve customers in this process. This by collecting customer information and allow customers to influence the process to a greater extent. The payment solutions of Sweden’s largest banks' continue to evolve and to pay with electronic money has come to change banks' product development processes of payment solutions. This process should not only create an innovative product but should also be performed with continuous quality, sharp focus and prioritization, fast action, team focus, customer involvement, follow-through, and with a final product with strong competitive advantages that satisfies customer needs.

    The purpose of this study is with help from Sweden's four largest banking groups; Handelsbanken, Swedbank, Nordea and SEB, create the optimal product development process that includes customer involvement, customer impact, and clearly indicate where and how the collection of customer data should occur. This, with the help of a developed analysis tool - as a result of the study, can be applied to analyze the extent to which customers can be considered to be involved and influence the product development process.

    The four banks do not involve customers in a sufficiently large extent in the current situation in their product development processes. Customer information is collected but not always implemented and the instances where customers may be involved and influence are too few. By modifying the process and eliminating and adding new process phases and in these involve customers with complementary methods has an optimal product development process been developed with a focus on the collection of customer information, customer involvement and customer impact. This process aims to create competitive advantages for banks through increased customer focus. 

    Download full text (pdf)
    fulltext
  • 6693.
    Öjhage, Nina
    et al.
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Ottosson, Sara
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    Styrelsens Ersättning: Vilka faktorer ligger till grund för denna?2012Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    Bakgrund: Det debatteras i media kring styrelsernas ersättningsnivåer och varför det finns skillnader på dem. Det är intressant att studera vilka bakomliggande faktorer som finns till ersättningsnivåerna för att få en förståelse kring varför nivåerna skiljer sig åt mellan bolagen. Det har gjorts många studier kring ersättning till ledande befattningshavare, men få när det gäller ersättning till styrelser, vilket ger oss ett motiv att komma med ett bidrag till forskningen kring ersättningsnivåerna till styrelsen.

     

    Syfte: Syftet med denna studie är att kartlägga vilka faktorer som påverkar styrelsens ersättning i sin helhet vad gäller storlek och form bland bolagen på Stockholmsbörsen.

     

    Metod: Vi har haft en deduktiv ansats i vår studie där vi har lyft fram teorier kring styrelsens ersättning i den mån de finns och använt oss av teorier kring ersättning till ledande befattningshavare och applicerat dem på styrelsen. Utifrån teorierna lyfte vi fram faktorer som kan tänkas påverka ersättningen, vilka sedan grupperades in efter de olika organen i den svenska bolagsstyrningsmodellen. En kvantitativ studie genomfördes där data hämtades från bolagen på Stockholmsbörsens årsredovisningar, vilken har legat till grund för analyser och resultat.

     

    Resultat: Av faktorerna var det bolagets storlek och andel internationella ledamöter som utmärkte sig då de var signifikanta i alla våra modeller. Vi kan konstatera att det enligt våra modeller är de faktorer som kan härröras till bolagsstyrningsorganet styrelsen som har störst korrelation med ersättningsnivåerna. Utifrån studien kan konstateras att teorier från ersättning till ledande befattningshavare till viss del kan appliceras på ersättning till styrelser. Vi kan även dra slutsatsen att det främst är resursberoendeteorin som kan förklara ersättningsnivåerna. Våra resultat har lyft fram de faktorer som ligger till grund för ersättningen och genom att identifiera dessa kan det skapa en legitimitet för att ersättningsnivåerna ligger på den nivå de gör i bolagen.

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    Styrelsens Ersättning
  • 6694.
    Öksuz, Baris
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Elvung, John
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Den svenska arenaboomen2016Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background: During the 2000s Sweden has built so many arenas s that it’s unprecedented in the Swedish history. Billions has been plowed into the arenas while criticism has grown. While this is being written new arenas are planned and built even though almost all new arenas has been proved to be unprofitable. Due to limited research regarding Swedish arenas there’s a need to study and describe the ongoing arena-boom.

