The pandemic affected various areas of society. In this book, media scholars with an interest in sports examine how the COVID 19 pandemic affected the media sports industry, major sports organizations, and sports audiences. This book is written from an American perspective and discusses what knowledge and lessons can be learned in a post-pandemic period. However, the reflections made are also useful outside an American sports media context, not least through the cases covered in this book that can relate to a common interest in sports as global events.