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Customer segmentation: The concepts of trust, commitment and relationships
University of Kalmar, Baltic Business School.
2007 (English)In: Journal of Targeting, Measurement and Analysis for Marketing, ISSN 0967-3237, E-ISSN 1479-1862, Vol. Volume 15, no Number 4 September, p. 256-269Article in journal (Refereed) Published
Place, publisher, year, edition, pages
2007. Vol. Volume 15, no Number 4 September, p. 256-269
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Social Sciences
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Economy, Marketing
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URN: urn:nbn:se:lnu:diva-1505OAI: oai:DiVA.org:lnu-1505DiVA, id: diva2:308551
Available from: 2010-04-06 Created: 2010-04-06 Last updated: 2017-12-12Bibliographically approved

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Hultén, Bertil

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