    Purpose: The main purpose of this study is to increase knowledge about Swedish arena investments regard to the following aspects: Reasons why they have been built, its investment structure and its ownership structure.

    Method: The study has been performed by combining a method with structured interviews and questionnaires to all Swedish arenas built between years 2000-2014. A literature study was carried out as foundation of the surveys design, which because of incomplete data had to be supplemented with structured interviews. In order to visualize the Swedish arena-boom and its influencing factors the empirical data was partly analyzed descriptive and partly statistically.

    Conclusion: The main reasons behind this study’s arena investments are rationalization and improvement, increased focus on sports, as well as increased social enrichment and enhanced image. During the last decade a trade of ownership structure has taken place and as a result arenas are a majority of the arenas are now privately owned. Statistical analyzes has been made illustrate that the ownership structure doesn’t affected the underlying causes behind the arena investments.

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    Den svenska arenaboomen
  • 6695.
    Öksuz, Baris
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Elvung, John
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Tadaris, Sergon
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Investeringskalkyl på självtvätthall för Vetlanda Vägkrog AB2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background and problem: Since the new law took place in 1999, it has been illegal towash a car with substances that can damage the environment on a paved street or on a driveway through a garage. This has conveyed to a new industry where more and more self-service car wash facility have opened around the country. Vetlanda Vägkrog AB has since 2012 been planning to install manual self-service car wash facility at the back of their restaurant business. The authors mission was to make an analysis in order to examine whether an investment of carwashes are lucrative enough for Vetlanda Vägkrog AB.

    Aim: The study's main objective was to analyze the profitability of an investment in a self-service car wash facility at Vetlanda Vägkrog AB, based on given data. The authors sub-aim was to clarify which factors in general that had played the greatest part in the establishment of a self-service car wash facility.

    Method: The authors have used an abductive approach in order to fulfill the aim of the study. Furthermore, have the authors used semi-structured interviews in order to gather all empirical data. The interviews were performed on the suppliers, municipal employees and the two owners of Vetlanda Vägkrog AB. The collected data is then explained using theory and henceforth meet the purpose.

    Conclusion: The results of this study shows that the investment of a self-service car wash facility based on Vetlanda Vägkrog AB conditions is economically efficient and profitable. Net present value method, Pay back and internal rate of return (IRR) is the following methods that the authors consistently have used in order to solve this task. An analysis of three different outcomes were made on the variables that might influence the

    results, for instance volume and periodic payments has been done in order to get an idea of how sensitive the estimate was.

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    Investeringskalkyl på självtvätthall för Vetlanda Vägkrog AB
  • 6696.
    Öst Grundemark, Sara
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Larsson, Camilla
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    It's All About the Money: A Study on Tourism Entrepreneurship in a Socialist State2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This Minor Field Study, undertaken as a Bachelor’s Thesis within the field of tourism,

    examines the role of entrepreneurship in the socialist state of Cuba. The study focuses

    on the business and ownership of private room renting, called Casas Particulares;

    examining influencing factors, means and implications of the business. Recent

    political changes has lead to a more encouraging approach towards private businesses,

    allowing Casas Particulares to become one of the most common forms of tourist

    accommodation. From examining the role of tourism entrepreneurship in a strictly

    regulated country the aim is to develop the knowledge and stereotype perception of

    entrepreneurship and the entrepreneur.

    Cuba is developing into a popular destination for tourists. Countless of Cubans are

    now employed or self-employed within the tourism industry where the Cuban form of

    Bed & Breakfast, Casas Particulares, is the most frequent profession (Cerviño and

    Cubillo, 2005). Gilmore and Pine (2007) highlight that individuals more and more

    crave for authenticity and people seek engagement and personal experiences. Findings

    suggested that tourists visited Cuba and chose Casas Particulares as accommodation

    urged by the want to experience the island “before it changes” and to meet the “real”

    Cuba, i.e. seeking authenticity.

    Cuba is a country with strong governmental control and regulation where contextual

    factors have shown to be imperative in the development of entrepreneurship.

