In research on parties’ motives to take part in the sharing economy, focus is extensively on the users. Still also providers and platforms would have their reasons to participate in the sharing economy. Based on twenty-three interviews with providers, users and platform owners related to five sharing economy platforms, this paper sets to describe and discuss the motives of the sharing economy’s different actors. More specifically, the paper puts focus on whether and how users’, providers’ and platforms’ motives are dependent on one another. The paper reveals that while users and providers may represent both intrinsic and extrinsic motives, related to a platform based on extrinsic motives, a platform guided by intrinsic motives would create amis fit vis-à-vis users and providers driven by extrinsic motives. The paper contributes to previous research in the following ways: Firstly, it provides a more holistic view on motives related to the sharing economy, emphasizing that sharing requires the triad of users, providers and platforms all need to take part for the exchanges to occur. The plurality of the sharing economy is further emphasized in these descriptions, where motives become a means to understand such plurality also for users and providers. Secondly, and with the discussion on fit/misfit of motives, the paper helps to understand how the platform plays a key role in linking the sharing economy to motives beyond economic ones and thereby also any possible sustainability ambition of the sharing economy