In this chapter, EU policy towards entrepreneurship education is analysed from an ideological perspective. The authors discuss how EU policies have influenced the direction of higher education. Increasing expectations on higher education graduates to contribute to welfare and economic growth through self-employment have pushed the development of entrepreneurship education at European universities. They show how the EU is striving to introduce entrepreneurship education into the education system through policies to improve entrepreneurial performance, both vertically and horizontally. The authors also show how the social efficiency perspective dominates, under which the overall purpose of higher education is to efficiently and scientifically contribute to economic growth and fight unemployment. This represents an instrumentalist view on education that focuses on the individual entrepreneur as a hero figure and in which entrepreneurship education is often expected to present role models to students and teach them the proper behaviour to become successful.