    Holmquist (2009) distinguishes the connection between contextual factors and

    entrepreneurship through highlighting the context as a determining factor for

    recognising entrepreneurial ventures, or through changes in the context enabling the

    recognition. The role of the context can only be acknowledged as crucial for the

    existence of Casas Particulares, as well as any entrepreneurial activity in Cuba.

    Engaging in Casas Particulares can be seen as a venture challenging the norm of the

    Cuban society.

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    fulltext
  • 6697.
    Österberg, Sophie
    Linnaeus University, Faculty of Business, Economics and Design, Linnaeus School of Business and Economics.
    The IP & Stories2012Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    I do through this thesis aim to reflect upon the reasonableness to why one should write a thesis. I do this by sharing with you four different parts. The first part is that of foragers and our common human heritage. The second one is set in the middle ages and the foundation of universities. In the third part the modern research university is examined whilst the fourth part aims to provide a sensible understanding of today. I do look at the reasonableness to undergo the work for a thesis in all of these parts whilst proposing an idea concerning human confusion and our need for belonging which leads us to believe in an imperative prerogative (IP) which may be said to be the context in which we find ourselves.The IP would further dictate what knowledge is and is not, which would highly relate to the reasonableness of conducting a thesis. In an IP there are various stories, and one of them is that of education and writing a thesis. I ask of you as a reader to reflect upon and view our current higher educational system in a historical perspective. I, thus, aim not to provide you with innovative new knowledge in business but rather to reflect upon our current educational system in our society, which I would argue, is taken over by the businesses and its rules and norms.

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    fulltext
  • 6698.
    Östergren, Alexander
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Johansson, Robin
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Investeringsrådgivare och finansiell risktolerans: - En studie om svenska investeringsrådgivares rutiner kring bedömning av individuella kunders finansiella risktolerans2014Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [sv]

    Inledning: Den explosionsartade ökningen av nya, mer komplexa finansiella instrument har ökat kravet på de enskilda investerarnas kunskaper. Detta har i sin tur ökat efterfrågan på investeringsrådgivning från professionella rådgivare. Som ett resultat av den ökade efterfrågan har även antalet aktörer som ägnar sig åt investeringsrådgivning ökat på senare år. Ett grundläggande krav för att rådgivaren skall kunna förse individuella kunder med individanpassade investeringsråd är en korrekt bedömning av kundens finansiella risktolerans. En bedömning som i sin tur är starkt beroende av hur rutinerna kring insamling av nödvändig information från kund ser ut; bakgrundsanalysrutinen. Till följd av dagens form av reglering har individuella bolag ett stort eget ansvar och utrymme att utveckla sina egna rutiner. Eftersom investeringsrådgivning erbjuds av allt ifrån multinationella finanskoncerner till lokala rådgivningsbolag samt av rådgivare med många olika egenskaper finns det många olika faktorer som potentiellt kan påverka hur rutinerna ser ut. I takt med att antalet aktörer ökat kan även antalet rutiner ha ökat, potentiellt med varierande kvalitet.

     

    Problemformulering:

    Hur ser svenska investeringsrådgivares rutiner ut för att kategorisera sina kunder i termer av finansiell risktolerans inför investeringsrådgivning?

     

    Hur effektiva är svenska investeringsrådgivare på att bedöma individuella kunders finansiella risktolerans i jämförelse med vad befintliga teorier och empiriska studier inom området förespråkar?

     

    Vilka bolagsspecifika och rådgivarspecifika faktorer ligger bakom potentiella rutinvariationer?

     

    Syfte: Syftet med denna studie är att bidra till att överbrygga det kunskapsgap som existerar i befintlig litteratur samt tillfredsställa efterfrågan på studier kring hur och hur effektivt, i jämförelse med en modell härledd från befintliga teorier och empiriska studier, investeringsrådgivare först bedömer och sedan kategoriserar individuella kunder i termer av finansiell risktolerans inför investeringsrådgivning. Vidare ämnar denna studie att utröna vilka bolagsspecifika och rådgivarspecifika faktorer som ligger bakom potentiella variationer i investeringsrådgivares rutiner gällande bedömning och kategorisering av kunder, i termer av finansiell risktolerans, inför investeringsrådgivning.

