There I was sitting on my Airport-hotel-room’s balcony, gathering sunbeams and breathing warm Mallorca air. I had the world’s biggest smile on my face: it felt almost surreal to be on this island for a tourism conference. I had lived here eleven years ago when I studied tourism at The University of the Balearic Islands and worked at a hotel by the Palmanova beach. Well, it merits mention that during that time I did not only fall in love with Palma and the entire island, but also with a fellow exchange-student from Sweden. What else could I have done but smile; I was back in amazing Mallorca, reading the 7th Critical Tourism Studies’ (CTS) conference programme and getting more and more excited about the forthcoming four days of conferencing.