     

    Metod: Denna studie har anammat en kvantitativ undersökningsmetod där det empiriska materialet är insamlat med hjälp av en webbenkät riktad mot svenska investeringsrådgivare.

     

    Resultat och slutsatser: Resultatet av denna studie påvisade att två tredjedelar av respondenterna innehar rutiner som kan betraktas som någon grad av effektiv, samtidigt som resterande (en tredjedel) inte har det. Vi kunde också urskilja ett positivt samband mellan både rådgivarens erfarenhet av rådgivaryrket samt rådgivarens kunskapsnivå och en mer effektiv eller grundligare bedömning av individuella kunder

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    Investeringsrådgivning och finansiell risktolerans
  • 6699.
    Östermalm, Annica
    et al.
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Stenström, Filip
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Kjellin, Linda
    Linnaeus University, School of Business and Economics, Department of Management Accounting and Logistics.
    Balansering av monetära och icke-monetära incitament i kommunala bolag: Hur påverkar intressenternas tvetydiga krav och förväntningar utformingen av incitamentsprogram?2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Municipal companies are today competing with private companies whilst simultaneously contributing to societal needs. They are managed more efficiently to modern standards through the ideas of New Public Management. This is challenging due to increased conflicts of interests and ambiguous demands that pose expectations on the companies. We have been studying how five Swedish municipal companies are balancing their monetary and non-monetary incentives to attract and motivate competent manpower in order to be able to perform competitively. To create thorough research, we have also sought to understand the underlying reasons for this. Is the ii municipal company management forced by rules and owners demands to form the incentive programme in a certain way, or are they free to do what they feel is necessary to compete with companies in the private sector? The results show that the companies involved in our research are mostly like “all-public” companies, focusing mainly on the non-monetary incentives in different forms. In theory, there are no limitations against motivating the employees financially, however, in practice the companies are only using individual salaries as monetary incentives. Even though the companies have become closer to the private sector through effective and modern management practices, the balance of monetary and non-monetary incentives have not followed the same pattern. The underlying reason for this is the need to remain trustworthy in the view of the public. The companies are taking societal expectations into consideration, always striving to act in the best interests of the public. Nevertheless, the bonus payments have attracted negative attention due to opinions that public companies shouldn’t be paying out money that they would not have done previously. The industry affiliation is also said to be affecting the design of the incentive system, because the municipal companies are partly operating in low paid branches and therefore wouldn’t be giving financial rewards anyway.

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    fulltext
  • 6700.
    Östmark, Sanna
    et al.
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Persson, Anna
    Linnaeus University, School of Business and Economics, Department of Organisation and Entrepreneurship.
    Guanxi och familjeföretag: En uppsats kring förutsättningar för entreprenörskap i Taiwan2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This thesis aims to examine the conditions for entrepreneurship in Taiwan by the occurrence of cultural phenomenon guanxi. Based on the concept of familiness and guanxi, the family is central in this study of family business. Traditional descriptions of the Asian culture claim that guanxi is vital in the business context. Though, recent studies indicate that significance of guanxi seems to be changing. Therefore the purpose of this thesis is to create an understanding of the importance and relevance of guanxi in the context of Taiwanese family business.

    By travelling to Kaohsiung, Taiwan to interview six managers of Taiwanese family firms this study’s empirical material was gathered for further processing based on a qualitative approach. This material led to the theoretical fields of social capital, familiness, Confucian culture and guanxi. Furthermore four propositions were modelled to test the expressions of guanxi in the visited companies. By testing these propositions a wide dissemination of perceptions about family and business was identified in the result. How guanxi is embodied in Taiwanese family business is due to how the owning family is structured and how the owning family choose to relate to international influences. The conclusion of this essay is therefore that guanxi is expressed by individual values in the company and is not as visible in the company it self as traditions would claim. The family is still central in Taiwanese culture and business, but how the importance of the family is expressed has changed with the development of guanxi.

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